Numbing Cream
Numbing Cream shows low returns (0.1%), but a concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list.
Flapen Score
Is Numbing Cream profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Numbing Cream is a £903K/yr Amazon United Kingdom market (932K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jul. Verdict: Worth a look — 50/100.
Numbing Cream: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +1.5% over the last 90 days and 10.1% of searches end in a purchase.
£903K
revenue / yr
Who owns the niche?
The top 5 brands hold 87% of demand, so 13% of the market is open.
13%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 10 products
Top Numbing Cream products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Germolene Antiseptic Cream with Local Anaesthetic 30g Dual Action Cream to Prevent Infection & Numb Pain For Minor Cuts Grazes Burns Stings & Skin Irritation
- Price
- £3.25
- Rating
- 4.7/5
- Reviews
- 2,530
- Age
- 15y ago

Germolene Antiseptic Cream
- Price
- £2.96
- Rating
- 4.8/5
- Reviews
- 8,892
- Age
- 19y ago

2 x Antiseptic Cream with Local Anaesthetic 30g - TDY Bundle Including TDY Antiseptic Cream Guide
- Price
- £8.41
- Rating
- 4.8/5
- Reviews
- 78
- Age
- 2mo ago

Brulidine Cream 0.15% 25g **2 Pack Deal**
- Price
- £7.97
- Rating
- 4.7/5
- Reviews
- 837
- Age
- 11y ago

Siopel Cream 50g
- Price
- £8.39
- Rating
- 4.3/5
- Reviews
- 57
- Age
- 17y ago
Trending
90-day click momentum
Antiseptic Cream with Local Anaesthetic (Pack of 3 x 30g) Dual Action Antiseptic & Pain Relief Cream with spetula
- Price
- £10.07
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 2mo ago

Siopel Cream 50g
- Price
- £8.39
- Rating
- 4.3/5
- Reviews
- 57
- Age
- 17y ago

Brulidine Cream 0.15% 25g **2 Pack Deal**
- Price
- £7.97
- Rating
- 4.7/5
- Reviews
- 837
- Age
- 11y ago

Germolene Antiseptic Cream
- Price
- £2.96
- Rating
- 4.8/5
- Reviews
- 8,892
- Age
- 19y ago

Germolene Antiseptic Cream with Local Anaesthetic 30g Dual Action Cream to Prevent Infection & Numb Pain For Minor Cuts Grazes Burns Stings & Skin Irritation
- Price
- £3.25
- Rating
- 4.7/5
- Reviews
- 2,530
- Age
- 15y ago
Newest
by launch date
2 x Antiseptic Cream with Local Anaesthetic 30g - TDY Bundle Including TDY Antiseptic Cream Guide
- Price
- £8.41
- Rating
- 4.8/5
- Reviews
- 78
- Age
- 2mo ago

Antiseptic Cream with Local Anaesthetic (Pack of 3 x 30g) Dual Action Antiseptic & Pain Relief Cream with spetula
- Price
- £10.07
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 2mo ago

Neuropathy Cream Extra - Natural Pain for Tingling Numbness & Discomfort | Nerve Pain Cream Extra Suitable for Feet Hands & Joints | Toes Back Rrelief from Nerve Muscle & Joint Discomfort
- Price
- £10.57
- Rating
- 3.6/5
- Reviews
- 12
- Age
- 8mo ago

5kind Extra Strong Hemp Cream 100ml - High Strength Hemp Oil and Arinca Cream for Massaging Joints & Muscles Lower Back Feet Knees Neck & Shoulders - Infused with Natural Oils & Extracts
- Price
- £11.61
- Rating
- 4.5/5
- Reviews
- 5,417
- Age
- 5y ago

Shots Fist It Numbing 1000 ml
- Price
- £27.71
- Rating
- 4.3/5
- Reviews
- 76
- Age
- 8y ago
Competition: brands, sellers & click share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 rising
Sellers
71
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
10%
- GERMOLENE69%
- TDY Store5%
- Brulidine4%
- EETU4%
- Germoloids4%
- FISTIT4%
- Open — no brand owns it (3 brands, 10%)
Numbing Cream demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul · busiest ÷ quietest = 1.8×
Top Numbing Cream search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- numbing cream564K/yr
- germolene antiseptic cream199K/yr
- germolene58K/yr
- numbing cream strong26K/yr
- extra strong numbing cream17K/yr
- germolene cream7K/yr
- germaline7K/yr
- skin numbing cream10K/yr
- germoline6K/yr
- strong numbing cream8K/yr
What reviews say buyers love and hate about Numbing Cream
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Always a reliable product”
“AS DESCRIBED”
“Eases my knee pain”
“Excellent value”
“Very good, strong smell”
What buyers complain about
68% of reviews“get a lot of pain”
“Unpleasant smelling”
“Didn't work”
“Pricey”
“If this continues I will purchase larger size”
Numbing Cream return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
7%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Numbing Cream questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









