Livivo Electric Blanket
FailShoppers spend only $0 a year here, so Livivo Electric Blanket is a Fail.
- Flapen Score
- 40 / 100Ranks 1,670 of 2,035 Health & Personal Care niches · −8 vs the category median of 4840
- Market size
- £0/yr43K searches / yr
- 90-day growth
- -80.1%search demand this quarter
- Competition
- 55%top-5 click share · 7 brands · 26 sellers
Flapen Score
Livivo Electric Blanket against its category
The dotted line is the Health & Personal Care average. Past it, Livivo Electric Blanket is stronger. Inside it, weaker.
Market
The Livivo Electric Blanket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Livivo Electric Blanket 43K times last year and spent an estimated £0. The top 5 brands take 94% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
0.0% of searches ended in a purchase last week.
Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -80.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.
- Searches, last 12 months
- 43K
- Growth, 90 days vs prior 90
- -80.1%
- Conversion, latest week
- 0.0%
- Market size, estimated
- £0a year
- Peak month
- November37.6× the quietest month
- Top search term
- heated throw silent night5K searches a year
02 · Price
A sale here is worth £38.00.
Listings sell for £38.00 on average, from £23.31 to £68.47. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £38.00 that is £0 to £4K a year per listing.
- Average price
- £38.00inside the $15 to $100 sweet spot
- Price range
- £23.31–£68.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 28.1% of listings are out of stock. The average listing ranks #96 within Hot & Cold Therapies. It carries 673 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 50%
- Out of stock, average day
- 28.1%
- Average rank
- #96in Hot & Cold Therapies
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 673per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Livivo Electric Blanket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Silentnight Luxury Super Cosy Heated Throw -Thick Snuggly Soft Chunky Knit Jacquard Fleece Electric Blanket for Sofa Bed with 9 Heat Settings -Fast Heat-up and Safe Shut Off -Machine Washable Charcoal
- Price
- £39.21
- Rating
- 4.4/5
- Reviews
- 510
- Age
- 1y ago
Slumberdown Warm Heated Throw Blanket (130x160cm) - Luxury Fleece Electric Blanket with 10-Heat Settings & Timer | Energy Efficient (3p/hr) 2-Year Guarantee Washable Pistachio
- Price
- £29.54
- Rating
- 3.9/5
- Reviews
- 204
- Age
- 3y ago
Slumberdown Comfy Heated Throw Blanket (130×160cm) - Snuggly Fleece Electric Electric Blanket with 10-Heat Settings & Timer | Energy Efficient (3p/hr) 2-Year Guarantee Washable Plum
- Price
- £23.31
- Rating
- 4.0/5
- Reviews
- 798
- Age
- 3y ago
Slumberdown Luxury Heated Throw Blanket (130x160cm) - Reversible Sherpa & Fleece Electric Blanket with 10-Heat Settings & Timer | Energy Efficient (3p/hr) 2-Year Guarantee Washable Grey
- Price
- £24.99
- Rating
- 3.9/5
- Reviews
- 204
- Age
- 2y ago
Silentnight Luxury Super Cosy Heated Throw - Snuggly Soft Knit Jacquard Fleece Electric Blanket for Sofa Bed with 9 Heat Settings - Fast Heat-up and Safe Shut Off - Machine Washable - 120x160cm Berry
- Price
- £40.90
- Rating
- 4.4/5
- Reviews
- 510
- Age
- 1y ago
Trending
90-day click momentum
Uplayteck Electric Heated Blanket Throw - Soft Cosy Faux Fur Bubble Electric Blankets with 6 Time Settings 8 Heating Level Fast Heating & Overheat Protection Machine Washable (59 x 79 Grey)
- Price
- £48.37
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 7mo ago
Slumberdown Comfy Heated Throw Blanket (130×160cm) - Snuggly Fleece Electric Electric Blanket with 10-Heat Settings & Timer | Energy Efficient (3p/hr) 2-Year Guarantee Washable Plum
- Price
- £23.31
- Rating
- 4.0/5
- Reviews
- 798
- Age
- 3y ago
Slumberdown Luxury Heated Throw Blanket (130x160cm) - Reversible Sherpa & Fleece Electric Blanket with 10-Heat Settings & Timer | Energy Efficient (3p/hr) 2-Year Guarantee Washable Grey
- Price
- £24.99
- Rating
- 3.9/5
- Reviews
- 204
- Age
- 2y ago
Keenstone Luxury Faux Fur Electric Heated Throw Blanket UK - 8 Heat Settings 10-Hour Timer Overheat Protection & OEKO-TEX Certified Soft Fluffy for Family Couch Bed All Seasons Home Relaxation
- Price
- £68.47
- Rating
- 4.2/5
- Reviews
- 108
- Age
- 11mo ago
Silentnight Luxury Super Cosy Heated Throw -Thick Snuggly Soft Chunky Knit Jacquard Fleece Electric Blanket for Sofa Bed with 9 Heat Settings -Fast Heat-up and Safe Shut Off -Machine Washable Charcoal
- Price
- £39.21
- Rating
- 4.4/5
- Reviews
- 510
- Age
- 1y ago
Newest
by launch dateUplayteck Electric Heated Blanket Throw - Soft Cosy Faux Fur Bubble Electric Blankets with 6 Time Settings 8 Heating Level Fast Heating & Overheat Protection Machine Washable (59 x 79 Grey)
- Price
- £48.37
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 7mo ago
Keenstone Luxury Faux Fur Electric Heated Throw Blanket UK - 8 Heat Settings 10-Hour Timer Overheat Protection & OEKO-TEX Certified Soft Fluffy for Family Couch Bed All Seasons Home Relaxation
- Price
- £68.47
- Rating
- 4.2/5
- Reviews
- 108
- Age
- 11mo ago
LinTimes Heated Blanket Faux Fur Electric Throw Blanket with 6 Heat Settings & 10H Auto-Off Washable Heated Throw Blanket for Sofa Couch Soft Fleece Blanket 130 x 160 cm Marbled White
- Price
- £28.52
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 1y ago
Silentnight Luxury Super Cosy Heated Throw - Snuggly Soft Knit Jacquard Fleece Electric Blanket for Sofa Bed with 9 Heat Settings - Fast Heat-up and Safe Shut Off - Machine Washable - 120x160cm Berry
- Price
- £40.90
- Rating
- 4.4/5
- Reviews
- 510
- Age
- 1y ago
CURECURE Heated Throw Blanket Electric Extra Long 180cms Luxury Faux Fur & Fleece Electric Over Blanket for Sofa Bed Overheat Protection 4 Heat Levels 10H Auto-Off Machine Washable Grey
- Price
- £28.89
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
26
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
55%
Top 20: 100%
Open market
2%
- Silentnight33%
- Slumberdown32%
- CURECURE14%
- Dreamland10%
- Uplayteck5%
- Keenstone3%
- Open — no brand owns it (1 brand, 2%)
Demand
Livivo Electric Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 37.6×
Search terms
Top Livivo Electric Blanket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- heated throw silent night5K/yr
- faux fur electric heated throw blanket10K/yr
- slumberdown heated throw5K/yr
- heated fur throw7K/yr
- silent night heated throw blanket4K/yr
- faux fur heated throw8K/yr
- silent night luxury heated throw5K/yr
Reviews and returns
What reviews say buyers love and hate about Livivo Electric Blanket
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Heating stopped working
Doesn't heat
barely heated at all
Broke quickly
Broke after two months
Failed within a week
By itself it would certainly not be enough to keep me warm
Not warm
Doesn't Get Very Warm
This is not very thick
thin so rolls up
not as thick as I was expecting
Not good quality
Reduced Quality of Product
Rubbish
Love
Keeps me warm
Lovely and warm
Keeps me warm
Excellent quality
Very well made
Lovely quality very lush when shared
Good value for money
Good value for money
Good value
The material feels soft
Lovely and soft
Lovely soft blanket
Comfortable
its very comfortable to use
Well made and comfy with good heat settings
Return
0.5% Return rate 7% Fixable by listing
Heating stopped working
Doesn't heat
barely heated at all
Unfortunately now it will not power on at all
Didn't work
Stops working
By itself it would certainly not be enough to keep me warm
Not warm
Doesn't Get Very Warm
Broke quickly
Broke after two months
Failed within a week
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Livivo Electric Blanket questions
Answered from the same tracked data.