Nasal Dilators
MaybeReturns run at only 0.3% of orders. But demand is soft, at -12.8% this quarter, so Nasal Dilators is a Maybe.
- Flapen Score
- 52 / 100Top 33% of 2,035 Health & Personal Care niches · +4 vs the category median of 4852
- Market size
- £217K/yr242K searches / yr
- 90-day growth
- -12.8%search demand this quarter
- Competition
- 61%top-5 click share · 11 brands · 20 sellers
Flapen Score
Nasal Dilators against its category
The dotted line is the Health & Personal Care average. Past it, Nasal Dilators is stronger. Inside it, weaker.
Market
The Nasal Dilators market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Nasal Dilators 242K times last year and spent an estimated £217K. The top 5 brands take 90% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
7.3% of searches ended in a purchase last week.
Shoppers searched for this 242K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £217K a year.
- Searches, last 12 months
- 242K
- Growth, 90 days vs prior 90
- -12.8%
- Conversion, latest week
- 7.3%
- Market size, estimated
- £217Ka year
- Peak month
- March1.7× the quietest month
- Top search term
- nasal dilators61K searches a year
02 · Price
A sale here is worth £12.28.
Listings sell for £12.28 on average, from £5.16 to £41.86. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £12.28 that is £6K to £9K a year per listing.
- Average price
- £12.28under the $15 to $100 sweet spot
- Price range
- £5.16–£41.86
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£9K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #75 within Sleep & Snoring Aids. It carries 4,055 reviews at 3.77 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 8.3%
- Average rank
- #75in Sleep & Snoring Aids
- Average rating
- 3.77 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,055per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 6 of last year's 8 launches as successful.
8 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Nasal Dilators products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Mute Nasal Dilator Snoring Solution | Starter Pack 3 Sizes | Snore Less & Sleep Better | Nasal Strip Alternative | Comfortable Breathing Aids for Better Sleep & Improved Airflow
- Price
- £12.55
- Rating
- 3.7/5
- Reviews
- 18,196
- Age
- 10y ago

Airmax Nasal Dilator Trial Pack | Anti Snore Device | 76% More Air for Better Breathing & Snoring Relief | Guaranteed Fit (1x Small & 1x Medium)
- Price
- £11.08
- Rating
- 3.4/5
- Reviews
- 15,198
- Age
- 13y ago

Magnetic Nasal Strips (32 Days) Magnetic Nose Strip for Snoring Strong Adhesive from Germany for Free Breathing Sports Performance & More Focus Anti-Snoring Stopper - Nap-S02
- Price
- £14.11
- Rating
- 3.7/5
- Reviews
- 67
- Age
- 5mo ago

Brison Nasal Dilators for Breathing and Sleeping 2 Pack
- Price
- £9.12
- Rating
- 3.7/5
- Reviews
- 23
- Age
- 6mo ago

Airmax Nasal Dilator | 76% More air | Breathing aid Through the Nose | 1 Pack - Size Medium Orange | Anti Snore Device | More Oxygen | Snoring aids for Men and Women | Sleep Better and Wake up Rested
- Price
- £8.11
- Rating
- 3.4/5
- Reviews
- 2,264
- Age
- 11y ago
Trending
90-day click momentum
Magnetic Nasal Strips (32 Days) Magnetic Nose Strip for Snoring Strong Adhesive from Germany for Free Breathing Sports Performance & More Focus Anti-Snoring Stopper Black
- Price
- £14.19
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 6mo ago

Brison Nasal Dilators for Breathing and Sleeping 2 Pack
- Price
- £9.12
- Rating
- 3.7/5
- Reviews
- 23
- Age
- 6mo ago

Nose Vent Sinus Relief Dilator 8 Pcs Silicone Anti Snoring Dilator for Men and Women Reusable Snoring Device to Enjoy a Peaceful Nights Sleep Effective Eliminate the Loud Nasal Snores
- Price
- £7.71
- Rating
- 4.8/5
- Reviews
- 38
- Age
- 2mo ago

Brison Nasal Dilators for Breathing and Sleeping 2 Pack
- Price
- £9.15
- Rating
- 3.6/5
- Reviews
- 16
- Age
- 6mo ago

HackAir Nose Strip Magnetic Nasal Dilator 120 Pieces (60 Days)
- Price
- £14.91
- Rating
- 3.7/5
- Reviews
- 23
- Age
- 2mo ago
Newest
by launch date
Nose Vent Sinus Relief Dilator 8 Pcs Silicone Anti Snoring Dilator for Men and Women Reusable Snoring Device to Enjoy a Peaceful Nights Sleep Effective Eliminate the Loud Nasal Snores
- Price
- £7.71
- Rating
- 4.8/5
- Reviews
- 38
- Age
- 2mo ago

HackAir Nose Strip Magnetic Nasal Dilator 120 Pieces (60 Days)
- Price
- £14.91
- Rating
- 3.7/5
- Reviews
- 23
- Age
- 2mo ago

Magnetic Nasal Strips (32 Days) Magnetic Nose Strip for Snoring Strong Adhesive from Germany for Free Breathing Sports Performance & More Focus Anti-Snoring Stopper - Nap-S02
- Price
- £14.11
- Rating
- 3.7/5
- Reviews
- 67
- Age
- 5mo ago

Magnetic Nose Strip with Storage Case Magnetic Nasal Strips for Breathing (60 Pcs) - Drug-Free Nose Strips for Breathing Nose Clip for Men and Women Nasal Dilator
- Price
- £8.51
- Rating
- 3.8/5
- Reviews
- 26
- Age
- 6mo ago

Brison Nasal Dilators for Breathing and Sleeping 2 Pack
- Price
- £9.12
- Rating
- 3.7/5
- Reviews
- 23
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
20
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
61%
Top 20: 98%
Open market
8%
- Air Max33%
- Rhinomed32%
- BRISON13%
- Napify8%
- Mobi Lock5%
- SQTYQWC2%
- Open — no brand owns it (5 brands, 8%)
Demand
Nasal Dilators search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Nasal Dilators search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nasal dilators61K/yr
- nasal dilator34K/yr
- mute nasal dilator12K/yr
- airmax nasal dilator12K/yr
- nose dilator for breathing11K/yr
- nasal dilators snoring34K/yr
- airmax9K/yr
- nose breathing7K/yr
- nose clips for snoring8K/yr
- nose breathing aids5K/yr
Reviews and returns
What reviews say buyers love and hate about Nasal Dilators
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very uncomfortable to wear
Feel uncomfortable
They were uncomfortable to wear
Doesn't work
Not functional
was not as effective
Waste of money
Expensive junk
Incredibly expensive
Too small
too Big on me
Does not fit
not for inflamed swollen sinuses
swollen sinuses tishue
Also hurt my nose
Love
Breathing made easier
Really helps improve breathing
helped me with my breathing
These nose strips seem very good quality
Excellent product
Feels well made
keeps the nasal passages well open
very effective — it gently opens the nasal passages
Keeps nasal open for easier breathing through the nose
Helps reduce snoring
I don't have snoring problems
No more snoring
Helps me sleep better
Helped sleep quality
Much improved sleep
Return
0.3% Return rate 32% Fixable by listing
Doesn't work
Not functional
was not as effective
Too small
too Big on me
Does not fit
Very uncomfortable to wear
Feel uncomfortable
They were uncomfortable to wear
Garbage
Rubbish
Poor quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nasal Dilators questions
Answered from the same tracked data.









