Nattokinase
MaybeReturns run at only 0.0% of orders. But the top 5 products take 83% of clicks, so Nattokinase is a Maybe.
- Flapen Score
- 56 / 100Top 18% of 2,035 Health & Personal Care niches · +8 vs the category median of 4856
- Market size
- £363K/yr219K searches / yr
- 90-day growth
- +19.2%search demand this quarter
- Competition
- 83%top-5 click share · 10 brands · 10 sellers
Flapen Score
Nattokinase against its category
The dotted line is the Health & Personal Care average. Past it, Nattokinase is stronger. Inside it, weaker.
Market
The Nattokinase market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Nattokinase 219K times last year and spent an estimated £363K. The top 5 brands take 87% of clicks. Demand peaks in May–Jun. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
9.0% of searches ended in a purchase last week.
Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £363K a year.
- Searches, last 12 months
- 219K
- Growth, 90 days vs prior 90
- +19.2%
- Conversion, latest week
- 9.0%
- Market size, estimated
- £363Ka year
- Peak month
- June2.1× the quietest month
- Top search term
- nattokinase150K searches a year
02 · Price
A sale here is worth £18.43.
Listings sell for £18.43 on average, from £5.69 to £55.46. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At £18.43 that is £37K to £46K a year per listing.
- Average price
- £18.43inside the $15 to $100 sweet spot
- Price range
- £5.69–£55.46
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £37K–£46K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Enzymes. It carries 364 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #41in Enzymes
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 364per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Nattokinase products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Hybrid Health Nattokinase 5000FU 250mg Supplement - 180 Vegan Capsules High Strength Japanese Natto Independently Third Party Lab Tested 3 Months Supply
- Price
- £8.21
- Rating
- 4.4/5
- Reviews
- 414
- Age
- 1y ago

Nattokinase 5000 FU Capsules with Oregano & Motherwort | 3 Ingredient Formula for Arterial Support | 3rd Party Tested with Certificate of Analysis | Vegan | UK GMP Made | 30 Capsules (30)
- Price
- £27.74
- Rating
- 4.4/5
- Reviews
- 121
- Age
- 1y ago

Vinco Nattokinase 200mg 4000FU 120 Capsules High Strength Japanese Natto Enzyme Supports Heart Health Blood Flow Circulation and Blood Pressure Non-GMO Gluten Free Made in UK
- Price
- £7.99
- Rating
- 4.4/5
- Reviews
- 505
- Age
- 1y ago

Nattokinase 2 000 FU per Capsule - High-Strength 240 Nattokinase Capsules from Fermented Natto Soybeans - 8 Months Supply - Non-GMO Natural & Vegan- Laboratory Tested - Raibu
- Price
- £16.01
- Rating
- 4.4/5
- Reviews
- 2,235
- Age
- 2y ago

Nattokinase 10 000 FU per 3 Capsules - High-Strength 240 Nattokinase Capsules from Fermented Natto Soybeans with CoQ10 Turmeric Aged Garlic & Pine Bark Extract - 80-Day Supply
- Price
- £22.97
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3mo ago
Trending
90-day click momentum
Nattokinase 5000 FU Capsules with Oregano & Motherwort | 3 Ingredient Formula for Arterial Support | 3rd Party Tested with Certificate of Analysis | Vegan | UK GMP Made | 90 Capsules (90)
- Price
- £55.46
- Rating
- 4.4/5
- Reviews
- 121
- Age
- 7mo ago

Nattokinase 10 000 FU per 3 Capsules - High-Strength 240 Nattokinase Capsules from Fermented Natto Soybeans with CoQ10 Turmeric Aged Garlic & Pine Bark Extract - 80-Day Supply
- Price
- £22.97
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3mo ago

Vitabay Nattokinase 2 000 FU High Strength 180 Vegan Softgel Capsules Liposomal Nattokinase from Fermented Soy No Vitamin K2 No Additives & Lab Tested 6 Month Supply
- Price
- £15.87
- Rating
- 4.6/5
- Reviews
- 175
- Age
- 2y ago

Nattokinase 60 Capsules | 500 MG 6000 FU Per Capsule | 100% Natural Vegan | Protein Enzyme from Japanese Natto | New & Improved Formula | NEO NUTRITION
- Price
- £8.14
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 11mo ago

Hybrid Health Nattokinase 5000FU 250mg Supplement - 180 Vegan Capsules High Strength Japanese Natto Independently Third Party Lab Tested 3 Months Supply
- Price
- £8.21
- Rating
- 4.4/5
- Reviews
- 414
- Age
- 1y ago
Newest
by launch date
Nattokinase 10 000 FU per 3 Capsules - High-Strength 240 Nattokinase Capsules from Fermented Natto Soybeans with CoQ10 Turmeric Aged Garlic & Pine Bark Extract - 80-Day Supply
- Price
- £22.97
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 3mo ago

Nattokinase 5000 FU Capsules with Oregano & Motherwort | 3 Ingredient Formula for Arterial Support | 3rd Party Tested with Certificate of Analysis | Vegan | UK GMP Made | 90 Capsules (90)
- Price
- £55.46
- Rating
- 4.4/5
- Reviews
- 121
- Age
- 7mo ago

Nattokinase 60 Capsules | 500 MG 6000 FU Per Capsule | 100% Natural Vegan | Protein Enzyme from Japanese Natto | New & Improved Formula | NEO NUTRITION
- Price
- £8.14
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 11mo ago

Nattokinase 5000 FU Capsules with Oregano & Motherwort | 3 Ingredient Formula for Arterial Support | 3rd Party Tested with Certificate of Analysis | Vegan | UK GMP Made | 30 Capsules (30)
- Price
- £27.74
- Rating
- 4.4/5
- Reviews
- 121
- Age
- 1y ago

Vinco Nattokinase 200mg 4000FU 120 Capsules High Strength Japanese Natto Enzyme Supports Heart Health Blood Flow Circulation and Blood Pressure Non-GMO Gluten Free Made in UK
- Price
- £7.99
- Rating
- 4.4/5
- Reviews
- 505
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
10
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
10%
- Hybrid Health36%
- Natural Foundation22%
- Vinco Supplements15%
- RAIBU11%
- AuranC-H3%
- ECO-VITS3%
- Open — no brand owns it (4 brands, 10%)
Demand
Nattokinase search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 2.1×
Search terms
Top Nattokinase search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nattokinase150K/yr
- nattokinase organic uk32K/yr
- nattokinase high strength14K/yr
- nattokinase enzyme nutritional supplements15K/yr
- nattokinase 10000 fu4K/yr
- nattokinase uk4K/yr
Reviews and returns
What reviews say buyers love and hate about Nattokinase
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Under dosed
Unfortunately, many of the brands sold on Amazon are similar or worse in terms of being much lower than the stated dose
Not high dosed
Very expensive
Pricey
Waste of money
Do not stop taken blood pressure tablets
Some people report a drop in blood pressure taking these
my BP is much lower so it must be doing something
It's deeply deceptive
Only 17% of whats advertised
Not what it claims
Dont seem to make any difference
Unfortunately not effective
Needs more time too effective results
Love
Seem good quality and the delivery was fast and efficient
Good staff
Best quality
Brilliant for blood pressure
Very happy with this seems to regulate my blood pressure
Its made a positive difference to my blood pressure
Good price
worth buying you decide
Good value for money
Product as advertised
Done what it's supposed to
Item as described
Noticing some positive effects 3 months in
No affect whatsoever
No side effects
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nattokinase questions
Answered from the same tracked data.









