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Lemongrass Essential Oils

Fail

Prices span $2.76–$8.31, mostly outside the sweet spot, so Lemongrass Essential Oils is a Fail.

Flapen Score
44
44 / 100
Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 48
Market size
£86K/yr85K searches / yr
90-day growth
+8.6%search demand this quarter
Competition
67%top-5 click share · 12 brands · 22 sellers

Flapen Score

Lemongrass Essential Oils against its category

The dotted line is the Health & Personal Care average. Past it, Lemongrass Essential Oils is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lemongrass Essential Oils market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lemongrass Essential Oils 85K times last year and spent an estimated £86K. The top 5 brands take 73% of clicks. Demand peaks in Jul. Flapen scores it 44 out of 100, a Fail.

01 · Demand

16.6% of searches ended in a purchase last week.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
+8.6%
Conversion, latest week
16.6%
Market size, estimated
£86Ka year
Peak month
July1.7× the quietest month
Top search term
lemongrass essential oils38K searches a year

02 · Price

A sale here is worth £6.11.

Listings sell for £6.11 on average, from £2.76 to £8.31. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At £6.11 that is £5K to £6K a year per listing.

Average price
£6.11under the $15 to $100 sweet spot
Price range
£2.76–£8.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
£5K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Alternative Medicine. It carries 6,769 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#20in Alternative Medicine
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,769per listing
Listings tracked
15

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
75 months

Products

Top Lemongrass Essential Oils products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£17K£26K£35K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

22

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

20%

  • nikura32%
  • Handcraft Blends14%
  • MAYJAM12%
  • Sensoli8%
  • freshskin beauty ltd8%
  • PHATOIL6%

Demand

Lemongrass Essential Oils search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.7×

Search terms

Top Lemongrass Essential Oils search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lemongrass essential oils38K/yr
  • lemongrass oil16K/yr
  • lemon grass essential oils16K/yr
  • lemongrass essential oil8K/yr
  • lemon grass oil4K/yr
  • essential oil lemongrass2K/yr
  • lemongrass essential oil 100ml2K/yr

Reviews and returns

What reviews say buyers love and hate about Lemongrass Essential Oils

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell64%−0.36

artificial smelling fragrance

Very weak smell - very disappointing

Awful smell

Oily/Greasy8%+0.82

Oil

Leak-Proof8%

Ordered a few of these bottles of Lemon Grass in the past just received Two more in which one of them was leaking in the box

Loose top causing leakage

it leaked out everywhere in my box of other products

Value For Money5%−0.01

Waste of money

Quality-Overall5%+2.06

Bad quality

Love

Smell65%−0.36

this smells amaZing

the scent is calming

Beautiful aroma

Quality-Overall12%+2.06

Great Product & Good Seller

Excellent product

High quality

Value For Money10%−0.01

as it's worth it

Good value

Excellent value for money

Advertised Vs Actual Product4%+0.82

As described

was as described

Oily/Greasy1%+0.82

The best ever lemongrass oil

Return

0.1% Return rate 6% Fixable by listing

Smell64%█▆▇▇▇▅

artificial smelling fragrance

Very weak smell - very disappointing

Awful smell

Quality-Overall13%█▆▁▁▇▇

Bad quality

Leak-Proof8%▁▁█▁▁▅

Ordered a few of these bottles of Lemon Grass in the past just received Two more in which one of them was leaking in the box

Loose top causing leakage

it leaked out everywhere in my box of other products

Product Condition5%▁▁▁▁▁█
Size-Overall3%▁█▁▁▁▁

FAQ

Common Lemongrass Essential Oils questions

Answered from the same tracked data.