Mooncup
brand-locked demand (top 5 brands take 100% of clicks) — Mooncup doesn't clear our bar today.
Flapen Score
Is Mooncup profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Mooncup is a £77K/yr Amazon United Kingdom market (65K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Skip it — 42/100.
Mooncup: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -1.7% over the last 90 days and 9.4% of searches end in a purchase.
£77K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 16 products
Top Mooncup products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Mooncup High Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage - Leak-proof Reusable & Comfortable for Heavy Flow - Size 10
- Price
- £17.19
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Mooncup Original Menstrual Cup - Medical-Grade Silicone Period Cup for Protection - Holds 3 Tampons Worth of Fluid - Toxin-Free Eco-Friendly & Easy to Insert - Size A (for 30+ or Post-Childbirth)
- Price
- £18.85
- Rating
- 4.4/5
- Reviews
- 3,481
- Age
- 19y ago
Mooncup Original Menstrual Cup - Medical-Grade Silicone Period Cup for Protection - Holds 3 Tampons Worth of Fluid - Toxin-Free Eco-Friendly & Easy to Insert - Size B (Under 30 or No Vaginal Birth)
- Price
- £18.31
- Rating
- 4.4/5
- Reviews
- 3,481
- Age
- 18y ago
Shordy Menstrual Cups First Period Starter Pack of 2 Kit with Mini Box Period Cup Medical Grade Silicone Feminine Hygiene Better Alternative to Sanitary Pads & Tampons for Girls - Small & Large
- Price
- £12.80
- Rating
- 4.3/5
- Reviews
- 8,717
- Age
- 5y ago
Mooncup High Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage - Leak-proof Reusable & Comfortable for Heavy Flow - Size 8
- Price
- £16.85
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Trending
90-day click momentumMooncup High Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage - Leak-proof Reusable & Comfortable for Heavy Flow - Size 10
- Price
- £17.19
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Mooncup High Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage - Leak-proof Reusable & Comfortable for Heavy Flow - Size 8
- Price
- £16.85
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Mooncup Low Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage Leak-proof Reusable & Comfortable for Heavy Flow - Size 16
- Price
- £17.61
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Ecoblossom Small &Large Menstrual Cups - Medical-Grade Silicone Comfortable Leak-Proof Period Protection Up to 12 Hours. Pack of 1 Small Cup 22mL Capacity and 1 Large Menstrual Cup 30mL Capacity
- Price
- £10.50
- Rating
- 4.4/5
- Reviews
- 8,005
- Age
- 6y ago
Mooncup Low Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage Leak-proof Reusable & Comfortable for Heavy Flow - Size 14
- Price
- £17.20
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Newest
by launch dateMooncup High Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage - Leak-proof Reusable & Comfortable for Heavy Flow - Size 10
- Price
- £17.19
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Mooncup High Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage - Leak-proof Reusable & Comfortable for Heavy Flow - Size 8
- Price
- £16.85
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Mooncup Low Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage Leak-proof Reusable & Comfortable for Heavy Flow - Size 16
- Price
- £17.61
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Mooncup Low Waist Period Pants - Eco-Friendly Organic Cotton Period Underwear with Maximum Absorbency (Up to 10 Tampons) 180 Coverage Leak-proof Reusable & Comfortable for Heavy Flow - Size 14
- Price
- £17.20
- Rating
- 4.1/5
- Reviews
- 45
- Age
- 11mo ago
Mooncup Pads with Wings - Biodegradable Pads Made with Organic Cotton for Irritation-Free Period Care Leak-Proof Plastic-Free Highly Absorbent Protection for Sensitive Skin - Medium/Day 10 Count
- Price
- £2.41
- Rating
- 4.1/5
- Reviews
- 386
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
Brands
5 falling
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
0%
- Mooncup81%
- SHORDY11%
- KAVODA5%
- PEESAFE2%
- EcoBlossom2%
- Open — no brand owns it (0%)
Mooncup demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug · busiest ÷ quietest = 1.7×
Top Mooncup search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- mooncup28K/yr
- moon cup19K/yr
- moon cups for periods11K/yr
- mooncup menstrual cup7K/yr
What reviews say buyers love and hate about Mooncup
What buyers mention most, as a share of all reviews.
What buyers love
71% of reviews“Decent quality”
“never leaks”
“Very comfortable”
“Good price”
“I definitely recommend getting this its great it fits brilliantly I have no trouble putting in or taking out its really easy”
What buyers complain about
48% of reviews“Leaked”
“can be tough to get into position”
“I would say the silicone is more rigid than my favourite brand so are a bit more”
“not overly comfortable”
“Don't hold alot”
Mooncup return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
71%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mooncup questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
