Magnesium for Kids
soft demand (-37.4% this quarter) — Magnesium for Kids doesn't clear our bar today.
Flapen Score
Is Magnesium for Kids profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Magnesium for Kids is a £524K/yr Amazon United Kingdom market (413K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 48/100.
Magnesium for Kids: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -37.4% over the last 90 days and 11.8% of searches end in a purchase.
£524K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 10 products
Top Magnesium for Kids products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Kids Magnesium Gummies - 546 Mg Magnesium Citrate Providing 60 mg of Magnesium - Alternative to Magnesium Glycinate 30 Gummies - 1 Month Supply Magnesium Supplements - Vegan - Gluten Free - Novomins
- Price
- £7.99
- Rating
- 4.4/5
- Reviews
- 3,894
- Age
- 4y ago
Kids Night-Time Gummies - 30 Gummies - Magnesium L-Theanine Vitamin B Complex - Vegan & Gluten-Free - Suitable for Ages 3+ - Novomins
- Price
- £7.76
- Rating
- 4.2/5
- Reviews
- 1,980
- Age
- 2y ago
Chewy Vites Kids Magnesium 2 Months Supply 60 Kids Vitamins Gummies 500mg Magnesium Citrate Providing 56mg per Gummy Real Fruit Juice Age 3 + Berries Flavour
- Price
- £7.75
- Rating
- 4.6/5
- Reviews
- 318
- Age
- 2y ago
Womens Bio-Balance Gummies for Intimate Flora and Gut Health Advanced Multi-Strain Formulation Vegan Supplement with Calcium & Cranberry Extract - Made by Novomins
- Price
- £17.58
- Rating
- 4.5/5
- Reviews
- 927
- Age
- 4y ago
Kids Magnesium Gummies - 90 Vegan Gummies - 3 Months Supply - 1 per Day
- Price
- £13.46
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago
Trending
90-day click momentum
Vinco Magnesium Glycinate Complex Gummies for Adults & Kids - Chelated Bisglycinate with Vitamin B6 C & D3 L-Theanine 5HTP - Time Release - Sugar Free - Strawberry Flavour - 60 Vegan Gummies
- Price
- £7.42
- Rating
- 4.1/5
- Reviews
- 74
- Age
- 4mo ago
Tonic Health Kids Magnesium Gummies - 120mg Magnesium Citrate for Children Ashwagandha KSM-66 Lemon Balm - No Sugar Calm and Balanced - Age 3-12 Years Vegan - Raspberry 60 Count
- Price
- £15.23
- Rating
- 3.4/5
- Reviews
- 78
- Age
- 9mo ago
Kids Magnesium Gummies - 90 Vegan Gummies - 3 Months Supply - 1 per Day
- Price
- £13.46
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago
Kids Magnesium Glycinate Gummies 1 Month Supply | Sugar-Free Vegan & Chewable | 470mg Magnesium for Kids Providing 65mg to Support Calm Mind & Focus for Children Ages 3+ | Strawberry Flavour
- Price
- £8.50
- Rating
- 4.2/5
- Reviews
- 301
- Age
- 1y ago
Turn Me On Gummies Women - Maca Root Damiana Fenugreek Zinc Vitamin B6 & Ashwagandha - Gluten-Free & Vegan - 60 Gummies for Women - Novomins
- Price
- £14.57
- Rating
- 3.8/5
- Reviews
- 329
- Age
- 2y ago
Newest
by launch dateVinco Magnesium Glycinate Complex Gummies for Adults & Kids - Chelated Bisglycinate with Vitamin B6 C & D3 L-Theanine 5HTP - Time Release - Sugar Free - Strawberry Flavour - 60 Vegan Gummies
- Price
- £7.42
- Rating
- 4.1/5
- Reviews
- 74
- Age
- 4mo ago
Tonic Health Kids Magnesium Gummies - 120mg Magnesium Citrate for Children Ashwagandha KSM-66 Lemon Balm - No Sugar Calm and Balanced - Age 3-12 Years Vegan - Raspberry 60 Count
- Price
- £15.23
- Rating
- 3.4/5
- Reviews
- 78
- Age
- 9mo ago
Kids Magnesium Gummies - 90 Vegan Gummies - 3 Months Supply - 1 per Day
- Price
- £13.46
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago
Kids Magnesium Glycinate Gummies 1 Month Supply | Sugar-Free Vegan & Chewable | 470mg Magnesium for Kids Providing 65mg to Support Calm Mind & Focus for Children Ages 3+ | Strawberry Flavour
- Price
- £8.50
- Rating
- 4.2/5
- Reviews
- 301
- Age
- 1y ago
Chewy Vites Kids Magnesium 2 Months Supply 60 Kids Vitamins Gummies 500mg Magnesium Citrate Providing 56mg per Gummy Real Fruit Juice Age 3 + Berries Flavour
- Price
- £7.75
- Rating
- 4.6/5
- Reviews
- 318
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
27
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
3%
- novomins69%
- CHEWY VITES10%
- maxmedix5%
- 8 Hour Sleepwell5%
- Tonic Health5%
- Health4All4%
- Open — no brand owns it (1 brand, 3%)
Magnesium for Kids demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb · busiest ÷ quietest = 1.9×
Top Magnesium for Kids search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- novomins81K/yr
- magnesium for kids77K/yr
- kids magnesium gummies66K/yr
- kids magnesium43K/yr
- magnesium kids37K/yr
- magnesium gummies kids36K/yr
- magnesium kids gummies11K/yr
- magnesium for kids sleep14K/yr
- novomins gummies12K/yr
- magnesium gummies for kids7K/yr
What reviews say buyers love and hate about Magnesium for Kids
What buyers mention most, as a share of all reviews.
What buyers love
67% of reviews“helps with sleep”
“Taste great and natural”
“No complaints from the kids”
“Each gummy features a well-balanced combination of 120mg of magnesium”
“Nice flavour”
What buyers complain about
61% of reviews“We had no improvement with sleep”
“Hmm strange taste”
“Did not work”
“Not worth the money”
“Didnt have any effect on either of my children with adhd”
Magnesium for Kids return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Magnesium for Kids questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
