Neck Hot Water Bottle

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -52.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £73K a year.

Searches, last 12 months

113K

Growth, 90 days vs prior 90

-52.3%

Conversion, latest week

5.0%

Market size, estimated

£73Ka year

Peak month

December7.9× the quietest month

Top search term

neck hot water bottle62K searches a year

Listings sell for £13.01 on average, from £7.65 to £28.53. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £13.01 that is £1K to £3K a year per listing.

Average price

£13.01under the $15 to $100 sweet spot

Price range

£7.65–£28.53

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

3.0%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 35.1% of listings are out of stock. The average listing ranks #101 within Hot & Cold Therapies. It carries 1,185 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

82%

Out of stock, average day

35.1%

Average rank

#101in Hot & Cold Therapies

Average rating

4.23 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,185per listing

Listings tracked

28

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months