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Neo G Knee Support

soft demand (-67.8% this quarter) — Neo G Knee Support doesn't clear our bar today.

Flapen Score

42
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Market size 16Growth 0Conversion 58Competition 46Returns 60Price range 19Avg price 34Brand share 72Review moat 25Quality gap 98
This niche Category average

Is Neo G Knee Support profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Neo G Knee Support is a £63K/yr Amazon United Kingdom market (126K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Jul–Aug–Sep–Oct–Nov. Verdict: Skip it — 42/100.

Neo G Knee Support: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -67.8% over the last 90 days and 5.0% of searches end in a purchase.

£63K

revenue / yr

Units sold / yr8K
Search volume / yr-67.8%126K
Conversion rate5.0%
Avg price£10.02

Who owns the niche?

The top 5 brands hold 62% of demand, so 38% of the market is open.

38%

open market share

Brands · sellers22 · 30
Top-5 product click share57%
Open market38%
Avg brand age26 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.7★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement96%
New entrants (1y)11· 1 succeeded
Avg rating3.7★
Avg reviews4,880

Top Neo G Knee Support products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£5K£8K£10K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

30

Top-5 brand share

62%

Top 20: 98%

Top-5 click share

57%

Top 20: 96%

Open market

31%

  • Wellnee15%
  • Makloee14%
  • Winuoyang13%
  • ZALAOR10%
  • KoolShiro10%
  • Harmondy7%

Neo G Knee Support demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume126KCVR5.0%Products25Brands22Top 5 Brands62%OOS Rate47.5%Rating3.7★Reviews4,880Avg BSR#289
7K5KHoliday '24Spike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 4.6×

Top Neo G Knee Support search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • wellknee knee brace31K/yr
  • well knee10K/yr
  • wellnee knee pain relief brace uk8K/yr
  • well knee brace13K/yr
  • wellness knee brace15K/yr
  • wellknee7K/yr
  • wellknee brace3K/yr
  • wellnee knee brace3K/yr
  • wellknee knee support13K/yr
  • wellknee knee sleeves2K/yr

What reviews say buyers love and hate about Neo G Knee Support

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Joint Pain30%

Knee pain relief

Quality-Overall13%

It is well made

Comfort-Overall10%

Lightweight and comfortable

Advertised Vs Actual Product8%

As advertised

Size-Overall7%

Easy to fit

What buyers complain about

71% of reviews
Size-Overall15%

Get them tight

Comfort-Overall10%

Not comfortable at all

Pain Relief-Overall8%

No pain relief whatsoever

Value For Money7%

overpriced

Quality-Overall7%

Returned as not the same quality as the one I bought before

Neo G Knee Support return rate & reasons

Why buyers send it back, as a share of all return requests.

2.6%

Return rate

56%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
51%
2Joint Pain
15%
3Comfort-Overall
13%
4Functionality-Overall
4%
5Quality-Overall
3%

Common Neo G Knee Support questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Neo G Knee Support 42/100 on Amazon United Kingdom — Skip it. The niche generates £63K/yr across 25 tracked products. 1 of 11 products launched in the last 360 days are still selling. Search demand moved -67.8% over the last 90 days.
Search demand for Neo G Knee Support on Amazon United Kingdom peaks in Jul–Aug–Sep–Oct–Nov, where the busiest month runs 4.6× the quietest.