Niacinamide Toothpaste
soft demand (-47.0% this quarter) — Niacinamide Toothpaste doesn't clear our bar today.
Flapen Score
Is Niacinamide Toothpaste profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Niacinamide Toothpaste is a £48K/yr Amazon United Kingdom market (83K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Skip it — 44/100.
Niacinamide Toothpaste: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -47.0% over the last 90 days and 7.6% of searches end in a purchase.
£48K
revenue / yr
Who owns the niche?
The top 5 brands hold 73% of demand, so 27% of the market is open.
27%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.5★ — the gap to enter on.
0/100
page quality · 19 products
Top Niacinamide Toothpaste products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BodyAccel Niacinamide Whitening Toothpaste Intensive Stain Removal Natural Gentle Formula for Teeth Whitening & Gum Care Fresh Breath Fluoride-Free (1 Pack)
- Price
- £13.33
- Rating
- 3.2/5
- Reviews
- 7,732
- Age
- 1y ago
Niacinamide Whitening Toothpaste 100g - Niacinamide Toothpaste Stain Removal Gentle on Sensitive Teeth & Gums Fluoride-Free Natural Enzymes Dentist-Developed for Coffee & Tea Lovers
- Price
- £6.47
- Rating
- 3.3/5
- Reviews
- 141
- Age
- 1y ago
DEJIN 2Pcs Niacinamide Whitening Toothpaste - Intensive Stain Removal Gentle Formula for Teeth Whitening & Gum Care Fresh Breath Fluoride-Free 200g
- Price
- £8.40
- Rating
- 3.4/5
- Reviews
- 97
- Age
- 1y ago
Niacinamide Whitening Toothpaste 100g Niacinamide Toothpaste to Enamel Repair Fresh Breath Sensitive Teeth Safe Stain Removal & Gum Care for Coffee/Tea/Smokers (1 PC)
- Price
- £5.28
- Rating
- 3.5/5
- Reviews
- 46
- Age
- 1y ago
BodyAccel Niacinamide Whitening Toothpaste Intensive Stain Removal Natural Gentle Formula for Teeth Whitening & Gum Care Fresh Breath Fluoride-Free (2 Pack)
- Price
- £18.16
- Rating
- 3.2/5
- Reviews
- 7,732
- Age
- 1y ago
Trending
90-day click momentum
2PCS Whitening Toothpaste Niacinamide Teeth Whitening Toothpaste for Stain Removal Deep Cleaning & Enamel Care Daily Complete Care for Bright Teeth Fresh Breath
- Price
- £7.69
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 4mo ago
Niacinamide Whitening Toothpaste 100g Niacinamide Intensive Teeth Whitening Toothpaste Stain Removal Complete Care Repair and Protect Teeth Freshes Breath and Brightens Tooth (100g(Pack of 1))
- Price
- £4.13
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 2mo ago
2026 New Upgraded Niacinamide Whitening Toothpaste for Adults Teeth Whitening Tooth Paste Brilliant Smile Niacinamide Toothpaste Whiten (3.53oz)
- Price
- £7.37
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago
XdealCozyxc 3 Pack Niacinamide Whitening Toothpaste Fluoride-Free Teeth Whitening Toothpaste for Sensitive Oral Care & Fresh Breath
- Price
- £9.61
- Rating
- 2.0/5
- Reviews
- 2
- Age
- 4mo ago
Niacinamide Whitening Toothpaste Radiant Niacinamide Toothpaste - Natural Gentle Formula for Teeth Whitening & Gum Complete Oral Care Intensive Stain Removal Fresh Breath - 100Gram
- Price
- £6.49
- Rating
- 3.0/5
- Reviews
- 37
- Age
- 1y ago
Newest
by launch dateNiacinamide Whitening Toothpaste 100g Niacinamide Intensive Teeth Whitening Toothpaste Stain Removal Complete Care Repair and Protect Teeth Freshes Breath and Brightens Tooth (100g(Pack of 1))
- Price
- £4.13
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 2mo ago
XdealCozyxc 3 Pack Niacinamide Whitening Toothpaste Fluoride-Free Teeth Whitening Toothpaste for Sensitive Oral Care & Fresh Breath
- Price
- £9.61
- Rating
- 2.0/5
- Reviews
- 2
- Age
- 4mo ago
2PCS Whitening Toothpaste Niacinamide Teeth Whitening Toothpaste for Stain Removal Deep Cleaning & Enamel Care Daily Complete Care for Bright Teeth Fresh Breath
- Price
- £7.69
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 4mo ago
VLUVLA 3Pcs Niacinamide Whitening Toothpaste 100g Teeth Whitening Toothpaste for Adults Deep Stain Removal Enamel Care Fresh Breath Daily Oral Care
- Price
- £9.85
- Rating
- 3.3/5
- Reviews
- 11
- Age
- 7mo ago
2026 New Upgraded Niacinamide Whitening Toothpaste for Adults Teeth Whitening Tooth Paste Brilliant Smile Niacinamide Toothpaste Whiten (3.53oz)
- Price
- £7.37
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago
Competition: brands, sellers & click share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 falling
Sellers
31
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
22%
- BodyAccel30%
- CCKULOOB16%
- DEJIN10%
- BAOXIAOBEN10%
- KoolShiro7%
- Generic5%
Niacinamide Toothpaste demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 4.6×
Top Niacinamide Toothpaste search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- niacinamide toothpaste41K/yr
- bodyaccel niacinamide whitening toothpaste8K/yr
- body accel niacinamide whitening toothpaste6K/yr
- niacinamide whitening toothpaste18K/yr
- nicotinamide toothpaste3K/yr
- nicotinamide whitening toothpaste832/yr
- radiant whitening toothpaste6K/yr
What reviews say buyers love and hate about Niacinamide Toothpaste
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“it does help cut down stains on teeth”
“Excellent product”
“Squeaky clean”
“It tastes pretty good”
“Definitely value for your money”
What buyers complain about
80% of reviews“Don't work”
“Also has an odd taste”
“Double the price all of a sudden”
“Was expecting somthing good instead no difference than any other tootbpaste infacted my oral b intence white does a better job very annoyed as its expensive wont buy again”
“Couldnt stand the strange smell”
Niacinamide Toothpaste return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Niacinamide Toothpaste questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
