Microlax

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 25.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £129K a year.

Searches, last 12 months

37K

Growth, 90 days vs prior 90

-9.1%

Conversion, latest week

25.7%

Market size, estimated

£129Ka year

Peak month

September1.5× the quietest month

Top search term

microlax19K searches a year

Listings sell for £13.41 on average, from £10.74 to £18.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 2,000 to 2,500 of them. At £13.41 that is £27K to £34K a year per listing.

Average price

£13.41under the $15 to $100 sweet spot

Price range

£10.74–£18.64

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

2,000–2,500

Revenue per listing a year

£27K–£34K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Over-the-Counter Medication. It carries 791 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#24in Over-the-Counter Medication

Average rating

4.27 starsAmazon United Kingdom average 4.36 stars

Average reviews

791per listing

Listings tracked

3

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

68 months