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Methylated B Vitamins

Fail

Demand is soft, at -18.9% this quarter, so Methylated B Vitamins is a Fail.

Flapen Score
41
41 / 100
Ranks 1,596 of 2,035 Health & Personal Care niches · −7 vs the category median of 48
Market size
£87K/yr62K searches / yr
90-day growth
-18.9%search demand this quarter
Competition
76%top-5 click share · 10 brands · 13 sellers

Flapen Score

Methylated B Vitamins against its category

The dotted line is the Health & Personal Care average. Past it, Methylated B Vitamins is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Methylated B Vitamins market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Methylated B Vitamins 62K times last year and spent an estimated £87K. The top 5 brands take 85% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 11.6% of those searches ended in a purchase.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £87K a year.

Searches, last 12 months
62K
Growth, 90 days vs prior 90
-18.9%
Conversion, latest week
11.6%
Market size, estimated
£87Ka year
Peak month
September9.9× the quietest month
Top search term
methylated b complex25K searches a year

02 · Price

A sale here is worth £12.19.

Listings sell for £12.19 on average, from £7.92 to £20.57. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £12.19 that is £3K to £6K a year per listing.

Average price
£12.19under the $15 to $100 sweet spot
Price range
£7.92–£20.57
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #23 within Vitamins. It carries 7,037 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#23in Vitamins
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,037per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Methylated B Vitamins products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.

£0£9K£17K£26K£35K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

13

Est. top-5 brand share

85%

Top 20: 100%

Est. top-5 click share

76%

Top 20: 100%

Open market

11%

  • Igennus Healthcare Nutrition53%
  • Biocare14%
  • swiss bioenergetics9%
  • VitaBright5%
  • Royal Oak Health4%
  • Health4All4%
  • Open — no brand owns it (4 brands, 11%)

Demand

Methylated B Vitamins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 9.9×

Search terms

Top Methylated B Vitamins search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • methylated b complex25K/yr
  • methylated b vitamins8K/yr
  • super b complex6K/yr
  • methyl b complex6K/yr
  • super b6K/yr
  • igennus super b complex4K/yr
  • b complex methylated5K/yr
  • igennus super b-complex2K/yr

Reviews and returns

What reviews say buyers love and hate about Methylated B Vitamins

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Vitamin”
15%of negative reviews mention “Smell”
0.1%of orders come back
“Bad smell”
A buyer, on “Smell”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Methylated B Vitamins questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data