Neom Diffuser Refill
brand-locked demand (top 5 brands take 100% of clicks) — Neom Diffuser Refill doesn't clear our bar today.
Flapen Score
Is Neom Diffuser Refill profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Neom Diffuser Refill is a £27K/yr Amazon United Kingdom market (37K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.
Neom Diffuser Refill: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +25.6% over the last 90 days and 2.9% of searches end in a purchase.
£27K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 21 products
Top Neom Diffuser Refill products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
NEOM- Reed Diffuser Refill 100ml Real Luxury | Lavender Jasmine & Sandalwood
- Price
- £28.08
- Rating
- 4.2/5
- Reviews
- 20
- Age
- 1y ago

NEOM Perfect Nights Sleep Reed Diffuser Refill 100ml | Lavender Chamomile & Patchouli I 100% natural fragrances for 12 weeks I Pure essential oils
- Price
- £28.29
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 1y ago

NEOM Feel Refreshed Reed Diffuser Refill 100ml I Sicilian lemon and fresh basil I 100% natural fragrances for 12 weeks I Pure essential oils I Energising
- Price
- £29.06
- Rating
- 4.0/5
- Reviews
- 12
- Age
- 1y ago

NEOM Happiness Reed Diffuser Refill 100ml | Neroli Mimosa & Lemon I 100% natural fragrances for 12 weeks I Pure essential oils I Boost your mood
- Price
- £29.42
- Rating
- 4.3/5
- Reviews
- 25
- Age
- 1y ago

NEOM - Real Luxury Essential Oil Blend 10ml | Lavender Jasmine & Sandalwood | Scent to De-Stress Range
- Price
- £16.31
- Rating
- 4.6/5
- Reviews
- 489
- Age
- 5y ago
Trending
90-day click momentum
Hassett Green London Boutique Classics Lime Basil & Mandarin - Fragrance Oil Reed Diffuser Refill - Larger Size 250ml Bottle
- Price
- £12.27
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 4mo ago

NEOM Perfect Nights Sleep Reed Diffuser 100ml I Lavender Chamomile and Patchouli I 100% Natural Fragrances I Lasts 12 weeks I Refillable and Reusable
- Price
- £37.96
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 1y ago

St Eval | Scented Reed Diffuser Refill | Uplifting Herbal Fragrance
- Price
- £12.14
- Rating
- 4.3/5
- Reviews
- 111
- Age
- 12y ago

NEOM Happiness Reed Diffuser 100ml | Neroli Mimosa & Lemon I Lasts 12 weeks I Pure Essential Oils I 100% Natural I Refillable & Reusable
- Price
- £37.64
- Rating
- 4.2/5
- Reviews
- 30
- Age
- 1y ago

NEOM Real Luxury Reed Diffuser 100ml | Lavender Jasmine & Sandalwood I 100% Natural Fragrances I Last up to 12 weeks I Refillable and Reusable
- Price
- £37.06
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 1y ago
Newest
by launch date
Hassett Green London Boutique Classics Lime Basil & Mandarin - Fragrance Oil Reed Diffuser Refill - Larger Size 250ml Bottle
- Price
- £12.27
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 4mo ago

NEOM Its All Rosy Essential Oil Blend 10ml I Rose Geranium and Orange I 100% Natural Blend of 11 Essential Oils I Up to 30 uses I Uplift Your Mood I Mothers Day Gift I Cruelty Free
- Price
- £17.11
- Rating
- 4.0/5
- Reviews
- 17
- Age
- 6mo ago

NEOM- Reed Diffuser Refill 100ml Real Luxury | Lavender Jasmine & Sandalwood
- Price
- £28.08
- Rating
- 4.2/5
- Reviews
- 20
- Age
- 1y ago

NEOM Perfect Nights Sleep Reed Diffuser Refill 100ml | Lavender Chamomile & Patchouli I 100% natural fragrances for 12 weeks I Pure essential oils
- Price
- £28.29
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 1y ago

NEOM Feel Refreshed Reed Diffuser Refill 100ml I Sicilian lemon and fresh basil I 100% natural fragrances for 12 weeks I Pure essential oils I Energising
- Price
- £29.06
- Rating
- 4.0/5
- Reviews
- 12
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
5 rising
Sellers
10
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- Neom92%
- St Eval3%
- Hassett Green London3%
- Molton Brown1%
- NEOM Wellbeing London1%
Neom Diffuser Refill demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Neom Diffuser Refill search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- neom diffuser refill23K/yr
- neom refill6K/yr
- neom reed diffuser refill6K/yr
- neom refill diffuser3K/yr
What reviews say buyers love and hate about Neom Diffuser Refill
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Delicious smell”
“Good quality”
“Worth the money”
“Mother's Day gift”
“Long Lasting”
What buyers complain about
88% of reviews“Not very strong smell”
“cheaper”
“the poor cap quality is incompatible with a luxury brand at a premium price”
“The NEOM refill product does not smell like the scent of the original Feel Refreshed Reed Diffuser”
“1 Bottle has leaked in box”
Neom Diffuser Refill return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
25%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Neom Diffuser Refill questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









