Melatonin

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -32.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

-32.5%

Conversion, latest week

3.2%

Market size, estimated

£1.1Ma year

Peak month

January1.7× the quietest month

Top search term

melatonin890K searches a year

Listings sell for £14.03 on average, from £5.18 to £28.17. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,500 to 2,000 of them. At £14.03 that is £21K to £28K a year per listing.

Average price

£14.03under the $15 to $100 sweet spot

Price range

£5.18–£28.17

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

1,500–2,000

Revenue per listing a year

£21K–£28K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

84% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #445 within Alternative Medicine. It carries 1,884 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

94%

Out of stock, average day

6.7%

Average rank

#445in Alternative Medicine

Average rating

4.11 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,884per listing

Listings tracked

31

12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

6Amazon's first-year sales bar

Average brand age

32 months