Is odomos mosquito repellent cream profitable to sell on Amazon United Kingdom?

The niche generates £76K/yr across 8 tracked products. 90-day search growth is +204.7%. Flapen's verdict: Worth a look (52/100).

How competitive is the odomos mosquito repellent cream niche?

8 brands and 22 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in odomos mosquito repellent cream?

Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Allergies. The return rate is 0.1%.

When does demand for odomos mosquito repellent cream peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 7.1× the quietest.

What does it cost to enter the odomos mosquito repellent cream niche?

Listings span £4.97–£11.33; the average listing price is £7.79 (sweet spot $15–$100). The average incumbent carries 238 reviews — the moat a new listing must climb.

odomos mosquito repellent cream

Worth a look

Shows low returns (0.1%), but prices mostly outside the sweet spot ($4.97–$11.33) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Growth

Incredible+204.7%

90-day search growth — must beat 0% to launch

Conversion

Incredible14.0%

search→purchase rate — share of searches ending in a sale

Review moat

Great237.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Avg price

Bad£7.79

avg listing price — sweet spot $15–$100

Market size

Bad£76K

£76K/yr · 69K searches

Competition

Bad87%

top-5 click share — a locked-up shelf

Price range

Bad£4.97–£11.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, odomos mosquito repellent cream is a £76K/yr Amazon United Kingdom market (69K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 52/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

odomos mosquito repellent cream market data

Units sold / yr: 8K–10K; avg 750–1,000/product
Revenue / yr: £62K–£78K; units × avg price
Conversion rate: 14.0%
Avg BSR: #63
Page quality: 0%
Prime: 88%
Sponsored: 0%
Out of stock: 4.3%
Avg brand age: 50 months
Avg seller age: 166 days

Competition & brand share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 flat

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

Dabur45%
Brent17%
NM SELECT9%
DMG Select8%
PURRFECT8%
UK Wild Skincare7%
Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +204.7% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 7.1×

Open Trend

Top odomos mosquito repellent cream search terms

odomos mosquito repellent cream30K/yr +227.8%14.0% conv.
odomos13K/yr +207.1%10.5% conv.
odomos mosquito repellent8K/yr +256.7%7.0% conv.
mosquito repellent cream7K/yr +107.3%3.4% conv.
odomos cream4K/yr +478.2%9.4% conv.
odomos mosquito repellent spray4K/yr +151.9%5.5% conv.
mosquito cream repellent3K/yr +65.6%5.1% conv.

All search terms

Top odomos mosquito repellent cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dabur 3 Advanced Odomos Mosquito Repellent Cream 50G X 3 = 150G

Dabur£6.174.7★803 rev

Odomos Mosquito Repellent Cream 100G X 3 = 300G

Brent£11.334.6★649 rev

Odomos Non-Sticky Mosquito Insect Repellent Cream with Vitamin E & Almond | Protection from Mosquitoes | 8 Hours Protection in Single Application from Bugs Wasps | Safe on Skin | 2 x 100g

NM SELECT£8.054.5★53 rev

Odomos Naturals Non-Sticky Mosquito Repellent Cream | Aloevera + Citronella | Pack of 2 | 100g Each

DMG Select£9.504.4★134 rev

Odomos Mosquito Repellent Cream 100G X 3 = 300G from PURRFECT

PURRFECT£10.844.5★60 rev

Newest

by launch date

Odomos Mosquito Repellent Cream 100G X 3 = 300G from PURRFECT

PURRFECT£10.8460 rev

1y ago

Odomos Non-Sticky Mosquito Repellent Cream with Vitamin E & Almond 100 Gm Pack of 2

UK Wild Skincare£6.1917 rev

1y ago

Odomos Mosquito Repellent Cream 4 x23gms Multi Pack- Non-Sticky Cream with 8 Hours Protection Against Mosquitoes and Other Biting Insects and Flies - for Kids and Adults-Hand Luggage Friendly

CloudBazaar 247£5.299 rev

2y ago

Odomos Non-Sticky Mosquito Insect Repellent Cream with Vitamin E & Almond | Protection from Mosquitoes | 8 Hours Protection in Single Application from Bugs Wasps | Safe on Skin | 2 x 100g

NM SELECT£8.0553 rev

3y ago

Odomos Naturals Non-Sticky Mosquito Repellent Cream | Aloevera + Citronella | Pack of 2 | 100g Each

DMG Select£9.50134 rev

3y ago

What buyers say about odomos mosquito repellent cream

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control41%

“Good repellent for mosquitoes”

Smell16%

“The cream smells lovely and is moisturising”

Quality-Overall11%

“Great Product”

Efficiency8%

“Works well”

Ease Of Use5%

“pleasant to use”

Stress/Anxiety3%

“Stress free holiday”

Locally Manufactured3%

Moist/Dry3%

“Good moisturiser”

Protection3%

“Absolutely awesome amazing cream the protection you get from this is insane buy with confidence”

Allergies3%

“There was no irritation”

What buyers complain about

Functionality-Overall50%

“Doesnt work”

Pest/Insect Control20%

“The whole family still got bitten by mosquitos despite repeat application and daily use, especially the child”

Allergies20%

“allergy sufferers”

Strength10%

“Not very effective, low potency”

Top return reasons

Leak-Proof33%

Functionality-Overall33%

Product Condition33%

Common questions

Is odomos mosquito repellent cream profitable to sell on Amazon United Kingdom?: The niche generates £76K/yr across 8 tracked products. 90-day search growth is +204.7%. Flapen's verdict: Worth a look (52/100).
How competitive is the odomos mosquito repellent cream niche?: 8 brands and 22 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in odomos mosquito repellent cream?: Top complaints mined from reviews: Functionality-Overall, Pest/Insect Control, Allergies. The return rate is 0.1%.
When does demand for odomos mosquito repellent cream peak?: Demand peaks in May–Jun–Jul–Aug; the busiest month runs 7.1× the quietest.
What does it cost to enter the odomos mosquito repellent cream niche?: Listings span £4.97–£11.33; the average listing price is £7.79 (sweet spot $15–$100). The average incumbent carries 238 reviews — the moat a new listing must climb.