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Lovense Lush 3

Fail

The top 5 brands take 100% of clicks, so Lovense Lush 3 is a Fail.

Flapen Score
38
38 / 100
Ranks 1,800 of 2,035 Health & Personal Care niches · −10 vs the category median of 48
Market size
£38K/yr15K searches / yr
90-day growth
-25.2%search demand this quarter
Competition
89%top-5 click share · 3 brands · 13 sellers

Flapen Score

Lovense Lush 3 against its category

The dotted line is the Health & Personal Care average. Past it, Lovense Lush 3 is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lovense Lush 3 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lovense Lush 3 15K times last year and spent an estimated £38K. All 3 brands take every click. Demand peaks in Sep. Flapen scores it 38 out of 100, a Fail.

01 · Demand

3.0% of searches ended in a purchase last week.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-25.2%
Conversion, latest week
3.0%
Market size, estimated
£38Ka year
Peak month
September2.0× the quietest month
Top search term
lovense lush6K searches a year

02 · Price

A sale here is worth £84.28.

Listings sell for £84.28 on average, from £20.02 to £163.86. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £84.28 that is £0 to £8K a year per listing.

Average price
£84.28inside the $15 to $100 sweet spot
Price range
£20.02–£163.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£8K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #0 within Sex & Sensuality. It carries 453 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
4.3%
Average rank
#0in Sex & Sensuality
Average rating
4.13 starsAmazon United Kingdom average 4.36 stars
Average reviews
453per listing
Listings tracked
10

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Lovense Lush 3 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£11K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • LOVENSE82%
  • Kaiagame14%
  • Fisttoys4%

Demand

Lovense Lush 3 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Holiday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.0×

Search terms

Top Lovense Lush 3 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lovense lush6K/yr
  • lovense toy5K/yr
  • lovense lush 34K/yr
  • lovense lush364/yr
  • lovense 388/yr

Reviews and returns

What reviews say buyers love and hate about Lovense Lush 3

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging22%−0.24

Stopped being able to charge within 2-3 months

Wont charge and cant return it

Doesn't hold charge

Connectivity-Overall17%−0.15

Worked really well at first, connected to the app and my partner could control it perfectly fine from another country apart from a few connectivity issues here and there and the app being a bit dodgy

does disconnect from the app quite a lot

Poor, doesnt work and doesn't connect to app

Functionality-Overall11%−0.12

Does not work

Software/Application11%+0.40

i couldnt find the app

Size-Overall11%−0.06

Too big

Its too big to fit inside even with the lube it comes with

Love

Quality-Overall18%+0.73

very good quality

Alright product

Good quality and certainly worth the money

Ease Of Use17%+1.14

Easy to use

easy controls

remote easy to use

Value For Money8%0.00

Value for money

Its cheap and Ok

Vibration/Speed Control8%

This has been a great wee toy, it's small and discreet yet it feels tremendous even at its lowest vibration setting

the vibrations are pretty intense so its very powerful

The vibrations are powerful and rumbly and deep without being overwhelming

Strength7%+0.51

Very powerful

Strong enough to actually get the job done

Return

0.3% Return rate 4% Fixable by listing

Functionality-Overall34%▆▆▄▁▁█

Does not work

Charging21%▅▅▂██▁

Stopped being able to charge within 2-3 months

Wont charge and cant return it

Doesn't hold charge

Software/Application18%▁▅█▁▁▁

i couldnt find the app

Connectivity-Overall9%▃▁▂█▁▁

Worked really well at first, connected to the app and my partner could control it perfectly fine from another country apart from a few connectivity issues here and there and the app being a bit dodgy

does disconnect from the app quite a lot

Poor, doesnt work and doesn't connect to app

Vibration/Speed Control7%█▁▇▁▁▁

FAQ

Common Lovense Lush 3 questions

Answered from the same tracked data.