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Lumine Organics Magnesium Complex

Fail

Shoppers spend only $16K a year here, so Lumine Organics Magnesium Complex is a Fail.

Flapen Score
40
40 / 100
Ranks 1,670 of 2,035 Health & Personal Care niches · −8 vs the category median of 48
Market size
£16K/yr37K searches / yr
90-day growth
-14.9%search demand this quarter
Competition
67%top-5 click share · 18 brands · 22 sellers

Flapen Score

Lumine Organics Magnesium Complex against its category

The dotted line is the Health & Personal Care average. Past it, Lumine Organics Magnesium Complex is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lumine Organics Magnesium Complex market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lumine Organics Magnesium Complex 37K times last year and spent an estimated £16K. The top 5 brands take 67% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
-14.9%
Conversion, latest week
3.9%
Market size, estimated
£16Ka year
Top search term
lumine organics magnesium complex22K searches a year

02 · Price

A sale here is worth £10.99.

Listings sell for £10.99 on average, from £6.56 to £22.22. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £10.99 that is £0 to £1K a year per listing.

Average price
£10.99under the $15 to $100 sweet spot
Price range
£6.56–£22.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #193 within Minerals. It carries 2,684 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#193in Minerals
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,684per listing
Listings tracked
19

04 · Newcomers

Amazon counts 2 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
24 months

Products

Top Lumine Organics Magnesium Complex products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

22

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

26%

  • OMNIA21%
  • Nutrition Geeks16%
  • BOIUOITI13%
  • Migcopat9%
  • Macro Greens8%
  • Hybrid Health7%

Search terms

Top Lumine Organics Magnesium Complex search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lumine organics magnesium complex22K/yr
  • magnesium complex 8 1 - cortisol & aging support5K/yr
  • organic magnesium complex3K/yr
  • top nurex magnesium complex3K/yr
  • lumine organics magnesium3K/yr

Reviews and returns

What reviews say buyers love and hate about Lumine Organics Magnesium Complex

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sleep Quality13%+1.46

Doesnt work for sleep

No sleep

Didnt help me sleep

Magnesium9%−0.01

It is not your ordinary magnesium

my Magnesium level was low

This magnesium does not work

Functionality-Overall6%−0.07

It does absolutely nothing

didn't help at all. did absolutely nothing

Did not work

Size-Overall6%−0.03

Big size

Capsules are very large

they are rather large tablets

Dosage5%−0.04

The dosage is far too high

The dose is misleading

the misleading dosage

Love

Sleep Quality23%+1.46

HELPS WITH SLEEP

Good night's sleep

sleep more deeply

Quality-Overall16%+1.18

High potency and good quality

Excellent product

Good product x

Magnesium11%−0.01

Very good magnesium tablets

best magnesium

Best magnesium supplement around

Value For Money9%+0.65

Excellent value for money

Fair price

EXCELLENT VALUE FOR MONEY

Advertised Vs Actual Product5%+0.33

As Advertised

As Described

Works as it says

Return

0.1% Return rate 0% Fixable by listing

Magnesium50%▁▁▁▁█▁

It is not your ordinary magnesium

my Magnesium level was low

This magnesium does not work

Joint Pain50%▁▁▁▁█▁

FAQ

Common Lumine Organics Magnesium Complex questions

Answered from the same tracked data.