Numbing Spray

Shoppers searched for this 416K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -31.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £320K a year.

Searches, last 12 months

416K

Growth, 90 days vs prior 90

-31.0%

Conversion, latest week

11.3%

Market size, estimated

£320Ka year

Peak month

December2.3× the quietest month

Top search term

throat spray81K searches a year

Listings sell for £6.82 on average, from £4.23 to £11.62. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 4,000 to 5,000 of them. At £6.82 that is £27K to £34K a year per listing.

Average price

£6.82under the $15 to $100 sweet spot

Price range

£4.23–£11.62

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

4,000–5,000

Revenue per listing a year

£27K–£34K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #109 within Dental Care. It carries 2,126 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#109in Dental Care

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,126per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

67 months