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Kids Knee Support

Fail

Prices span $4.43–$14.88, mostly outside the sweet spot, so Kids Knee Support is a Fail.

Flapen Score
41
41 / 100
Ranks 1,596 of 2,035 Health & Personal Care niches · −7 vs the category median of 48
Market size
£35K/yr61K searches / yr
90-day growth
-5.0%search demand this quarter
Competition
58%top-5 click share · 17 brands · 21 sellers

Flapen Score

Kids Knee Support against its category

The dotted line is the Health & Personal Care average. Past it, Kids Knee Support is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Knee Support market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kids Knee Support 61K times last year and spent an estimated £35K. The top 5 brands take 69% of clicks. Demand peaks in Mar–May–Sep. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
-5.0%
Conversion, latest week
6.8%
Market size, estimated
£35Ka year
Peak month
September2.2× the quietest month
Top search term
kids knee support26K searches a year

02 · Price

A sale here is worth £8.36.

Listings sell for £8.36 on average, from £4.43 to £14.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £8.36 that is £836 to £2K a year per listing.

Average price
£8.36under the $15 to $100 sweet spot
Price range
£4.43–£14.88
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£836–£2K
Returns
3.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #124 within Medical Supplies & Equipment. It carries 1,454 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
3.0%
Average rank
#124in Medical Supplies & Equipment
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,454per listing
Listings tracked
25

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Kids Knee Support products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

17 falling

Sellers

21

Est. top-5 brand share

69%

Top 20: 100%

Est. top-5 click share

58%

Top 20: 95%

Open market

24%

  • VITTO29%
  • KARM13%
  • Miiqxx12%
  • Neo-G8%
  • Yasdyri7%
  • Fukaisu7%

Demand

Kids Knee Support search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, May, Sep · busiest ÷ quietest = 2.2×

Search terms

Top Kids Knee Support search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • kids knee support26K/yr
  • childs knee support8K/yr
  • knee support kids6K/yr
  • kids knee brace5K/yr
  • knee support for kids5K/yr
  • child knee support5K/yr
  • childrens knee support4K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Knee Support

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Size-Overall”
29%of negative reviews mention “Size-Overall”
3.1%of orders come back
“Sizing is not great”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Kids Knee Support questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data