Intimate Wash Women

Shoppers searched for this 245K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £220K a year.

Searches, last 12 months

245K

Growth, 90 days vs prior 90

-13.0%

Conversion, latest week

14.0%

Market size, estimated

£220Ka year

Peak month

February5.1× the quietest month

Top search term

intimate wash for women125K searches a year

Listings sell for £6.44 on average, from £1.98 to £14.97. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At £6.44 that is £6K to £8K a year per listing.

Average price

£6.44under the $15 to $100 sweet spot

Price range

£1.98–£14.97

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

£6K–£8K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #28 within Intimate Hygiene. It carries 6,766 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#28in Intimate Hygiene

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,766per listing

Listings tracked

20

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

82 months