Magnesium Supplements
FailPrices span $3.44–$9.37, mostly outside the sweet spot, so Magnesium Supplements is a Fail.
- Flapen Score
- 44 / 100Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 4844
- Market size
- £4.8M/yr4.6M searches / yr
- 90-day growth
- -28.8%search demand this quarter
- Competition
- 93%top-5 click share · 7 brands · 35 sellers
Flapen Score
Magnesium Supplements against its category
The dotted line is the Health & Personal Care average. Past it, Magnesium Supplements is stronger. Inside it, weaker.
Market
The Magnesium Supplements market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Magnesium Supplements 4.6M times last year and spent an estimated £4.8M. The top 5 brands take 93% of clicks. Demand peaks in Jan. Flapen scores it 44 out of 100, a Fail.
01 · Demand
14.8% of searches ended in a purchase last week.
Shoppers searched for this 4.6M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.8% of those searches ended in a purchase. Searches in the last 90 days moved -28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4.8M a year.
- Searches, last 12 months
- 4.6M
- Growth, 90 days vs prior 90
- -28.8%
- Conversion, latest week
- 14.8%
- Market size, estimated
- £4.8Ma year
- Peak month
- January1.7× the quietest month
- Top search term
- magnesium2.2M searches a year
02 · Price
A sale here is worth £6.94.
Listings sell for £6.94 on average, from £3.44 to £9.37. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 100,000 to 125,000 of them. At £6.94 that is £694K to £868K a year per listing.
- Average price
- £6.94under the $15 to $100 sweet spot
- Price range
- £3.44–£9.37
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 600K–800K
- Units per listing a year
- 100,000–125,000
- Revenue per listing a year
- £694K–£868K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Herbal Supplements. It carries 9,416 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #8in Herbal Supplements
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 9,416per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Magnesium Supplements products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Magnesium Glycinate 3-in-1 Complex - 1800mg Supplements as Bisglycinate Citrate & Malate 90 Vegan Capsules Triple High Absorption 384mg Elemental UK Made
- Price
- £8.11
- Rating
- 4.5/5
- Reviews
- 35,795
- Age
- 3y ago
Magnesium Supplements Tablets
- Price
- £3.44
- Rating
- 4.6/5
- Reviews
- 5,535
- Age
- 12y ago
Magnesium Glycinate 4-in-1 Complex | 1283mg Bisglycinate Citrate Malate & 2000mg Turmeric & Black Pepper | 385mg Elemental High Absorption Magnesium Supplements | 90 Tablets | UK Made | Free Soul
- Price
- £7.24
- Rating
- 4.4/5
- Reviews
- 3,230
- Age
- 1y ago
Magnesium Glycinate 3-in-1 Complex 2000mg | Magnesium Glycinate Malate & Citrate with Vitamin B6 | 120 Capsules - 2 Months Supply | High Absorption | No Fillers or Binders | 3rd Party Tested
- Price
- £6.32
- Rating
- 4.6/5
- Reviews
- 648
- Age
- 9mo ago
Zipvit Magnesium 500mg of Elemental High-Strength Magnesium Supplement 3 Month Supply 90 Vegan Tablets Supports Muscle Bone & Energy
- Price
- £6.09
- Rating
- 4.5/5
- Reviews
- 14,532
- Age
- 9y ago
Trending
90-day click momentumMagnesium Glycinate 3-in-1 Complex 2000mg | Magnesium Glycinate Malate & Citrate with Vitamin B6 | 120 Capsules - 2 Months Supply | High Absorption | No Fillers or Binders | 3rd Party Tested
- Price
- £6.32
- Rating
- 4.6/5
- Reviews
- 648
- Age
- 9mo ago
Magnesium Supplements Tablets
- Price
- £3.44
- Rating
- 4.6/5
- Reviews
- 5,535
- Age
- 12y ago
Magnesium Glycinate 4-in-1 Complex - 400mg Elemental Mg - 180 Capsules
- Price
- £9.37
- Rating
- 4.6/5
- Reviews
- 3,717
- Age
- 1y ago
Magnesium Glycinate 3-in-1 Complex - 1800mg Supplements as Bisglycinate Citrate & Malate 90 Vegan Capsules Triple High Absorption 384mg Elemental UK Made
- Price
- £8.11
- Rating
- 4.5/5
- Reviews
- 35,795
- Age
- 3y ago
VitaBright Magnesium Glycinate Complex 6-in-1 | 2500mg 485mg Elemental | 120 Caps | Glycinate Tablets Zinc Vitamin B6 & D | High Strength Magnesium Supplements for Women | ZMA Supplements for Men
- Price
- £8.01
- Rating
- 4.6/5
- Reviews
- 2,454
- Age
- 2y ago
Newest
by launch dateMagnesium Glycinate 3-in-1 Complex 2000mg | Magnesium Glycinate Malate & Citrate with Vitamin B6 | 120 Capsules - 2 Months Supply | High Absorption | No Fillers or Binders | 3rd Party Tested
- Price
- £6.32
- Rating
- 4.6/5
- Reviews
- 648
- Age
- 9mo ago
Magnesium Glycinate 4-in-1 Complex - 400mg Elemental Mg - 180 Capsules
- Price
- £9.37
- Rating
- 4.6/5
- Reviews
- 3,717
- Age
- 1y ago
Magnesium Glycinate 4-in-1 Complex | 1283mg Bisglycinate Citrate Malate & 2000mg Turmeric & Black Pepper | 385mg Elemental High Absorption Magnesium Supplements | 90 Tablets | UK Made | Free Soul
- Price
- £7.24
- Rating
- 4.4/5
- Reviews
- 3,230
- Age
- 1y ago
VitaBright Magnesium Glycinate Complex 6-in-1 | 2500mg 485mg Elemental | 120 Caps | Glycinate Tablets Zinc Vitamin B6 & D | High Strength Magnesium Supplements for Women | ZMA Supplements for Men
- Price
- £8.01
- Rating
- 4.6/5
- Reviews
- 2,454
- Age
- 2y ago
Magnesium Glycinate 3-in-1 Complex - 1800mg Supplements as Bisglycinate Citrate & Malate 90 Vegan Capsules Triple High Absorption 384mg Elemental UK Made
- Price
- £8.11
- Rating
- 4.5/5
- Reviews
- 35,795
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
35
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
3%
- Nutrition Geeks65%
- Vitabiotics Ultra13%
- Free Soul5%
- Nutrivo5%
- Zipvit5%
- WeightWorld3%
- Open — no brand owns it (1 brand, 3%)
Demand
Magnesium Supplements search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.7×
Search terms
Top Magnesium Supplements search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- magnesium2.2M/yr
- magnesium glycinate 3-in-1815K/yr
- nutrition geeks magnesium306K/yr
- magnesium supplements542K/yr
- geeks magnesium glycinate 3-in-1196K/yr
- magnesium tablets150K/yr
- magnesium for sleep58K/yr
- nutrition geeks magnesium 3 in 161K/yr
- magnesium sleep48K/yr
- glycinate 3 in 134K/yr
Reviews and returns
What reviews say buyers love and hate about Magnesium Supplements
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
No sleep
Did not help sleep
Didnt help me sleep
It is not your ordinary magnesium
This magnesium does not work
Unfortunately this magnesium upset my stomach
Didn't do for me
Did not work
It does absolutely nothing
The dose is misleading
the misleading dosage
The dosage is far too high
Upsets my stomach
Gives you stomach cramps
Caused severe stomach cramps
Love
Better sleep
HELPS WITH SLEEP
sleep more deeply
the quality is always consistent
Good product x
Amazing quality
EXCELLENT VALUE FOR MONEY
Good value for money
Fair price
best magnesium
Best magnesium capsules
Best magnesium supplement around
As Advertised
As Described
Works as it says
Return
0.1% Return rate 0% Fixable by listing
It is not your ordinary magnesium
This magnesium does not work
Unfortunately this magnesium upset my stomach
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magnesium Supplements questions
Answered from the same tracked data.