Lavender Candle
soft demand (-45.0% this quarter) — Lavender Candle doesn't clear our bar today.
Flapen Score
Is Lavender Candle profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lavender Candle is a £97K/yr Amazon United Kingdom market (114K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Lavender Candle: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -45.0% over the last 90 days and 8.3% of searches end in a purchase.
£97K
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 26 products
Top Lavender Candle products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
CHILLFLAME Lavender Candle Candles Gifts for Women Sleep Scented Candles Gift Set for Her 3 Scented Votive Candles Birthday Gifts for Women/Men (Purple 200g)
- Price
- £8.14
- Rating
- 4.4/5
- Reviews
- 582
- Age
- 1y ago
Yankee Candle Scented Candle | Dried Lavender & Oak Large Jar | Long Burning Candles: up to 150 Hours | Perfect Gifts for Women
- Price
- £15.02
- Rating
- 4.7/5
- Reviews
- 15,733
- Age
- 7y ago
TRINIDa Sleep Candles Gifts for Women & Men Lavender Scented Candles Gift Set for Anxiety Lavender Promotes Sleep Chamomile Relieves Stress Relaxation/Birthday Gifts for Women
- Price
- £8.95
- Rating
- 4.4/5
- Reviews
- 1,446
- Age
- 4y ago
Yankee Candle Scented Candle | Lavender Vanilla Large Jar | Long Burning Candles: up to 150 Hours | Perfect Gifts for Women
- Price
- £16.05
- Rating
- 4.5/5
- Reviews
- 371
- Age
- 1y ago
NORVENCE Lavender Candles Gifts for Women Scented Candle Gifts Set for Her 283g Soy Candles with Bamboo Lid Birthday Gifts for Women and Men Hand-Poured Candle for Relaxation Home Decor
- Price
- £10.01
- Rating
- 4.3/5
- Reviews
- 68
- Age
- 1y ago
Trending
90-day click momentum
Sleep Candles Gifts for Women & Men 6 Pack Lavender Scented Candles Gift Set for Anxiety Lavender Promotes Sleep Chamomile Relieves Stress Natural Soy Wax for Relaxation Birthday Gift for Him
- Price
- £17.12
- Rating
- 3.8/5
- Reviews
- 15
- Age
- 6mo ago
Candles Scented Candles Sleep Candles Gifts for Women 200g*2 Lavender Scented Candles Gift Set for Anxiety Lavender Promotes Sleep Chamomile Relieves Stress Relaxation/Birthday Gifts for Women
- Price
- £8.45
- Rating
- 4.5/5
- Reviews
- 268
- Age
- 1y ago
M&SENSE Scented Candles 360g Lavender Vanilla Natural Soy Wax Candle 75 Hours Long Burning Time Perfect Christmas Gifts for Women and Men.
- Price
- £10.59
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 1y ago
Lavender Soy Wax Scented Candle 210g Hand-Poured Candle with Double Cotton Wicks Herbal Floral & Soft Aromatic Scent Clean-Burning Glass Jar Candle for Home Relaxation & Gifting
- Price
- £11.35
- Rating
- 3.8/5
- Reviews
- 23
- Age
- 6mo ago
Lavender Candle 50 Hour Soy Wax Jar Candle Purple Sleep Scented Candles Gifts for Women Home Aromatherapy Mothers Day
- Price
- £9.82
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 9mo ago
Newest
by launch dateLavender Soy Wax Scented Candle 210g Hand-Poured Candle with Double Cotton Wicks Herbal Floral & Soft Aromatic Scent Clean-Burning Glass Jar Candle for Home Relaxation & Gifting
- Price
- £11.35
- Rating
- 3.8/5
- Reviews
- 23
- Age
- 6mo ago
Sleep Candles Gifts for Women & Men 6 Pack Lavender Scented Candles Gift Set for Anxiety Lavender Promotes Sleep Chamomile Relieves Stress Natural Soy Wax for Relaxation Birthday Gift for Him
- Price
- £17.12
- Rating
- 3.8/5
- Reviews
- 15
- Age
- 6mo ago
Lavender Candle 50 Hour Soy Wax Jar Candle Purple Sleep Scented Candles Gifts for Women Home Aromatherapy Mothers Day
- Price
- £9.82
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 9mo ago
NORVENCE Lavender Candles Gifts for Women Scented Candle Gifts Set for Her 283g Soy Candles with Bamboo Lid Birthday Gifts for Women and Men Hand-Poured Candle for Relaxation Home Decor
- Price
- £10.01
- Rating
- 4.3/5
- Reviews
- 68
- Age
- 1y ago
CHILLFLAME Lavender Candle 400g Scented Candles Gifts for Women 2 Wicks Blended Scents Aromatherapy Candles for Home Birthday Gifts for Women (Lavender+Lilac+Lemon)
- Price
- £11.07
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 falling
Sellers
65
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
52%
Top 20: 93%
Open market
23%
- Yankee Candle28%
- CHILLFLAME22%
- TRINIDa8%
- BOYUJK7%
- NORVENCE7%
- Home Supplys6%
Lavender Candle demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
Top Lavender Candle search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lavender candle61K/yr
- lavender candles11K/yr
- lemon lavender yankee candle10K/yr
- lavender candles scented4K/yr
- yankee candle lemon lavender7K/yr
- yankee candle lavender8K/yr
- lavender candles scented strong6K/yr
- candle lavender3K/yr
- lavender scented candles3K/yr
What reviews say buyers love and hate about Lavender Candle
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Relaxing scent”
“Really nice gift”
“Good price”
“Lovely candle 💕 Very pleased with candle 🤗 lovely scent”
“A great quality candle, recommended”
What buyers complain about
78% of reviews“Could be stronger in smell”
“A waste of money”
“Sorry however l was not happy with the quality of this candle”
“not super stable”
“The lid is a loose fit”
Lavender Candle return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
12%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lavender Candle questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
