Long Hot Water Bottle
FailDemand is soft, at -53.7% this quarter, so Long Hot Water Bottle is a Fail.
- Flapen Score
- 45 / 100Ranks 1,255 of 2,035 Health & Personal Care niches · −3 vs the category median of 4845
- Market size
- £205K/yr357K searches / yr
- 90-day growth
- -53.7%search demand this quarter
- Competition
- 65%top-5 click share · 14 brands · 23 sellers
Flapen Score
Long Hot Water Bottle against its category
The dotted line is the Health & Personal Care average. Past it, Long Hot Water Bottle is stronger. Inside it, weaker.
Market
The Long Hot Water Bottle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Long Hot Water Bottle 357K times last year and spent an estimated £205K. The top 5 brands take 73% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
6.1% of searches ended in a purchase last week.
Shoppers searched for this 357K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -53.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £205K a year.
- Searches, last 12 months
- 357K
- Growth, 90 days vs prior 90
- -53.7%
- Conversion, latest week
- 6.1%
- Market size, estimated
- £205Ka year
- Peak month
- December16.4× the quietest month
- Top search term
- long hot water bottle202K searches a year
02 · Price
A sale here is worth £9.41.
Listings sell for £9.41 on average, from £4.89 to £25.00. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £9.41 that is £14K to £19K a year per listing.
- Average price
- £9.41under the $15 to $100 sweet spot
- Price range
- £4.89–£25.00
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £14K–£19K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 36.2% of listings are out of stock. The average listing ranks #63 within Hot & Cold Therapies. It carries 1,541 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 94%
- Out of stock, average day
- 36.2%
- Average rank
- #63in Hot & Cold Therapies
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,541per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Long Hot Water Bottle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ram Extra Long Grey Hot Water Bottle for Back Ache Pain Relief Hot Water Bottle 72CM
- Price
- £6.67
- Rating
- 4.5/5
- Reviews
- 1,716
- Age
- 5y ago
RamExtra Long Lilac Hot Water Bottle with Faux Fur Cosy Cover Extra Long Hot Water Bottle Covered with a Cover Made from a Super Soft Cover 72CM
- Price
- £6.84
- Rating
- 4.6/5
- Reviews
- 1,226
- Age
- 5y ago
Homealexa Extra Long Hot Water Bottle with Cover UK 2L Large Rubber Hot Water Bag for Adults Warm Water Bottle for Neck Shoulder Back Comfort Soft Plush Cover Gifts for Women & Her 73x14cm
- Price
- £9.90
- Rating
- 4.6/5
- Reviews
- 7,483
- Age
- 6y ago
Tanness 2L Long Hot Water Bottle with Cover - Anti-Leakage for Neck Waist and Shoulder Gifts for Women
- Price
- £7.65
- Rating
- 4.6/5
- Reviews
- 630
- Age
- 3y ago
URBZUE Long Hot Water Bottle 2L Large Rubber Hot Bottle with Soft Fluffy Cover 73 * 14cm Extra Long for Neck Back Period Pain Relief Gifts for Women Seniors Kids
- Price
- £10.18
- Rating
- 4.5/5
- Reviews
- 4,646
- Age
- 4y ago
Trending
90-day click momentum
A2Z Plain Soft Plush Fleece Bottles - Hot Bottle HB1156 Pink
- Price
- £6.57
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 1y ago
Natural Rubber Soft Fluffy Hot Water Bottle with Cover 2L Keeps Warmer Heat Wrap Around Neck Personalised Cute for Children Men & Women (Grey)
- Price
- £5.81
- Rating
- 4.6/5
- Reviews
- 286
- Age
- 5y ago
Tanness 2L Long Hot Water Bottle with Cover | Anti-Leakage Bottle for Feet Waist & Shoulder | Large Heat Pack Gifts for Women
- Price
- £7.89
- Rating
- 4.6/5
- Reviews
- 630
- Age
- 3y ago
URBZUE Long Hot Water Bottle 2L Large Rubber Hot Bottle with Soft Fluffy Cover 73 * 14cm Extra Long for Neck Back Period Pain Relief Gifts for Women Seniors Kids
- Price
- £10.18
- Rating
- 4.5/5
- Reviews
- 4,646
- Age
- 4y ago
LIVIVO 2L Extra Long Hot Water Bottle with Cover UK - Large Hot Water Bottles for Adults Winter Warmth & Stress Relief - Warm Hot Water Bag Removable Weave Cover Leakproof Screw Cap - Navy
- Price
- £8.81
- Rating
- 4.6/5
- Reviews
- 1,437
- Age
- 7y ago
Newest
by launch date
KEPLIN Extra Long 2L Hot Water Bottle with Super Soft Fleece Cover Durable Natural Rubber Long Lasting Warmth for Neck Back & Body Winter Comfort - Grey
- Price
- £8.12
- Rating
- 4.1/5
- Reviews
- 51
- Age
- 10mo ago
KEPLIN Extra Long 2L Hot Water Bottle with Super Soft Fleece Cover Durable Natural Rubber Long Lasting Warmth for Neck Back & Body Winter Comfort - Cream
- Price
- £9.34
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 10mo ago
KEPLIN Extra Long 2L Hot Water Bottle with Super Soft Fleece Cover Durable Natural Rubber Long Lasting Warmth for Neck Back & Body Winter Comfort (Lilac)
- Price
- £9.42
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 10mo ago
Long Hot Water Bottle with Cover 2L Large Hot Water Bottles with Warmer Soft Fleece Extra Long Rubber Hot Water Bag with Zipper Cover for Back Neck Shoulder and Period Pain Relief Frog
- Price
- £12.57
- Rating
- 3.3/5
- Reviews
- 13
- Age
- 10mo ago
URBZUE White Hot Water Bottle - 2L Large Soft Fluffy Hot Water Bag with Cover UK Extra Long Hot Water Bottle for Neck Back Period Pain Relief Gifts for Women Seniors Kids 73 x 14cm
- Price
- £10.84
- Rating
- 4.5/5
- Reviews
- 4,646
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
23
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
20%
- RAM ONLINE32%
- PIPROX13%
- TANNESS10%
- KEPLIN10%
- URBZUE8%
- Homealexa8%
Demand
Long Hot Water Bottle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 16.4×
Search terms
Top Long Hot Water Bottle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- long hot water bottle202K/yr
- hot water bottle long45K/yr
- long hot water bottle with cover uk44K/yr
- extra long hot water bottles16K/yr
- extra long hot water bottle17K/yr
- long water bottle18K/yr
- long hot water bottles6K/yr
- hot water bottles long2K/yr
- long hot water bottles for adults4K/yr
Reviews and returns
What reviews say buyers love and hate about Long Hot Water Bottle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Leaks
It leaked
it had a hole in it so it leaked
It's a bit long for my liking
Smaller than looks
I got a second one cheaper
Not cheap
Not worth the money I paid for it
Item not stitched along the side and top
the stitching is unraveling in the gap where you fill the bottle
Not good quality
Poor quality
Poor quality, not worth your money
Love
Good quality
It is well made
This is a great produce
Wonderful product for warmth
Stays warm
Contains heat and is really comfy
the covering very soft
Yes the cover is siur soft
Soft
Good value
Worth the money
so price is important hence why I bought 3
As described
It fulfills its function
Fab as expected
Return
0.6% Return rate 37% Fixable by listing
It's a bit long for my liking
Smaller than looks
Not good quality
Poor quality
Poor quality, not worth your money
Leaks
It leaked
it had a hole in it so it leaked
Not convinced it's actually made from rubber though
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Long Hot Water Bottle questions
Answered from the same tracked data.