micropore tape
Worth a lookShows searches that convert (18.0% search→purchase), but prices mostly outside the sweet spot ($1.53–$10.20) keeps it on the watch list.
Conversion
Incredible18.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good£611K£611K/yr · 720K searches
Review moat
Good1,008.69avg incumbent reviews — the moat a new listing must climb
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Growth
Bad-0.1%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Avg price
Bad£4.71avg listing price — sweet spot $15–$100
Price range
Bad£1.53–£10.20cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, micropore tape is a £611K/yr Amazon United Kingdom market (720K searches/yr). The top 5 brands hold 91% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
micropore tape market data
- Units sold / yr
- 125K–150K
- avg 8,000–10,000/product
- Revenue / yr
- £589K–£707K
- units × avg price
- Conversion rate
- 18.0%
- Avg BSR
- #104
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 69%
- Out of stock
- 3.9%
- Avg brand age
- 43 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
8 rising
Sellers
21
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
5%
- NanaCare45%
- JFA Medical28%
- Value Aid6%
- Firstaid4sport6%
- aaksh 5555%
- Safe + Sound4%
- Open — no brand owns it (2 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top micropore tape search terms
- medical tape184K/yr
- micropore tape168K/yr
- surgical tape95K/yr
- micropore surgical tape45K/yr
- bandage tape43K/yr
- 3m micropore tape31K/yr
- medical tape for dressings19K/yr
- micropore tape 2.5cm21K/yr
- micropore14K/yr
- microporous tape15K/yr
Top micropore tape products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Microporous Medical Tape Waterproof 4 Rolls 2.5cm x 10m + 10pc Gauze Pads - Hypoallergenic Surgical Tape for Wound Care Dressings & Face First Aid Waterproof Bandage for Sensitive Skin - NanaCare
NanaCare£5.234.4★4,711 rev
JFA Medical Microporous Surgical Tape First Aid Medical Tape Earring Cover Up Tape 1.25cm x 10m - Box of 2 Rolls
JFA Medical£3.014.4★600 rev
JFA Medical Microporous Surgical Tape First Aid Medical Tape 2.5cm x 10m - Pack of 4 Rolls
JFA Medical£4.224.4★382 rev
Microporous Medical Tape Waterproof 6 Rolls 1.25cm x 10m + 10pc Gauze Pads - Hypoallergenic Surgical Tape for Wound Care Dressings & Face First Aid Waterproof Bandage for Sensitive Skin - NanaCare
NanaCare£4.794.4★1,972 rev
Value Aid Microporous Tape - 1.25cm x 5m - Single Roll
Value Aid£1.534.2★1,497 rev
Newest
by launch date
Pack of 6 Rolls Micropore Surgical Tape 1.25cm x 10m | Hypoallergenic Tearable Medical Tape Breathable White Skin Tape for First Aid & Tattoo Aftercare
aaksh 555£3.4375 rev
Micropore Professional Care Surgical Tape for Sensative Skin - 1.25cm x 5 Meters
Asrev Healthcare£3.1390 rev
JFA Medical Microporous Surgical Tape First Aid Medical Tape Earring Cover Up Tape 1.25cm x 10m - Box of 2 Rolls
JFA Medical£3.01600 rev
NanaCare Clear Medical Tape Waterproof 6 Rolls 1.25cm x 9m - Hypoallergenic Surgical Tape For Wound Care Dressings & Face First Aid Waterproof Bandage For Sensitive Skin
NanaCare£4.76462 rev
Microporous Medical Tape Waterproof 4 Rolls 2.5cm x 10m + 10pc Gauze Pads - Hypoallergenic Surgical Tape for Wound Care Dressings & Face First Aid Waterproof Bandage for Sensitive Skin - NanaCare
NanaCare£5.234,711 rev
Trending
90-day click momentumValue Aid Microporous Tape - 1.25cm x 5m - Single Roll
Value Aid£1.534.2★
Pack of 6 Rolls Micropore Surgical Tape 1.25cm x 10m | Hypoallergenic Tearable Medical Tape Breathable White Skin Tape for First Aid & Tattoo Aftercare
aaksh 555£3.434.3★
Safe & Sound Health Low Allergy Perforated Medical Tape 9m x 2.5cm Breathable Easy Tear First Aid Tape for Dressings & Wound Care
Safe + Sound£1.864.4★
Firstaid4sport Straight Edge EAB 2.5cm x 4.5m (tan)
Firstaid4sport£1.774.0★
NanaCare Clear Medical Tape Waterproof 6 Rolls 1.25cm x 9m - Hypoallergenic Surgical Tape For Wound Care Dressings & Face First Aid Waterproof Bandage For Sensitive Skin
NanaCare£4.764.5★
What buyers say about micropore tape
What buyers praise and complain about, mined from review topics.What buyers love
“Sticks well”
“Good deal”
“As advertised”
“Great quality and good shipping”
“Does the job really well”
“Ease of use”
“Fit for purpose”
“no irritation”
“The tapes help guarantee full waterproofing”
“Great for holding a dressing in place”
What buyers complain about
“Poor adhesive quality”
“Not as good as the purchase before”
“Very small”
“irritated my skin too”
“Pretty rubbish, barely sticks to the skin and irritated my skin too”
“comes apart too often”
“not much use”
“Waste of money”
“Ok. Ok. Doesn't like water though”
“not useable - doesn't unroll properly”
Top return reasons
Common questions
- Is micropore tape profitable to sell on Amazon United Kingdom?
- The niche generates £611K/yr across 16 tracked products. 90-day search growth is -0.1%. Flapen's verdict: Worth a look (51/100).
- How competitive is the micropore tape niche?
- 8 brands and 21 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in micropore tape?
- Top complaints mined from reviews: Adhesion/Stickiness, Quality-Overall, Size-Overall. The return rate is 0.2%.
- When does demand for micropore tape peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the micropore tape niche?
- Listings span £1.53–£10.20; the average listing price is £4.71 (sweet spot $15–$100). The average incumbent carries 1,009 reviews — the moat a new listing must climb.