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Laxatives for Constipation

Fail

Prices span $2.34–$8.66, mostly outside the sweet spot, so Laxatives for Constipation is a Fail.

Flapen Score
47
47 / 100
Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 48
Market size
£2.0M/yr1.8M searches / yr
90-day growth
-12.6%search demand this quarter
Competition
83%top-5 click share · 7 brands · 85 sellers

Flapen Score

Laxatives for Constipation against its category

The dotted line is the Health & Personal Care average. Past it, Laxatives for Constipation is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Laxatives for Constipation market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Laxatives for Constipation 1.8M times last year and spent an estimated £2.0M. The top 5 brands take 94% of clicks. Demand peaks in Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

18.6% of searches ended in a purchase last week.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.6% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.0M a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
-12.6%
Conversion, latest week
18.6%
Market size, estimated
£2.0Ma year
Peak month
July1.7× the quietest month
Top search term
constipation relief for adults323K searches a year

02 · Price

A sale here is worth £5.96.

Listings sell for £5.96 on average, from £2.34 to £8.66. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 30,000 to 40,000 of them. At £5.96 that is £179K to £238K a year per listing.

Average price
£5.96under the $15 to $100 sweet spot
Price range
£2.34–£8.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
400K–500K
Units per listing a year
30,000–40,000
Revenue per listing a year
£179K–£238K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Over-the-Counter Medication. It carries 4,013 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#12in Over-the-Counter Medication
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,013per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Laxatives for Constipation products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

£0£296K£592K£888K£1.2M1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

85

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

3%

  • Dulcolax55%
  • DulcoEase24%
  • Almus7%
  • Senokot5%
  • Movicol4%
  • Vinco Supplements3%
  • Open — no brand owns it (1 brand, 3%)

Demand

Laxatives for Constipation search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.7×

Search terms

Top Laxatives for Constipation search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • constipation relief for adults323K/yr
  • laxatives for constipation266K/yr
  • dulcolax tablets253K/yr
  • dulcolax168K/yr
  • laxatives163K/yr
  • dulcoease126K/yr
  • stool softeners for adults108K/yr
  • laxative59K/yr
  • constipation relief61K/yr
  • constipation42K/yr

Reviews and returns

What reviews say buyers love and hate about Laxatives for Constipation

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall15%−0.13

Not effective

Did not work

No results seen

Acid Regulator/Stomach Ache Relief14%−0.07

stomach pain

horrible stomach pain

it hurt my stomach

Pain Relief-Overall10%−0.07

it was a painful experience

Horrendous pain

PAINFUL

Side Effects8%−0.07

oh my 😩the abdominal cramps that comes with it is awful

Side effects:

I ended up with bad stomach cramps

Dosage8%−0.02

the Senna dose in each capsule i think is too strong

Be very careful taking 2 tablets it can have very extreme results

overdose by 10

Love

Efficiency18%+1.14

Works perfectly

Does the job

Effective

Advertised Vs Actual Product18%+1.46

exactly as advertised great

As Described

Really works as it says

Quality-Overall10%+0.72

Excellent product

A trusted and reliable product that does exactly what it says

As good as premium brand

Value For Money8%+0.36

Good price

not expensive

Excellent value for money

Regulates Digestion7%+0.08

Relieves constipation

Help with digestive problems

Good for constipation

Return

0.0% Return rate 0% Fixable by listing

Flavor50%█▁▁▁▁▁
Charging50%▁▁▁█▁▁

FAQ

Common Laxatives for Constipation questions

Answered from the same tracked data.