Kids Ear Plugs
FailThe top 5 brands take 100% of clicks, so Kids Ear Plugs is a Fail.
- Flapen Score
- 34 / 100Ranks 1,931 of 2,035 Health & Personal Care niches · −14 vs the category median of 4834
- Market size
- £51K/yr84K searches / yr
- 90-day growth
- -17.3%search demand this quarter
- Competition
- 89%top-5 click share · 5 brands · 8 sellers
Flapen Score
Kids Ear Plugs against its category
The dotted line is the Health & Personal Care average. Past it, Kids Ear Plugs is stronger. Inside it, weaker.
Market
The Kids Ear Plugs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kids Ear Plugs 84K times last year and spent an estimated £51K. All 5 brands take every click. Demand peaks in Oct. Flapen scores it 34 out of 100, a Fail.
01 · Demand
6.3% of searches ended in a purchase last week.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- -17.3%
- Conversion, latest week
- 6.3%
- Market size, estimated
- £51Ka year
- Peak month
- October1.8× the quietest month
- Top search term
- loop earplugs kids29K searches a year
02 · Price
A sale here is worth £9.61.
Listings sell for £9.61 on average, from £4.76 to £23.43. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 1,000 to 1,250 of them. At £9.61 that is £10K to £12K a year per listing.
- Average price
- £9.61under the $15 to $100 sweet spot
- Price range
- £4.76–£23.43
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £10K–£12K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #80 within Ear Care. It carries 4,841 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #80in Ear Care
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,841per listing
- Listings tracked
- 8
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Kids Ear Plugs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Loop Engage Kids 2 Ear Plugs (6-12yrs) Reusable Everyday Noise Relief for Kids | Kids Earplugs for Focus Anxiety Stress School Home Playtime 16 dB Noise Reduction Ear Plugs
- Price
- £23.43
- Rating
- 4.5/5
- Reviews
- 2,132
- Age
- 1y ago

JUSTRVN Kids Ear Plugs(6+yrs)-2 Pairs of Reusable Noise Reduction Earplugs for Small Canal With 6 Tips Soft Silicone Earplugs for Sleeping Focus Travel Socializing Concert&Hearing Protection 25dB-30dB
- Price
- £7.02
- Rating
- 4.3/5
- Reviews
- 438
- Age
- 1y ago

Loop Quiet 2 Ear Plugs Ultra-Comfy Reusable Noise-Reducing Earplugs for Sleep Deep Focus Travel Noise Sensitivity | Flexible Hearing Protection | Customizable Fit | 24dB (SNR) Noise Reduction
- Price
- £15.75
- Rating
- 4.1/5
- Reviews
- 30,642
- Age
- 2y ago

HOYIO Ear Plugs for Noise ReductionSuper Soft Reusable Hearing Protection in Flexible Silicone for Sleep Noise Sensitivity & Flights-8 Ear Tips in XS/S/M/L27dB Noise CancellingLight Blue
- Price
- £4.80
- Rating
- 4.0/5
- Reviews
- 2,297
- Age
- 2y ago

JUSTRVN Ear Plugs for Sleeping 2 Pairs of Hearing Protection Ear Plugs for Concert Noise Sensitivity Study Soft Silicone Reusable Earplugs for Noise Reduction 25dB-30dB
- Price
- £4.76
- Rating
- 4.1/5
- Reviews
- 2,597
- Age
- 2y ago
Trending
90-day click momentum
Kids Ear Plugs (6+yrs) Reusable Everyday Noise Reduction Earplugs for Focus Travel Socializing Concerts Events Sensitivity School Playtime Children Hearing Protection 26 dB 4 Sizes Tips
- Price
- £8.19
- Rating
- 4.6/5
- Reviews
- 87
- Age
- 7mo ago

Bettinay Kids Noise Cancellation Earplugs with 3 Pairs Earcaps Reusable Silicone Ear Plugs for Parenting Relieve Anxiety Stress
- Price
- £6.29
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 1y ago

JUSTRVN Ear Plugs for Sleeping 2 Pairs of Stylish Reusable Noise Reduction Earplugs with 8 Pairs Tips & case Hearing Protection Earplugs for Concert Travel Work Live Events - 25dB-30dB
- Price
- £6.61
- Rating
- 4.2/5
- Reviews
- 509
- Age
- 1y ago

JUSTRVN Ear Plugs for Sleeping 2 Pairs of Hearing Protection Ear Plugs for Concert Noise Sensitivity Study Soft Silicone Reusable Earplugs for Noise Reduction 25dB-30dB
- Price
- £4.76
- Rating
- 4.1/5
- Reviews
- 2,597
- Age
- 2y ago

JUSTRVN Kids Ear Plugs(6+yrs)-2 Pairs of Reusable Noise Reduction Earplugs for Small Canal With 6 Tips Soft Silicone Earplugs for Sleeping Focus Travel Socializing Concert&Hearing Protection 25dB-30dB
- Price
- £7.02
- Rating
- 4.3/5
- Reviews
- 438
- Age
- 1y ago
Newest
by launch date
Kids Ear Plugs (6+yrs) Reusable Everyday Noise Reduction Earplugs for Focus Travel Socializing Concerts Events Sensitivity School Playtime Children Hearing Protection 26 dB 4 Sizes Tips
- Price
- £8.19
- Rating
- 4.6/5
- Reviews
- 87
- Age
- 7mo ago

JUSTRVN Kids Ear Plugs(6+yrs)-2 Pairs of Reusable Noise Reduction Earplugs for Small Canal With 6 Tips Soft Silicone Earplugs for Sleeping Focus Travel Socializing Concert&Hearing Protection 25dB-30dB
- Price
- £7.02
- Rating
- 4.3/5
- Reviews
- 438
- Age
- 1y ago

JUSTRVN Ear Plugs for Sleeping 2 Pairs of Stylish Reusable Noise Reduction Earplugs with 8 Pairs Tips & case Hearing Protection Earplugs for Concert Travel Work Live Events - 25dB-30dB
- Price
- £6.61
- Rating
- 4.2/5
- Reviews
- 509
- Age
- 1y ago

Bettinay Kids Noise Cancellation Earplugs with 3 Pairs Earcaps Reusable Silicone Ear Plugs for Parenting Relieve Anxiety Stress
- Price
- £6.29
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 1y ago

Loop Engage Kids 2 Ear Plugs (6-12yrs) Reusable Everyday Noise Relief for Kids | Kids Earplugs for Focus Anxiety Stress School Home Playtime 16 dB Noise Reduction Ear Plugs
- Price
- £23.43
- Rating
- 4.5/5
- Reviews
- 2,132
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Loop57%
- JUSTRVN29%
- HOYIO6%
- Naiicute5%
- Bettinay4%
Demand
Kids Ear Plugs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.8×
Search terms
Top Kids Ear Plugs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- loop earplugs kids29K/yr
- kids loop earplugs13K/yr
- loop kids11K/yr
- loops kids5K/yr
- kids loops5K/yr
- ear loops kids5K/yr
- loop kids ear plugs 6-12yrs4K/yr
- loop earplugs for kids3K/yr
- loops ear plugs kids10K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Ear Plugs
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Really uncomfortable
They were also very uncomfortable to wear
Not quite as comfortable as Id hoped
Not worth the price
Expensive
Waste of money
Didn't work
Does absolutely nothing
Ineffective
still too big for the 7 and 8 year old
Didnt fit
These feel quite tight
Absolute rubbish
Absolute crap
Not as good as we were expecting
Love
Really comfortable
Comfortable to wear
these are the most comfortable for me
they're really good quality, they're really adjustable, as with dupes, I do xs,
Excellent product
they are great quality with a nice storage box with the extra sizing
Great price
Worth it
Excellent value for money
Fit well
They were easy to fit
fit in my ears perfectly with the smaller ear buds
Easy to wear
Very easy to use
easy to put in
Return
1.3% Return rate 40% Fixable by listing
still too big for the 7 and 8 year old
Didnt fit
These feel quite tight
Didn't work
Does absolutely nothing
Ineffective
Really uncomfortable
They were also very uncomfortable to wear
Not quite as comfortable as Id hoped
Absolute rubbish
Absolute crap
Not as good as we were expecting
Not true the website description
Not as good as advertised
Dont be tricked by flashy marketing
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Ear Plugs questions
Answered from the same tracked data.









