Magnesium Citrate
Magnesium Citrate shows low returns (0.1%), but prices mostly outside the sweet spot ($4.01–$17.01) keeps it on the watch list.
Flapen Score
Is Magnesium Citrate profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Magnesium Citrate is a £534K/yr Amazon United Kingdom market (490K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 52/100.
Magnesium Citrate: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -17.0% over the last 90 days and 11.5% of searches end in a purchase.
£534K
revenue / yr
Who owns the niche?
The top 5 brands hold 62% of demand, so 38% of the market is open.
38%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 23 products
Top Magnesium Citrate products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Solgar Magnesium Citrate Tablets - Supports The Nervous System Energy Release Reduces Tiredness and Fatigue - Vegan - 120 Count
- Price
- £12.67
- Rating
- 4.5/5
- Reviews
- 12,620
- Age
- 16y ago

Magnesium Citrate Capsules 1480mg - 240 Capsules - 4 Months Supply
- Price
- £12.25
- Rating
- 4.5/5
- Reviews
- 12,196
- Age
- 6y ago

Magnesium Glycinate 3-in-1 Complex - 1800mg Supplements as Bisglycinate Citrate & Malate 90 Vegan Capsules Triple High Absorption 384mg Elemental UK Made
- Price
- £8.11
- Rating
- 4.5/5
- Reviews
- 35,795
- Age
- 3y ago

Magnesium Citrate Capsules 1500mg with Vitamin B6 | 120 Vegan Capsules | 450mg Elemental Mg | High Strength Magnesium Supplements for Women & Men | Capsule not Tablets | Made in UK by Prowise
- Price
- £7.79
- Rating
- 4.5/5
- Reviews
- 200
- Age
- 10mo ago

Magnesium Citrate 1 480mg 120 Vegan Capsules 2 Months Supply - Providing 440mg Elemental Magnesium Per Serving - Magnesium Capsules not Magnesium Tablets - High Strength Magnesium Supplement GMO Free
- Price
- £6.71
- Rating
- 4.6/5
- Reviews
- 292
- Age
- 2y ago
Trending
90-day click momentum
Solgar Magnesium Glycinate - Pack of 60 Capsules - Highly bioavailable Form of Magnesium Designed for Optimal Absorption and Gentle Support
- Price
- £8.81
- Rating
- 4.9/5
- Reviews
- 29
- Age
- 4mo ago

Magnesium Citrate Capsules | 1650mg High Strength Complex with Oxide | 500mg Elemental Magnesium | 4 Months Supply | 240 Vegan Capsules (Not Tablets) | High Absorption | by Horbaach
- Price
- £5.54
- Rating
- 4.4/5
- Reviews
- 373
- Age
- 6y ago

Hybrid Health Magnesium Citrate 1500mg Supplement - 360 Vegan Capsules High-Strength Formula Independently 3rd Party Lab Tested 6 Months Supply
- Price
- £13.07
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago

DR.VEGAN Daily Magnesium Citrate 400mg of Elemental Magnesium | Support Healthy Bones and Muscles | 60 Vegan Capsules | 2-A-Day
- Price
- £7.41
- Rating
- 4.5/5
- Reviews
- 120
- Age
- 5y ago

Natures Aid Magnesium Citrate 750mg with Vitamin B6 High Absorption Vegan Capsules Supports Muscle Nerve & Bone Health and Stress Relief Non-GMO Gluten-Free 60 Capsules
- Price
- £5.90
- Rating
- 4.5/5
- Reviews
- 237
- Age
- 6y ago
Newest
by launch date
Solgar Magnesium Glycinate - Pack of 60 Capsules - Highly bioavailable Form of Magnesium Designed for Optimal Absorption and Gentle Support
- Price
- £8.81
- Rating
- 4.9/5
- Reviews
- 29
- Age
- 4mo ago

Hybrid Health Magnesium Citrate 1500mg Supplement - 360 Vegan Capsules High-Strength Formula Independently 3rd Party Lab Tested 6 Months Supply
- Price
- £13.07
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 8mo ago

Magnesium Citrate Capsules 1500mg with Vitamin B6 | 120 Vegan Capsules | 450mg Elemental Mg | High Strength Magnesium Supplements for Women & Men | Capsule not Tablets | Made in UK by Prowise
- Price
- £7.79
- Rating
- 4.5/5
- Reviews
- 200
- Age
- 10mo ago

Magnesium Citrate 1 480mg 120 Vegan Capsules 2 Months Supply - Providing 440mg Elemental Magnesium Per Serving - Magnesium Capsules not Magnesium Tablets - High Strength Magnesium Supplement GMO Free
- Price
- £6.71
- Rating
- 4.6/5
- Reviews
- 292
- Age
- 2y ago

Magnesium Citrate 600mg 180mg Elemental Magnesium 90 Vegan Capsules Daily Supplement Made in Britain SMUG Supplements
- Price
- £4.01
- Rating
- 4.5/5
- Reviews
- 175
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 rising
Sellers
64
Top-5 brand share
62%
Top 20: 100%
Top-5 click share
55%
Top 20: 97%
Open market
33%
- Solgar27%
- WeightWorld16%
- Nutrition Geeks7%
- PH PROWISE Healthcare6%
- Multivita6%
- VitaBright6%
Magnesium Citrate demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Magnesium Citrate search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- magnesium citrate335K/yr
- solgar64K/yr
- magnesium citrate capsules25K/yr
- solgar magnesium28K/yr
- solgar magnesium citrate7K/yr
- magnesium solgar7K/yr
- magnesium citrate tablets6K/yr
- citrato de magnesio3K/yr
- solgar vitamins3K/yr
- magnesium citrate for constipation3K/yr
What reviews say buyers love and hate about Magnesium Citrate
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“HELPS WITH SLEEP”
“have always found them to be consistent in quality”
“Best magnesium capsules”
“Excellent value for money”
“As Advertised”
What buyers complain about
62% of reviews“Not helping with sleep”
“It does absolutely nothing”
“This magnesium does not work”
“Gives you stomach cramps”
“Tablets are so large”
Magnesium Citrate return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Magnesium Citrate questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









