Massage Gun

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4.2M a year.

Searches, last 12 months

2.3M

Growth, 90 days vs prior 90

-11.5%

Conversion, latest week

6.8%

Market size, estimated

£4.2Ma year

Peak month

December2.7× the quietest month

Top search term

massage gun1.9M searches a year

Listings sell for £26.69 on average, from £11.79 to £54.41. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 12,500 to 15,000 of them. At £26.69 that is £334K to £400K a year per listing.

Average price

£26.69inside the $15 to $100 sweet spot

Price range

£11.79–£54.41

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

150K–200K

Units per listing a year

12,500–15,000

Revenue per listing a year

£334K–£400K

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #37 within Wellness. It carries 6,546 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#37in Wellness

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,546per listing

Listings tracked

16

4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

28 months