Skip to content

Methylfolate

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -25.4% this quarter, so Methylfolate is a Maybe.

Flapen Score
52
52 / 100
Top 33% of 2,035 Health & Personal Care niches · +4 vs the category median of 48
Market size
£198K/yr143K searches / yr
90-day growth
-25.4%search demand this quarter
Competition
64%top-5 click share · 14 brands · 16 sellers

Flapen Score

Methylfolate against its category

The dotted line is the Health & Personal Care average. Past it, Methylfolate is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Methylfolate market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Methylfolate 143K times last year and spent an estimated £198K. The top 5 brands take 66% of clicks. Demand peaks in Oct. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 10.6% of those searches ended in a purchase.

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £198K a year.

Searches, last 12 months
143K
Growth, 90 days vs prior 90
-25.4%
Conversion, latest week
10.6%
Market size, estimated
£198Ka year
Peak month
October2.5× the quietest month
Top search term
methylfolate72K searches a year

02 · Price

A sale here is worth £12.99.

Listings sell for £12.99 on average, from £5.79 to £32.64. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £12.99 that is £6K to £10K a year per listing.

Average price
£12.99under the $15 to $100 sweet spot
Price range
£5.79–£32.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
£6K–£10K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #23 within Vitamins. It carries 508 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#23in Vitamins
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
508per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Methylfolate products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.

£0£20K£40K£59K£79K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

16

Est. top-5 brand share

66%

Top 20: 100%

Est. top-5 click share

64%

Top 20: 100%

Open market

28%

  • NutriVolv29%
  • Igennus Healthcare Nutrition12%
  • INNOPURE11%
  • Health Leads ...Working With Nature8%
  • Solgar6%
  • Carlyle6%

Demand

Methylfolate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.5×

Search terms

Top Methylfolate search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • methylfolate72K/yr
  • methyl folate13K/yr
  • l-methylfolate8K/yr
  • 5-mthf9K/yr
  • l methylfolate8K/yr
  • methylated folate5K/yr
  • folate methylfolate4K/yr
  • 5 mthf4K/yr
  • methylphenidate3K/yr
  • methylfolate supplement4K/yr

Reviews and returns

What reviews say buyers love and hate about Methylfolate

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Dosage”
0.1%of orders come back
“regular dosing at this level could be quite edgy in some”
A buyer, on “Dosage”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Methylfolate questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data