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Loop Engage Plus

Fail

The top 5 brands take 100% of clicks, so Loop Engage Plus is a Fail.

Flapen Score
39
39 / 100
Ranks 1,746 of 2,035 Health & Personal Care niches · −9 vs the category median of 48
Market size
£16K/yr36K searches / yr
90-day growth
+51.6%search demand this quarter
Competition
92%top-5 click share · 2 brands · 3 sellers

Flapen Score

Loop Engage Plus against its category

The dotted line is the Health & Personal Care average. Past it, Loop Engage Plus is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Loop Engage Plus market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Loop Engage Plus 36K times last year and spent an estimated £16K. All 2 brands take every click. Demand peaks in Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +51.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+51.6%
Conversion, latest week
1.7%
Market size, estimated
£16Ka year
Peak month
December2.2× the quietest month
Top search term
loop switch19K searches a year

02 · Price

A sale here is worth £26.04.

Listings sell for £26.04 on average, from £4.42 to £42.25. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 100 to 250 of them. At £26.04 that is £3K to £7K a year per listing.

Average price
£26.04inside the $15 to $100 sweet spot
Price range
£4.42–£42.25
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
100–250
Revenue per listing a year
£3K–£7K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Ear Care. It carries 13,383 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#16in Ear Care
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
13,383per listing
Listings tracked
8

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Loop Engage Plus products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

£0£2K£5K£7K£9K1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 rising

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Loop97%
  • oakxco3%
  • Open — no brand owns it (0%)

Demand

Loop Engage Plus search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Search terms

Top Loop Engage Plus search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • loop switch19K/yr
  • loop earplugs switch5K/yr
  • loop switch earplugs5K/yr
  • loop earplugs switch 25K/yr
  • loop switch 2 earplugs2K/yr
  • loop switch 3 in 1 earplugs371/yr

Reviews and returns

What reviews say buyers love and hate about Loop Engage Plus

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money20%−0.24

Over priced

Bit pricey

Waste of money

Comfort-Overall16%+1.68

Incredibly uncomfortable

They were also very uncomfortable to wear

Not quite as comfortable as Id hoped

Functionality-Overall13%−0.28

Didn't work

not very effective

Does absolutely nothing

Size-Overall9%

These feel quite tight

these fall so short

Its not a perfect fit

Quality-Overall6%+0.46

essentially not a great product

High price for quality

Cheap quality

Love

Comfort-Overall29%+1.68

They are comfortable

feel comfortable in the ear

Comfortable to wear

Quality-Overall14%+0.46

Excellent product

Good build quality and stable

the build quality seems solid

Size-Overall8%

These have a great comfortable fit

They are very easy to fit and remove

Fit well

Value For Money6%−0.24

Value for money

Great value for money

Great price

Ear Hygiene5%+0.14

They protect your ears

Comfy ear plugs

Nice and confortable to my ears

Return

1.8% Return rate 34% Fixable by listing

Functionality-Overall29%▆▇▆█▆▆

Didn't work

not very effective

Does absolutely nothing

Size-Overall23%▇▅█▆▇▇

These feel quite tight

these fall so short

Its not a perfect fit

Comfort-Overall18%▅██▆▇█

Incredibly uncomfortable

They were also very uncomfortable to wear

Not quite as comfortable as Id hoped

Advertised Vs Actual Product6%▇█▅▄▇▅

Mis-advertised

they are not as advertised

Dont be tricked by flashy marketing

Quality-Overall5%▃█▅▄▆▄

essentially not a great product

High price for quality

Cheap quality

FAQ

Common Loop Engage Plus questions

Answered from the same tracked data.