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Neo G Knee Support

Fail

Demand is soft, at -67.8% this quarter, so Neo G Knee Support is a Fail.

Flapen Score
42
42 / 100
Ranks 1,521 of 2,035 Health & Personal Care niches · −6 vs the category median of 48
Market size
£63K/yr126K searches / yr
90-day growth
-67.8%search demand this quarter
Competition
57%top-5 click share · 22 brands · 30 sellers

Flapen Score

Neo G Knee Support against its category

The dotted line is the Health & Personal Care average. Past it, Neo G Knee Support is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Neo G Knee Support market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Neo G Knee Support 126K times last year and spent an estimated £63K. The top 5 brands take 62% of clicks. Demand peaks in Jul–Aug–Sep–Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -67.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.

Searches, last 12 months
126K
Growth, 90 days vs prior 90
-67.8%
Conversion, latest week
5.0%
Market size, estimated
£63Ka year
Peak month
August4.6× the quietest month
Top search term
wellknee knee brace31K searches a year

02 · Price

A sale here is worth £10.02.

Listings sell for £10.02 on average, from £7.13 to £16.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.02 that is £1K to £3K a year per listing.

Average price
£10.02under the $15 to $100 sweet spot
Price range
£7.13–£16.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 47.5% of listings are out of stock. The average listing ranks #289 within Medical Supplies & Equipment. It carries 4,880 reviews at 3.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
92%
Out of stock, average day
47.5%
Average rank
#289in Medical Supplies & Equipment
Average rating
3.73 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,880per listing
Listings tracked
25

04 · Newcomers

1 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Neo G Knee Support products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 57% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

30

Est. top-5 brand share

62%

Top 20: 98%

Est. top-5 click share

57%

Top 20: 96%

Open market

31%

  • Wellnee15%
  • Makloee14%
  • Winuoyang13%
  • ZALAOR10%
  • KoolShiro10%
  • Harmondy7%

Demand

Neo G Knee Support search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 4.6×

Search terms

Top Neo G Knee Support search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wellknee knee brace31K/yr
  • well knee10K/yr
  • wellnee knee pain relief brace uk8K/yr
  • well knee brace13K/yr
  • wellness knee brace15K/yr
  • wellknee7K/yr
  • wellknee brace3K/yr
  • wellnee knee brace3K/yr
  • wellknee knee support13K/yr
  • wellknee knee sleeves2K/yr

Reviews and returns

What reviews say buyers love and hate about Neo G Knee Support

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Joint Pain”
15%of negative reviews mention “Size-Overall”
2.6%of orders come back
“Get them tight”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Neo G Knee Support questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data