Matcha Fuel
FailThe top 5 products take 100% of clicks, so Matcha Fuel is a Fail.
- Flapen Score
- 47 / 100Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 4847
- Market size
- £110K/yr84K searches / yr
- 90-day growth
- +28.8%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 11 sellers
Flapen Score
Matcha Fuel against its category
The dotted line is the Health & Personal Care average. Past it, Matcha Fuel is stronger. Inside it, weaker.
Market
The Matcha Fuel market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Matcha Fuel 84K times last year and spent an estimated £110K. All 2 brands take every click. Flapen scores it 47 out of 100, a Fail.
01 · Demand
5.3% of searches ended in a purchase last week.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £110K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- +28.8%
- Conversion, latest week
- 5.3%
- Market size, estimated
- £110Ka year
- Top search term
- matcha fuel39K searches a year
02 · Price
A sale here is worth £24.53.
Listings sell for £24.53 on average, from £23.53 to £26.06. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At £24.53 that is £25K to £31K a year per listing.
- Average price
- £24.53inside the $15 to $100 sweet spot
- Price range
- £23.53–£26.06
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £25K–£31K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #60 within Herbal Supplements. It carries 288 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 80%
- Out of stock, average day
- 1.3%
- Average rank
- #60in Herbal Supplements
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 288per listing
- Listings tracked
- 5
04 · Newcomers
Amazon counts 3 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Matcha Fuel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Matcha Fuel SuperLatte Adaptogenic Matcha Latte Powder | Calm Energy & Focus | Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha | Vegan Gluten Free | 15 Servings (300g)
- Price
- £23.56
- Rating
- 4.5/5
- Reviews
- 526
- Age
- 3y ago

Matcha Fuel SuperLatte (Vanilla) - Mushroom & Adaptogenic Latte Powder - Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha - Superfood for Energy Focus & Immunity - Vegan - 15 Servings - 300g
- Price
- £24.66
- Rating
- 4.5/5
- Reviews
- 63
- Age
- 10mo ago

Matcha Fuel SuperLatte (Chocolate) - Mushroom & Adaptogenic Latte Powder - Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha - Superfood for Energy Focus & Immunity - Vegan - 15 Servings - 300g
- Price
- £23.53
- Rating
- 4.0/5
- Reviews
- 41
- Age
- 11mo ago

Matcha Fuel Radiance - Matcha Collagen Latte Powder - 10g Hydrolyzed Marine Collagen Peptides - Ceremonial Grade Matcha Powder Hyaluronic Acid - Tremella & Reishi - 15 Servings - 300g
- Price
- £24.83
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 4mo ago

Zenergy Tour 2.0 Black/White
- Price
- £26.06
- Rating
- 4.8/5
- Reviews
- 765
- Age
- 3y ago
Trending
90-day click momentum
Matcha Fuel Radiance - Matcha Collagen Latte Powder - 10g Hydrolyzed Marine Collagen Peptides - Ceremonial Grade Matcha Powder Hyaluronic Acid - Tremella & Reishi - 15 Servings - 300g
- Price
- £24.83
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 4mo ago

Zenergy Tour 2.0 Black/White
- Price
- £26.06
- Rating
- 4.8/5
- Reviews
- 765
- Age
- 3y ago

Matcha Fuel SuperLatte (Vanilla) - Mushroom & Adaptogenic Latte Powder - Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha - Superfood for Energy Focus & Immunity - Vegan - 15 Servings - 300g
- Price
- £24.66
- Rating
- 4.5/5
- Reviews
- 63
- Age
- 10mo ago

Matcha Fuel SuperLatte (Chocolate) - Mushroom & Adaptogenic Latte Powder - Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha - Superfood for Energy Focus & Immunity - Vegan - 15 Servings - 300g
- Price
- £23.53
- Rating
- 4.0/5
- Reviews
- 41
- Age
- 11mo ago

Matcha Fuel SuperLatte Adaptogenic Matcha Latte Powder | Calm Energy & Focus | Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha | Vegan Gluten Free | 15 Servings (300g)
- Price
- £23.56
- Rating
- 4.5/5
- Reviews
- 526
- Age
- 3y ago
Newest
by launch date
Matcha Fuel Radiance - Matcha Collagen Latte Powder - 10g Hydrolyzed Marine Collagen Peptides - Ceremonial Grade Matcha Powder Hyaluronic Acid - Tremella & Reishi - 15 Servings - 300g
- Price
- £24.83
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 4mo ago

Matcha Fuel SuperLatte (Vanilla) - Mushroom & Adaptogenic Latte Powder - Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha - Superfood for Energy Focus & Immunity - Vegan - 15 Servings - 300g
- Price
- £24.66
- Rating
- 4.5/5
- Reviews
- 63
- Age
- 10mo ago

Matcha Fuel SuperLatte (Chocolate) - Mushroom & Adaptogenic Latte Powder - Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha - Superfood for Energy Focus & Immunity - Vegan - 15 Servings - 300g
- Price
- £23.53
- Rating
- 4.0/5
- Reviews
- 41
- Age
- 11mo ago

Matcha Fuel SuperLatte Adaptogenic Matcha Latte Powder | Calm Energy & Focus | Lions Mane Reishi Cordyceps & KSM-66 Ashwagandha | Vegan Gluten Free | 15 Servings (300g)
- Price
- £23.56
- Rating
- 4.5/5
- Reviews
- 526
- Age
- 3y ago

Zenergy Tour 2.0 Black/White
- Price
- £26.06
- Rating
- 4.8/5
- Reviews
- 765
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Matcha Fuel95%
- Super Stroke5%
Demand
Matcha Fuel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 2.2× · 6 of 12 months tracked
Search terms
Top Matcha Fuel search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- matcha fuel39K/yr
- zenergy matcha fuel18K/yr
- matcha fuel zenergy10K/yr
- matchafuel3K/yr
- zenergy matcha4K/yr
- zenergy3K/yr
- matcha fuel reviews2K/yr
- matcha fuel superlatte685/yr
- matcha fuel latte4K/yr
Reviews and returns
What reviews say buyers love and hate about Matcha Fuel
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Overpriced
Quite pricey,
A bit expensive
I do not like the taste
This tastes absolutely vile
it tastes greeeeeat
its incredibly bitter
the taste is bitter
a truck load of bitterness go ahead
Too sweet
It isnt very sweet which I like as I like to add my own sweetener if I want it
I wanted something less sweet personally
Was disappointed to see first few ingredients being Oat powder, coconut powder and nectar
Not sure theres a lot of matcha in this product
Love
Lovely taste and a bit addictive
Wonderful, creamy taste
Absolutely delicious
Nice flavour
It has a nice subtle sweet flavour
steady flavour profile
mixes easily in a shaker
I mixes well with milk or water
it dissolves well
Great quality, tasty matcha
Said matcha seems to be of good quality in terms of colour
Great product
not overly sweet
It has a nice subtle sweet flavour
I put honey it which made it sweeter
Return
0.0% Return rate 0% Fixable by listing
Not keen on the flavour
cant say Im a fan of the flavour, tastes powdery and doesnt mix as well as the green matcha
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Matcha Fuel questions
Answered from the same tracked data.









