lunia shaver
Skip itSoft demand (-26.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Avg price
Good£13.46avg listing price — sweet spot $15–$100
Price range
Good£4.52–£27.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,131.93avg incumbent reviews — the moat a new listing must climb
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad£95K£95K/yr · 98K searches
Competition
Bad78%top-5 click share — a locked-up shelf
Growth
Bad-26.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, lunia shaver is a £95K/yr Amazon United Kingdom market (98K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 46/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
lunia shaver market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £81K–£108K
- units × avg price
- Conversion rate
- 7.2%
- Avg BSR
- #53
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 87%
- Out of stock
- 12.5%
- Avg brand age
- 23 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
12 rising
Sellers
112
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
13%
- houpoo35%
- Veet33%
- NNBWLMAEE9%
- FUNHEE5%
- Nair3%
- Flawless2%
- Open — no brand owns it (6 brands, 13%)
Demand
Weekly Amazon search volume, last 16 weeks — -26.0% search growth over the last 90 days.Top lunia shaver search terms
- bikini line hair removal14K/yr
- veet bikini8K/yr
- elunara shaver10K/yr
- lunia shaver women18K/yr
- veet bikini hair removal cream11K/yr
- lunia shaver14K/yr
- intimate glide pro4K/yr
- elunara intimate glide pro3K/yr
- elunara5K/yr
- nair hair removal cream bikini4K/yr
Top lunia shaver products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bikini Trimmer Women 2-in-1 Facial Hair Remover for Women USB-C Razors Woman Dual Head Shaver Women with Smart Light for Intimate Lady Shavers for Woman Pubic Hair for Lip Underarm Body Travel Lock
houpoo£17.674.3★1,164 rev
Veet Expert Bikini Kit 50ml Hair Removal Cream 50ml Multi Benefit Foam All Skin Types For Full Pubic Area Effective From 2 Mins Works on Tougher Hair 48 Hour Hydration
Veet£6.814.1★1,481 rev
Veet Bikini and Underarm Hair Removal Cream 100ml
Veet£4.524.3★4,104 rev
Elunara Shaver Elunara Intimate Glide Pro 2 in 1 Dual Head Razor Women Ipx7 Waterproof Wet and Dry Use Electric Bikini Trimmer for Bikini Legs Face Underarm Arm (Pink)
NNBWLMAEE£16.522.8★10 rev
Lady Shavers for Women 3-in-1 Bikini Trimmer Woman IPX7 Waterproof Nose Trimmer Rechargeable Pubic Hair Trimmer for Women Wet and Dry Painless Electric Foil Shaver for Body Arms Legs Underarms White
FUNHEE£16.394.4★11,246 rev
Newest
by launch dateElunara Shaver Waterproof Electric Razor for Women Electric Shaver for Women Dual Head Shaver Women Electric Bikini Trimmer for Bikini Legs Face Underarm Arm (Pink)
ELMVAR£14.980 rev
Lady Shavers for Women 2-in-1 Electric Razor Facial Hair Remover IPX7 Waterproof & Painless Dual Head Shaver with LED Light Portable Ladies Razors for Bikini Line Face Body Legs Underarms
EASICUTI£18.7758 rev
BOYUNSHI Lady Shavers for Women 2-in-1 Facial Hair Remover & Painless Electric Razors with Built-in LED Light IPX7 Waterproof Dual Head Shaver Woman for Ladies Pubic Face Body Legs Underarm
BOYUNSHI£16.64128 rev
2026 New Elunara Shaver 18cm Elunara Intimate Glide Pro Shaver 2 in 1 Dual Head Razor for Women Electric Bikini Trimmer USB-C Ipx7 Waterproof for Woman Pubic Hair for Lip Underarm Body (Pink)
NNBWLMAEE£27.131 rev
Facial Hair Remover for Women 4-in-1 Bikini Trimmer Women USB C Mini Lady Shavers with 4-Level Battery Indicator (25% 50% 75% 100%) Eyebrow Razor Nose Trimmer for Face Nose/Ear Body Easy to Clean
Birch£15.56727 rev
Trending
90-day click momentumElunara Shaver Waterproof Electric Razor for Women Electric Shaver for Women Dual Head Shaver Women Electric Bikini Trimmer for Bikini Legs Face Underarm Arm (Pink)
ELMVAR£14.980.0★
Facial Hair Remover for Women 4-in-1 Bikini Trimmer Women USB C Mini Lady Shavers with 4-Level Battery Indicator (25% 50% 75% 100%) Eyebrow Razor Nose Trimmer for Face Nose/Ear Body Easy to Clean
Birch£15.564.6★
Lady Shavers for Women 2-in-1 Electric Razor Facial Hair Remover IPX7 Waterproof & Painless Dual Head Shaver with LED Light Portable Ladies Razors for Bikini Line Face Body Legs Underarms
EASICUTI£18.774.0★
Finishing Touch Flawless Bikini Trimmer & Hair Remover Bikini Shaver & Pubic Hair Trimmer for Women Dry Use Intimate Razor Painless Bikini Line Hair Removal with LED Light All Skin Types
Flawless£10.314.2★
Veet Pure Sensitive Hair Removal Cream 200 ml - Leg Depilatory for Smooth Exfoliated and Hydrated Results with Shea Butter
Veet£4.864.4★
What buyers say about lunia shaver
What buyers praise and complain about, mined from review topics.What buyers love
“Overall, a good and reliable product”
“easy to control”
“Amazing value”
“doesnt take long to charge”
“gentle on the skin”
“As advertised”
“Battery lasts well”
“Useful attachments”
“No skin irritation”
“Lightweight and easy to handle, its perfect for home use”
What buyers complain about
“Barely works”
“Also causes skin irritation”
“Not as good as I thought”
“would not charge”
“Broke after a few months”
“it literally burned the first few layers of my skin away. even though I washed it off straight away”
“Cheap for a reason”
“blades arent super sharp”
“Small for travelling”
“Gets hot fast”
Top return reasons
Common questions
- Is lunia shaver profitable to sell on Amazon United Kingdom?
- The niche generates £95K/yr across 15 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -26.0%. Flapen's verdict: Skip it (46/100).
- How competitive is the lunia shaver niche?
- 12 brands and 112 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in lunia shaver?
- Top complaints mined from reviews: Functionality-Overall, Allergies, Quality-Overall. The return rate is 0.3%.
- What does it cost to enter the lunia shaver niche?
- Listings span £4.52–£27.13; the average listing price is £13.46 (sweet spot $15–$100). The average incumbent carries 2,132 reviews — the moat a new listing must climb.