Lions Mane
FailThe top 5 products take 90% of clicks, so Lions Mane is a Fail.
- Flapen Score
- 44 / 100Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 4844
- Market size
- £1.1M/yr783K searches / yr
- 90-day growth
- -18.9%search demand this quarter
- Competition
- 90%top-5 click share · 6 brands · 8 sellers
Flapen Score
Lions Mane against its category
The dotted line is the Health & Personal Care average. Past it, Lions Mane is stronger. Inside it, weaker.
Market
The Lions Mane market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Lions Mane 783K times last year and spent an estimated £1.1M. The top 5 brands take 97% of clicks. Demand peaks in Sep–Oct. Flapen scores it 44 out of 100, a Fail.
01 · Demand
15.9% of searches ended in a purchase last week.
Shoppers searched for this 783K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.
- Searches, last 12 months
- 783K
- Growth, 90 days vs prior 90
- -18.9%
- Conversion, latest week
- 15.9%
- Market size, estimated
- £1.1Ma year
- Peak month
- September1.8× the quietest month
- Top search term
- lions mane448K searches a year
02 · Price
A sale here is worth £8.74.
Listings sell for £8.74 on average, from £6.06 to £16.02. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 12,500 to 15,000 of them. At £8.74 that is £109K to £131K a year per listing.
- Average price
- £8.74under the $15 to $100 sweet spot
- Price range
- £6.06–£16.02
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- £109K–£131K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Herbal Supplements. It carries 2,944 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #21in Herbal Supplements
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,944per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Lions Mane products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Lions Mane Supplement 4000mg with Vitamin B1 & Black Pepper 180 Vegan Tablets - Lions Mane Mushroom 15:1 Extract (Not Lions Mane Powder or Capsules) UK Made for Mental Performance & Nervous System
- Price
- £7.97
- Rating
- 4.4/5
- Reviews
- 6,185
- Age
- 3y ago

Lions Mane Mushroom 2000mg - 180 High Strength Vegan Tablets - Lions Supplement with Black Pepper - Mushrooms Extract (Not Powder or Capsules) Made in The UK By New Leaf products
- Price
- £7.70
- Rating
- 4.3/5
- Reviews
- 7,776
- Age
- 3y ago

Lions Mane Capsules 4000mg + Reishi Mushroom - Lions Mane Supplement High Strength Supplement - 120 Vegan Lion Mane Powder Capsules - Made in UK By New Leaf
- Price
- £6.52
- Rating
- 4.6/5
- Reviews
- 431
- Age
- 1y ago

Nootro Essentials Lions Mane Capsules High Strength 10 000mg Lions Mane Supplement with Vitamin B Complex to Support Focus and Cognitive Function (60 Servings - 2 Month Supply)
- Price
- £12.18
- Rating
- 4.5/5
- Reviews
- 113
- Age
- 1y ago

Lions Mane Mushroom Supplement 4000mg with Vitamin B1 B6 B12 & Black Pepper - 180 Super Strength Vegan Tablets with 50% Polysaccharides (Not Powder or Capsules) | Made in The UK by Prowise
- Price
- £7.31
- Rating
- 4.5/5
- Reviews
- 947
- Age
- 2y ago
Trending
90-day click momentum
OMNIA Lions Mane 2000mg Tablets 15:1 High Strength Extract with Ashwagandha Organic Black Pepper & Vitamin B1 180 Vegan Tablets UK Made Brain Supplement for Focus & Clarity
- Price
- £6.14
- Rating
- 4.6/5
- Reviews
- 101
- Age
- 1y ago

Lions Mane Capsules 4000mg + Reishi Mushroom - Lions Mane Supplement High Strength Supplement - 120 Vegan Lion Mane Powder Capsules - Made in UK By New Leaf
- Price
- £6.52
- Rating
- 4.6/5
- Reviews
- 431
- Age
- 1y ago

Nootro Essentials Lions Mane Capsules High Strength 10 000mg Lions Mane Supplement with Vitamin B Complex to Support Focus and Cognitive Function (60 Servings - 2 Month Supply)
- Price
- £12.18
- Rating
- 4.5/5
- Reviews
- 113
- Age
- 1y ago

Lions Mane Supplement 5000mg with Vitamin B1 B5 & Black Pepper | Focus Complex & Mental Performance Supplement | Lions Mane Mushroom 12:1 Extract | 180 Vegan Tablets | by Horbaach
- Price
- £6.06
- Rating
- 4.5/5
- Reviews
- 221
- Age
- 1y ago

Lions Mane Supplement 4000mg with Vitamin B1 & Black Pepper 180 Vegan Tablets - Lions Mane Mushroom 15:1 Extract (Not Lions Mane Powder or Capsules) UK Made for Mental Performance & Nervous System
- Price
- £7.97
- Rating
- 4.4/5
- Reviews
- 6,185
- Age
- 3y ago
Newest
by launch date
Nootro Essentials Lions Mane Capsules High Strength 10 000mg Lions Mane Supplement with Vitamin B Complex to Support Focus and Cognitive Function (60 Servings - 2 Month Supply)
- Price
- £12.18
- Rating
- 4.5/5
- Reviews
- 113
- Age
- 1y ago

OMNIA Lions Mane 2000mg Tablets 15:1 High Strength Extract with Ashwagandha Organic Black Pepper & Vitamin B1 180 Vegan Tablets UK Made Brain Supplement for Focus & Clarity
- Price
- £6.14
- Rating
- 4.6/5
- Reviews
- 101
- Age
- 1y ago

Lions Mane Capsules 4000mg + Reishi Mushroom - Lions Mane Supplement High Strength Supplement - 120 Vegan Lion Mane Powder Capsules - Made in UK By New Leaf
- Price
- £6.52
- Rating
- 4.6/5
- Reviews
- 431
- Age
- 1y ago

Lions Mane Supplement 5000mg with Vitamin B1 B5 & Black Pepper | Focus Complex & Mental Performance Supplement | Lions Mane Mushroom 12:1 Extract | 180 Vegan Tablets | by Horbaach
- Price
- £6.06
- Rating
- 4.5/5
- Reviews
- 221
- Age
- 1y ago

Lions Mane Mushroom Supplement 4000mg with Vitamin B1 B6 B12 & Black Pepper - 180 Super Strength Vegan Tablets with 50% Polysaccharides (Not Powder or Capsules) | Made in The UK by Prowise
- Price
- £7.31
- Rating
- 4.5/5
- Reviews
- 947
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
8
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
0%
- Nutrition Geeks62%
- NEW LEAF PRODUCTS23%
- Nootro Labs4%
- PH PROWISE Healthcare4%
- Horbäach4%
- OMNIA3%
Demand
Lions Mane search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 1.8×
Search terms
Top Lions Mane search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lions mane448K/yr
- lions mane supplement188K/yr
- lions mane capsules32K/yr
- lions mane mushroom20K/yr
- nutrition geeks lions mane16K/yr
- lions mane nutrition geeks9K/yr
- lion mane15K/yr
- lionsmane9K/yr
- lion mane mushroom7K/yr
- lions main7K/yr
Reviews and returns
What reviews say buyers love and hate about Lions Mane
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Didn't work for me
Not getting same results not like other brand used sadly
Not sure if it works
Plus the ingredients don't agree with me
This product appears to be misleading about its active ingredients
no published ingredient testing
It hasn't fixed my cognitive impairment
I couldn't focus very well
No extra focus if anything the opposite as they gave me headaches
Please beware of the side effects
No noticeable effect
Had no effect
your body will not absorb the amount you think it is in the daily dose
The tablets are tiny because the real dose is tiny
VERY WEAK insignificant amount of 66.7mg lion mane extract per tablet its close to NON
Love
Very good for mood immediately
It helps me focus
Great focus
Easy to take & quality product
Great quality supplement from a brand I trust
Good quality and price
reasonable price
Good Value
Great value for money
As described
very true to description
the item was just what I wanted
Easy to swallow
Easy to swallow, no side effects, seems to have the right effect, nicely packaged and well priced
Easy to swallow with no issues with taste
Return
0.1% Return rate 0% Fixable by listing
your body will not absorb the amount you think it is in the daily dose
The tablets are tiny because the real dose is tiny
VERY WEAK insignificant amount of 66.7mg lion mane extract per tablet its close to NON
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lions Mane questions
Answered from the same tracked data.









