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Milk Thistle Tincture

Fail

Demand is soft, at -40.2% this quarter, so Milk Thistle Tincture is a Fail.

Flapen Score
42
42 / 100
Ranks 1,521 of 2,035 Health & Personal Care niches · −6 vs the category median of 48
Market size
£49K/yr28K searches / yr
90-day growth
-40.2%search demand this quarter
Competition
74%top-5 click share · 11 brands · 47 sellers

Flapen Score

Milk Thistle Tincture against its category

The dotted line is the Health & Personal Care average. Past it, Milk Thistle Tincture is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Milk Thistle Tincture market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Milk Thistle Tincture 28K times last year and spent an estimated £49K. The top 5 brands take 87% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

13.1% of searches ended in a purchase last week.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-40.2%
Conversion, latest week
13.1%
Market size, estimated
£49Ka year
Top search term
a vogel6K searches a year

02 · Price

A sale here is worth £13.28.

Listings sell for £13.28 on average, from £6.26 to £30.80. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £13.28 that is £1K to £3K a year per listing.

Average price
£13.28under the $15 to $100 sweet spot
Price range
£6.26–£30.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #157 within Diet & Nutrition. It carries 1,139 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
82%
Out of stock, average day
0.4%
Average rank
#157in Diet & Nutrition
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,139per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
56 months

Products

Top Milk Thistle Tincture products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£15K£19K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

47

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

10%

  • A.Vogel43%
  • CUZZYDUNJYNN20%
  • Natural Sources11%
  • Napiers10%
  • Tudor3%
  • Erbology3%
  • Open — no brand owns it (5 brands, 10%)

Demand

Milk Thistle Tincture search demand

Weekly searches over the year. Pick a range.

800600Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Milk Thistle Tincture search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • a vogel6K/yr
  • milk thistle liquid4K/yr
  • milk thistle drops4K/yr
  • milk thistle tincture6K/yr
  • milk thistle liquid extract4K/yr
  • vogel3K/yr

Reviews and returns

What reviews say buyers love and hate about Milk Thistle Tincture

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall26%−0.12

Not effective

Dont work

Not working for the intended purpose

Dosage7%−0.03

Google and found out that I can't take alongside my statin

was proven to only contain 53% of the claimed dose

It can't be the same as the larger capsules from other brands

Taste-Overall7%−0.01

It tastes like rancid, old oil, and I cant swallow it

They are small and easily swilled and no taste

upon receiving and tasting, it tastes strongly of ethanol

Side Effects7%−0.03

The results didnt demonstrate any improvement for me over giving up booze for a month

Had no effect on my many nightime bath room visits

In terms of effects — this isnt the kind of supplement where Id expect to notice anything immediate or dramatic

Advertised Vs Actual Product5%+0.23

misleading

the description is very misleading

definitely not the potency as per description

Love

Quality-Overall29%+2.06

It had great reviews

Excellent quality

A great product from a reputable company for my husband

Advertised Vs Actual Product9%+0.23

Actually works

Exactly as advertised

As described

Value For Money8%+0.40

Really fairly priced

Good price

Good value for money

Ease Of Use6%+0.17

Easy to use

Easy to take

Easy to open container

Ease Of Chewing/Swallowing5%

Easy on the tummy

Easy to swallow

Easy to swallow tablets from reliable supplier

FAQ

Common Milk Thistle Tincture questions

Answered from the same tracked data.