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L Theanine Gummies

Fail

Shoppers spend only $59K a year here, so L Theanine Gummies is a Fail.

Flapen Score
46
46 / 100
Ranks 1,173 of 2,035 Health & Personal Care niches · −2 vs the category median of 48
Market size
£59K/yr109K searches / yr
90-day growth
-7.8%search demand this quarter
Competition
61%top-5 click share · 13 brands · 21 sellers

Flapen Score

L Theanine Gummies against its category

The dotted line is the Health & Personal Care average. Past it, L Theanine Gummies is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The L Theanine Gummies market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for L Theanine Gummies 109K times last year and spent an estimated £59K. The top 5 brands take 83% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

4.8% of searches ended in a purchase last week.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
-7.8%
Conversion, latest week
4.8%
Market size, estimated
£59Ka year
Top search term
shroom iq gummies kids16K searches a year

02 · Price

A sale here is worth £11.33.

Listings sell for £11.33 on average, from £7.18 to £18.36. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £11.33 that is £1K to £3K a year per listing.

Average price
£11.33under the $15 to $100 sweet spot
Price range
£7.18–£18.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #121 within Amino Acids. It carries 506 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#121in Amino Acids
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
506per listing
Listings tracked
18

04 · Newcomers

Amazon counts 6 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
6Amazon's first-year sales bar
Average brand age
36 months

Products

Top L Theanine Gummies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£24K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

21

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

14%

  • novomins60%
  • RESCUE8%
  • Shruum5%
  • Neurospice5%
  • Haliborange4%
  • Nutrigums4%
  • Open — no brand owns it (7 brands, 14%)

Demand

L Theanine Gummies search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top L Theanine Gummies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shroom iq gummies kids16K/yr
  • focus gummies9K/yr
  • adhd gummies11K/yr
  • adhd gummies for kids6K/yr
  • lions mane for kids10K/yr
  • kids calming gummies5K/yr
  • adhd vitamins for kids8K/yr
  • adhd supplement kids6K/yr
  • adhd calming tablets for kids3K/yr
  • mushroom gummies for kids5K/yr

Reviews and returns

What reviews say buyers love and hate about L Theanine Gummies

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall15%−0.17

the taste is a bit odd

Didnt like the taste

Very unpleasant after taste

Sleep Quality9%+0.55

We had no improvement with sleep

Not for sleep

really struggled to sleep

Functionality-Overall5%−0.10

Did not work

Not helpful sadly

They don't work, very disappointed

Bitter4%−0.06

Really bitter

bitter after taste

Bitter taste

Smell3%−0.04

Smells and tastes like plastic

If your child strongly dislikes strong smells

awful smell

Love

Taste-Overall15%−0.17

They are easy to take the taste is pleasant

Amazing taste

Taste great and natural

Sleep Quality11%+0.55

sleeping better

Good sleep aid

helps with sleep

Focus Enhancement7%+0.61

helped with concentration

Ive noticed a nice boost in my focus

my moods improved

Quality-Overall6%+0.56

The quality of the product is clear

Excellent Product

Good product from trusted company

Flavor6%+0.27

Pleasant raspberry flavour

It has a really strong flavour

Nice flavour

FAQ

Common L Theanine Gummies questions

Answered from the same tracked data.