Kids Mouthwash
prices mostly outside the sweet spot ($1.31–$14.66) — Kids Mouthwash doesn't clear our bar today.
Flapen Score
Is Kids Mouthwash profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Kids Mouthwash is a £56K/yr Amazon United Kingdom market (141K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 38/100.
Kids Mouthwash: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +20.0% over the last 90 days and 8.3% of searches end in a purchase.
£56K
revenue / yr
Who owns the niche?
The top 5 brands hold 91% of demand, so 9% of the market is open.
9%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 13 products
Top Kids Mouthwash products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Aquafresh Mouthwash for Kids Big Teeth Mouthwash for Children 6-8 Years Fruity Flavour 300 ml
- Price
- £1.31
- Rating
- 4.6/5
- Reviews
- 763
- Age
- 17y ago
Listerine Smart Rinse Mild Mint Mouthwash (500ml) Kids Alcohol-Free Mouthwash to Reduce Cavities Bad Bacteria and Cleaning Teeth Gums and Tongue Sugar-Free Formula
- Price
- £2.48
- Rating
- 4.7/5
- Reviews
- 3,192
- Age
- 15y ago
Dentyl Dual Action CPC Mouthwash 12hrs Fresh Breath & Total Care Alcohol Free Unicorn Edition Mystical Mint 500 ml
- Price
- £2.73
- Rating
- 4.4/5
- Reviews
- 325
- Age
- 5y ago
Listerine Total Care Mild Taste (Alcohol Free) Antibacterial Mouthwash (500ml) Fresh Mint Flavour with 6-in-1 Benefits Helps Reduce Plaque and Freshens Breath
- Price
- £1.95
- Rating
- 4.6/5
- Reviews
- 5,136
- Age
- 11y ago
Listerine Smart Rinse Mild Berry Mouthwash (1x 500ml) Kids Mouthwash to Reduce Cavities Bad Bacteria and Cleaning Teeth Gums and Tongue Sugar-and Alcohol-Free Formula
- Price
- £2.60
- Rating
- 4.7/5
- Reviews
- 3,192
- Age
- 15y ago
Trending
90-day click momentum
Clarismile Kids Oral Spray Fluoride-Free Dental Spray for Children Hydroxyapatite & Xylitol Enamel Support Strawberry Flavor 30ml
- Price
- £14.66
- Rating
- 4.8/5
- Reviews
- 41
- Age
- 4mo ago
Grin Ultra Clean Kids Dental Floss Sticks Fruity Floss Picks with Peach Flavour - Fluoride Free Gentle on Tight Teeth - 100% Recycled Convenient Handle for Daily Oral Care - 80pk Canister
- Price
- £4.70
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 7mo ago
BURST Kids Flossers (90 Count/1 Pack) | Strawberry Aroma | Toddler Dental Flossable Picks with Ergonomic Design | No-Slip Grip | Smiley Face and Fun Colors
- Price
- £3.03
- Rating
- 4.6/5
- Reviews
- 679
- Age
- 3y ago
Dentyl Dual Action CPC Mouthwash 12hrs Fresh Breath & Total Care Alcohol Free Fresh Clove 500 ml
- Price
- £2.15
- Rating
- 4.6/5
- Reviews
- 5,704
- Age
- 7y ago
Listerine Total Care Mild Taste (Alcohol Free) Antibacterial Mouthwash (500ml) Fresh Mint Flavour with 6-in-1 Benefits Helps Reduce Plaque and Freshens Breath
- Price
- £1.95
- Rating
- 4.6/5
- Reviews
- 5,136
- Age
- 11y ago
Newest
by launch dateClarismile Kids Oral Spray Fluoride-Free Dental Spray for Children Hydroxyapatite & Xylitol Enamel Support Strawberry Flavor 30ml
- Price
- £14.66
- Rating
- 4.8/5
- Reviews
- 41
- Age
- 4mo ago
Grin Ultra Clean Kids Dental Floss Sticks Fruity Floss Picks with Peach Flavour - Fluoride Free Gentle on Tight Teeth - 100% Recycled Convenient Handle for Daily Oral Care - 80pk Canister
- Price
- £4.70
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 7mo ago
Sensodyne Pronamel Junior 6-12 Years Toothpaste for Juniors 2X Stronger Enamel Defence* Bubble Mint Flavour 50 ml *Protection from Sugar acids vs Your Mouths Natural defences.
- Price
- £1.62
- Rating
- 4.7/5
- Reviews
- 736
- Age
- 1y ago
Kids Mouthwash Bundle which Contains Aquafresh Mouthwash Kids Big Teeth 6-8 Years 300ml - Pack of 2 with Grocery List Card
- Price
- £8.11
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 2y ago
BURST Kids Flossers (90 Count/1 Pack) | Strawberry Aroma | Toddler Dental Flossable Picks with Ergonomic Design | No-Slip Grip | Smiley Face and Fun Colors
- Price
- £3.03
- Rating
- 4.6/5
- Reviews
- 679
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
Brands
9 rising
Sellers
43
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
5%
- Aquafresh34%
- Listerine33%
- Dentyl14%
- CLARISMILE PARIS5%
- ACT5%
- SENSODYNE PRONAMEL4%
- Open — no brand owns it (3 brands, 5%)
Kids Mouthwash demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Kids Mouthwash search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- kids mouthwash80K/yr
- mouthwash kids9K/yr
- kids mouthwash 6-88K/yr
- kids mouthwash 9-126K/yr
- childrens mouthwash6K/yr
- listerine kids mouthwash4K/yr
- kids mouth wash5K/yr
- listerine smart rinse kids4K/yr
- kids mouthwash 3-5 years4K/yr
- mouthwash for kids5K/yr
What reviews say buyers love and hate about Kids Mouthwash
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“Very mild taste”
“Cleans teeth well”
“Good deal”
“Good flavor”
“theres no complaints”
What buyers complain about
68% of reviews“mild in taste”
“Awful, didnt realise Id picked up this one, Ill stick to the normal Dentyl mouthwash in future”
“sometimes expensive”
“Although the smell from the bottle,be that just the ingredients etc smelt like someone outside was painting with creosote🤧”
“small”
Kids Mouthwash return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
16%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Kids Mouthwash questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
