Skip to content

Nuun Electrolyte Tablets

Fail

The top 5 brands take 100% of clicks, so Nuun Electrolyte Tablets is a Fail.

Flapen Score
46
46 / 100
Ranks 1,173 of 2,035 Health & Personal Care niches · −2 vs the category median of 48
Market size
£44K/yr31K searches / yr
90-day growth
+58.4%search demand this quarter
Competition
98%top-5 click share · 3 brands · 38 sellers

Flapen Score

Nuun Electrolyte Tablets against its category

The dotted line is the Health & Personal Care average. Past it, Nuun Electrolyte Tablets is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nuun Electrolyte Tablets market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nuun Electrolyte Tablets 31K times last year and spent an estimated £44K. All 3 brands take every click. Demand peaks in Jun–Jul–Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

8.9% of searches ended in a purchase last week.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +58.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
+58.4%
Conversion, latest week
8.9%
Market size, estimated
£44Ka year
Peak month
July2.4× the quietest month
Top search term
nuun electrolyte tablets20K searches a year

02 · Price

A sale here is worth £16.08.

Listings sell for £16.08 on average, from £3.78 to £35.02. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At £16.08 that is £4K to £8K a year per listing.

Average price
£16.08inside the $15 to $100 sweet spot
Price range
£3.78–£35.02
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 33.3% of listings are out of stock. The average listing ranks #733 within Diet & Nutrition. It carries 5,315 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
33.3%
Average rank
#733in Diet & Nutrition
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,315per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Nuun Electrolyte Tablets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 98% of clicks. A locked shelf that new listings rarely crack.

£0£7K£13K£20K£26K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

38

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

98%

Top 20: 100%

Open market

0%

  • Nuun83%
  • HIGH511%
  • Science in Sport6%
  • Open — no brand owns it (0%)

Demand

Nuun Electrolyte Tablets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.4×

Search terms

Top Nuun Electrolyte Tablets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nuun electrolyte tablets20K/yr
  • nuun8K/yr
  • nuun tablets1K/yr
  • nuun hydration tablets1K/yr

Reviews and returns

What reviews say buyers love and hate about Nuun Electrolyte Tablets

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall29%−0.18

Horrible taste

Leaves a horrible aftertaste too

Left an unpleasant aftertaste

Flavor8%+0.11

Not very berry

flavour not my cup of tea

didnt like the flavour

Sweetness5%−0.05

Not zero sugar

too sweet

painfully sweet

Value For Money5%+1.18

expensive

Holy is considerably more expensive

waste of money

Side Effects3%−0.04

Sadly the aspartame in it just gives massive headaches

Check side effects as this may not work for certain health conditions. people on dialysis etc

Love

Taste-Overall24%−0.18

No weird after taste

Good taste

more normal taste

Flavor12%+0.11

The berry/citrus-style flavours are pleasant

Great flavour

Berry flavour taste good does the job good price

Value For Money11%+1.18

Good value for money

Good value for money

Good price

Quality-Overall9%+0.73

Decent enough

Good quality and good hydration

Good quality

Moist/Dry6%+0.57

feel more hydrated

Very hydrating

Amazing hydration

FAQ

Common Nuun Electrolyte Tablets questions

Answered from the same tracked data.