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Lunia Shaver

soft demand (-26.0% this quarter) — Lunia Shaver doesn't clear our bar today.

Flapen Score

46
Skip it
Market size 24Growth 12Conversion 76Competition 18Returns 98Price range 54Avg price 62Brand share 33Review moat 44Quality gap 96
This niche Category average

Is Lunia Shaver profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Lunia Shaver is a £95K/yr Amazon United Kingdom market (98K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 46/100.

Lunia Shaver: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -26.0% over the last 90 days and 7.2% of searches end in a purchase.

£95K

revenue / yr

Units sold / yr8K
Search volume / yr-26.0%98K
Conversion rate7.2%
Avg price£13.46

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers12 · 112
Top-5 product click share78%
Open market15%
Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.9★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement87%
New entrants (1y)7· 4 succeeded
Avg rating3.9★
Avg reviews2,132

Top Lunia Shaver products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

£0£10K£19K£29K£38K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

12 rising

Sellers

112

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

13%

  • houpoo35%
  • Veet33%
  • NNBWLMAEE9%
  • FUNHEE5%
  • Nair3%
  • Flawless2%
  • Open — no brand owns it (6 brands, 13%)

Lunia Shaver demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume98KCVR7.2%Products15Brands12Top 5 Brands85%OOS Rate12.5%Rating3.9★Reviews2,132Avg BSR#53
2K1KPrime Day '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top Lunia Shaver search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bikini line hair removal14K/yr
  • veet bikini8K/yr
  • elunara shaver10K/yr
  • lunia shaver women18K/yr
  • veet bikini hair removal cream11K/yr
  • lunia shaver14K/yr
  • intimate glide pro4K/yr
  • elunara intimate glide pro3K/yr
  • elunara5K/yr
  • nair hair removal cream bikini4K/yr

What reviews say buyers love and hate about Lunia Shaver

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Quality-Overall17%

Overall, a good and reliable product

Ease Of Use16%

easy to control

Value For Money12%

Amazing value

Charging7%

doesnt take long to charge

Soft Feel5%

gentle on the skin

What buyers complain about

58% of reviews
Functionality-Overall11%

Barely works

Allergies11%

Also causes skin irritation

Quality-Overall8%

Not as good as I thought

Charging6%

would not charge

Durability6%

Broke after a few months

Lunia Shaver return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

11%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
38%
2Defective Material/Parts
9%
3Charging
8%
4Quality-Overall
7%
5Advertised Vs Actual Product
7%

Common Lunia Shaver questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Lunia Shaver 46/100 on Amazon United Kingdom — Skip it. The niche generates £95K/yr across 15 tracked products. 4 of 7 products launched in the last 360 days are still selling. Search demand moved -26.0% over the last 90 days.
Lunia Shaver buyers on Amazon United Kingdom complain most about Functionality-Overall, Allergies, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.3%.