Keto Shake
MaybeReturns run at only 0.1% of orders. But the top 5 brands take 100% of clicks, so Keto Shake is a Maybe.
- Flapen Score
- 56 / 100Top 18% of 2,035 Health & Personal Care niches · +8 vs the category median of 4856
- Market size
- £475K/yr314K searches / yr
- 90-day growth
- -7.4%search demand this quarter
- Competition
- 54%top-5 click share · 3 brands · 46 sellers
Flapen Score
Keto Shake against its category
The dotted line is the Health & Personal Care average. Past it, Keto Shake is stronger. Inside it, weaker.
Market
The Keto Shake market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Keto Shake 314K times last year and spent an estimated £475K. All 3 brands take every click. Demand peaks in Jan–Feb–Mar–Apr–May–Jun–Jul. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
6.9% of searches ended in a purchase last week.
Shoppers searched for this 314K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £475K a year.
- Searches, last 12 months
- 314K
- Growth, 90 days vs prior 90
- -7.4%
- Conversion, latest week
- 6.9%
- Market size, estimated
- £475Ka year
- Peak month
- March6.3× the quietest month
- Top search term
- applied nutrition protein powder89K searches a year
02 · Price
A sale here is worth £22.04.
Listings sell for £22.04 on average, from £9.10 to £38.38. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £22.04 that is £6K to £11K a year per listing.
- Average price
- £22.04inside the $15 to $100 sweet spot
- Price range
- £9.10–£38.38
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £6K–£11K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #40 within Diet & Nutrition. It carries 859 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 94%
- Out of stock, average day
- 2.4%
- Average rank
- #40in Diet & Nutrition
- Average rating
- 4.32 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 859per listing
- Listings tracked
- 35
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Keto Shake products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Applied Nutrition Critical Whey Protein Powder - Vanilla Ice Cream
- Price
- £38.38
- Rating
- 4.4/5
- Reviews
- 359
- Age
- 2y ago
![PhD Nutrition Diet Whey Lean Protein Powder | Vanilla Crème Whey Protein Powder 1 kg Bag [ Packaging May Vary ]](https://m.media-amazon.com/images/I/41pHGr2doiL.jpg)
PhD Nutrition Diet Whey Lean Protein Powder | Vanilla Crème Whey Protein Powder 1 kg Bag [ Packaging May Vary ]
- Price
- £19.21
- Rating
- 4.4/5
- Reviews
- 4,084
- Age
- 16y ago

Applied Nutrition Diet Whey - High Protein Powder Supplement Low Carb & Sugar for Weight Management with CLA L Carnitine Green Tea (450g - 18 Servings) (Vanilla)
- Price
- £9.25
- Rating
- 4.3/5
- Reviews
- 460
- Age
- 6y ago

PhD Nutrition Diet Whey Lean Protein Powder Belgian Chocolate 1 Kg Bag Vegetarian
- Price
- £19.99
- Rating
- 4.3/5
- Reviews
- 4,473
- Age
- 16y ago

PhD Nutrition Diet Whey High Protein Lean Matrix Belgian Chocolate Whey Protein Powder High Protein 80 Servings Per 2 kg Bag
- Price
- £33.84
- Rating
- 4.4/5
- Reviews
- 2,340
- Age
- 15y ago
Trending
90-day click momentum
Applied Nutrition Diet Whey - High Protein Powder Supplement Low Carb & Sugar for Weight Management with CLA L Carnitine Green Tea (450g - 18 Servings) (Chocolate Dessert)
- Price
- £9.10
- Rating
- 4.3/5
- Reviews
- 364
- Age
- 6y ago

Applied Nutrition Clear Hydrolysed Beef Protein Isolate Powder Fruit Juice Style Dairy Free Lactose Free Zero Sugar Low Fat 1.8kg - 60 Servings (Strawberry & Raspberry)
- Price
- £32.03
- Rating
- 4.5/5
- Reviews
- 140
- Age
- 3y ago

Applied Nutrition Critical Whey Protein Powder - Vanilla Ice Cream
- Price
- £38.38
- Rating
- 4.4/5
- Reviews
- 359
- Age
- 2y ago

Applied Nutrition Critical Whey Protein Powder 24g Protein per Serving High Protein Powder Protein Shake with BCAAs & Glutamine Muscle Growth & Recovery (2Kg - 61 Servings) (Chocolate)
- Price
- £38.07
- Rating
- 4.2/5
- Reviews
- 190
- Age
- 6y ago

PhD Nutrition Diet Plant Vegan Protein Powder Plant Based Strawberries and Cream High Plant Protein 40 Servings Per 1 kg Bag.
- Price
- £18.56
- Rating
- 4.0/5
- Reviews
- 628
- Age
- 5y ago
Newest
by launch date
PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Chocolate - 1kg
- Price
- £24.67
- Rating
- 4.4/5
- Reviews
- 740
- Age
- 1y ago

PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Chocolate - 500g
- Price
- £13.72
- Rating
- 4.4/5
- Reviews
- 740
- Age
- 1y ago

PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Vanilla - 500g
- Price
- £14.25
- Rating
- 4.4/5
- Reviews
- 740
- Age
- 1y ago

PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Vanilla - 1kg
- Price
- £23.86
- Rating
- 4.4/5
- Reviews
- 740
- Age
- 1y ago

Bodyfuel Whey Protein Powder - 20g Protein for Muscle Recovery & Weight Management - Low-Calorie Keto-Friendly - (900g - 27 Servings) (White Chocolate Pistachio)
- Price
- £14.21
- Rating
- 4.5/5
- Reviews
- 119
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 flat
Sellers
46
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
54%
Top 20: 87%
Open market
0%
- PhD57%
- Applied Nutrition41%
- Myprotein2%
Demand
Keto Shake search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 6.3×
Search terms
Top Keto Shake search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- applied nutrition protein powder89K/yr
- phd diet whey68K/yr
- phd protein powder40K/yr
- phd diet whey protein powder17K/yr
- phd16K/yr
- diet protein powders weight loss11K/yr
- applied nutrition diet protein powder7K/yr
- applied nutrition critical whey5K/yr
- phd whey protein powder5K/yr
- protein powder applied nutrition6K/yr
Reviews and returns
What reviews say buyers love and hate about Keto Shake
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Horrible taste
Taste nothing like chocolate
not as tasty
slightly weak flavour
poor flavour
then tried again with milk - absolutely horrible flavour both times
The texture is weird and its generally unpleasant
The texture is also a bit gritty
The texture is terrible as well
very watery when made as per the instructions
it tastes watery
I often get told by people that this one is watery
Not as sweet as other brands
Sickly sweet
The added sweetener is unpleasant
Love
Amazing taste
it tastes delicious
Decent tasting
Great protein powder
Great protein boost
It is really good protein
Reliable seller of a quality item
Excellent product
good quality and prompton delivery
The vanilla flavour is pleasant
Flavour is good
Hazelnut flavour
Fair price
Not expensive
Good value for money
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Keto Shake questions
Answered from the same tracked data.









