Is neo g knee support profitable to sell on Amazon United Kingdom?

The niche generates £63K/yr across 25 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -67.8%. Flapen's verdict: Skip it (42/100).

How competitive is the neo g knee support niche?

22 brands and 30 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in neo g knee support?

Top complaints mined from reviews: Size-Overall, Comfort-Overall, Pain Relief-Overall. The return rate is 2.6%.

When does demand for neo g knee support peak?

Demand peaks in Jul–Aug–Sep–Oct–Nov; the busiest month runs 4.6× the quietest.

What does it cost to enter the neo g knee support niche?

Listings span £7.13–£16.84; the average listing price is £10.02 (sweet spot $15–$100). The average incumbent carries 4,880 reviews — the moat a new listing must climb.

neo g knee support

Skip it

Soft demand (-67.8% this quarter) — this niche doesn't clear our bar today.

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Returns

Good2.6%

return rate — above 5% kills the launch gate

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£10.02

avg listing price — sweet spot $15–$100

Review moat

Bad4,879.8

avg incumbent reviews — the moat a new listing must climb

Price range

Bad£7.13–£16.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£63K

£63K/yr · 126K searches

Growth

Bad-67.8%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand Quality Gap

According to Flapen's Amazon United Kingdom niche tracking, neo g knee support is a £63K/yr Amazon United Kingdom market (126K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Jul–Aug–Sep–Oct–Nov. Verdict: Skip it — 42/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

neo g knee support market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: £60K–£80K; units × avg price
Conversion rate: 5.0%
Avg BSR: #289
Page quality: 0%
Prime: 92%
Sponsored: 96%
Out of stock: 47.5%
Avg brand age: 26 months
Avg seller age: 224 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 rising

Sellers

Top-5 brand share

62%

Top 20: 98%

Top-5 click share

57%

Top 20: 96%

Open market

31%

Wellnee15%
Makloee14%
Winuoyang13%
ZALAOR10%
KoolShiro10%
Harmondy7%

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — -67.8% search growth over the last 90 days.

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 4.6×

Open Trend

Top neo g knee support search terms

wellknee knee brace31K/yr -67.1%4.5% conv.
well knee10K/yr -36.9%4.1% conv.
wellnee knee pain relief brace uk8K/yr -77.7%6.2% conv.
well knee brace13K/yr -74.8%6.2% conv.
wellness knee brace15K/yr -70.4%5.8% conv.
wellknee7K/yr -43.4%8.1% conv.
wellknee brace3K/yr -51.2%1.6% conv.
wellnee knee brace3K/yr -64.6%6.6% conv.
wellknee knee support13K/yr -71.8%3.1% conv.
wellknee knee sleeves2K/yr -2.6%6.2% conv.

All search terms

Top neo g knee support products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Wellnee Original Herbal Knee Patch - Wellknee Plaster for Knee Support & Muscle Pain - Maximum Strength for a Temporary Relief - Adhesive Heat Patches Made with Natural Herbs for Wellness (10 Pads)

Wellnee£16.844.0★601 rev

Makloee 2 Pcs Knee Brace for Women Men Knee Support Men Women Adjustable Flexible Comfortable Knee Strap for Meniscus Tear Knee Pain Arthritis Pain Injury Recoverys Running Workout (Gray)

Makloee£10.173.2★12 rev

ZALAOR Wellness Knee Brace - Adjustable Knee Braces for Knee Pain Relief with Gel Pads - Breathable Neoprene Knee Support for running Sports Workouts (Grey L)

ZALAOR£7.973.5★11 rev

KoolShiro 2Pack Knee Brace for Women Men Adjustable Knee Support Patellar Pad Realign Knee Joint While You Move for Meniscus Tear Knee Pain Arthritis Pain Injury Recoverys Running Workout

KoolShiro£15.593.6★33 rev

Winuoyang Knee Brace 2 Pack Adjustable Knees Support Knee Brace for Women Men Pain Relief Knee Pads with Gel Pads for Meniscus Arthritis Relief Orthopedic Sports Knee Pads for Athletes (L)

Winuoyang£11.023.5★38 rev

Newest

by launch date

Wellness Knee Brace Knee Pads Flexible for Women Men Adjustable Knee Support with Side Stabilizers Patella Knee Brace with Patella Gel Pads for Running Sports Workouts Grey 1PCS

Natwo£7.279 rev

5mo ago

Harmondy 2 Pack Adjustable Patellar Tendon Support Sleeves Knee Brace for Men Women Wellness Knees Support Pain Relief Knee Brace with Gel Pads for Meniscus Arthritis Running

Harmondy£8.763 rev

5mo ago

Knee Pain Relief Patches 45pcs Fast Relieves Muscle Soreness in Knee Neck Shoulder

jiaonayiyi£10.8236 rev

7mo ago

Qehyuelefu 2 Pcs Knee Brace Knees Support for Men Women 360 Degree Knee Support Adjustable Flexible Knees Support for Running Soccer Basketball Workouts (Grey)

Qehyuelefu£8.8014 rev

8mo ago

Makloee 2 Pcs Knee Brace for Women Men Knee Support Men Women Adjustable Flexible Comfortable Knee Strap for Meniscus Tear Knee Pain Arthritis Pain Injury Recoverys Running Workout (Gray)

Makloee£10.1712 rev

8mo ago

What buyers say about neo g knee support

What buyers praise and complain about, mined from review topics.

What buyers love

Joint Pain30%

“Knee pain relief”

Quality-Overall13%

“It is well made”

Comfort-Overall10%

“Lightweight and comfortable”

Advertised Vs Actual Product8%

“As advertised”

Size-Overall7%

“Easy to fit”

Value For Money5%

“Good for price”

Ease Of Use4%

“Easy to use”

Adjustability/Rotatability/Reclining3%

“Good fitting and adjustable”

Body Support2%

“Good support”

Efficiency2%

“Absolutely effective”

What buyers complain about

Size-Overall15%

“Get them tight”

Comfort-Overall10%

“Not comfortable at all”

Pain Relief-Overall8%

“No pain relief whatsoever”

Value For Money7%

“overpriced”

Quality-Overall7%

“Returned as not the same quality as the one I bought before”

Joint Pain6%

“did not help my knee pain at all”

Grip6%

“Slipping off”

Functionality-Overall5%

“Didnt work”

Ease Of Use5%

“Not much use”

Velcro Quality4%

“Purchased two one is defective Velcro not sticking down correctly otherwise happy with one not other”

Top return reasons

Size-Overall51%

Joint Pain15%

Comfort-Overall13%

Functionality-Overall4%

Quality-Overall3%

Grip2%

Adhesion/Stickiness1%

Strength1%

Weight Heavy1%

Advertised Vs Actual Product1%

Common questions

Is neo g knee support profitable to sell on Amazon United Kingdom?: The niche generates £63K/yr across 25 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -67.8%. Flapen's verdict: Skip it (42/100).
How competitive is the neo g knee support niche?: 22 brands and 30 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in neo g knee support?: Top complaints mined from reviews: Size-Overall, Comfort-Overall, Pain Relief-Overall. The return rate is 2.6%.
When does demand for neo g knee support peak?: Demand peaks in Jul–Aug–Sep–Oct–Nov; the busiest month runs 4.6× the quietest.
What does it cost to enter the neo g knee support niche?: Listings span £7.13–£16.84; the average listing price is £10.02 (sweet spot $15–$100). The average incumbent carries 4,880 reviews — the moat a new listing must climb.