Interdental Toothbrush
FailDemand is soft, at -18.3% this quarter, so Interdental Toothbrush is a Fail.
- Flapen Score
- 43 / 100Ranks 1,437 of 2,035 Health & Personal Care niches · −5 vs the category median of 4843
- Market size
- £381K/yr277K searches / yr
- 90-day growth
- -18.3%search demand this quarter
- Competition
- 75%top-5 click share · 8 brands · 71 sellers
Flapen Score
Interdental Toothbrush against its category
The dotted line is the Health & Personal Care average. Past it, Interdental Toothbrush is stronger. Inside it, weaker.
Market
The Interdental Toothbrush market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Interdental Toothbrush 277K times last year and spent an estimated £381K. The top 5 brands take 94% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
16.7% of searches ended in a purchase last week.
Shoppers searched for this 277K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.7% of those searches ended in a purchase. Searches in the last 90 days moved -18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £381K a year.
- Searches, last 12 months
- 277K
- Growth, 90 days vs prior 90
- -18.3%
- Conversion, latest week
- 16.7%
- Market size, estimated
- £381Ka year
- Top search term
- dental54K searches a year
02 · Price
A sale here is worth £8.26.
Listings sell for £8.26 on average, from £2.88 to £21.45. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At £8.26 that is £21K to £25K a year per listing.
- Average price
- £8.26under the $15 to $100 sweet spot
- Price range
- £2.88–£21.45
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £21K–£25K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Dental Care. It carries 16,549 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #74in Dental Care
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 16,549per listing
- Listings tracked
- 15
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Interdental Toothbrush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
TePe Interdental Brush Original Red 0.5mm/ISO 2 8pcs efficient Cleaning Between Teeth Plaque Remover and Dental flosser for Narrow Gaps
- Price
- £3.26
- Rating
- 4.6/5
- Reviews
- 6,871
- Age
- 16y ago

TePe Interdental Brush Original Red 0.5mm/ISO 2 20pcs Plaque Removal efficient Clean Between the Teeth Tooth Floss for Narrow Gaps
- Price
- £8.63
- Rating
- 4.6/5
- Reviews
- 76,837
- Age
- 5y ago

TePe Interdental Brush Angle Red 0.5mm/ISO 2 6pcs Interspace Cleaning Plaque Remover for Teeth with Narrow Gaps ensures Strong Gums and Teeth Carton Pack
- Price
- £2.88
- Rating
- 4.6/5
- Reviews
- 2,603
- Age
- 1y ago

TePe Interdental Brushes Original Red 0.5 mm Pack of 25
- Price
- £10.47
- Rating
- 4.7/5
- Reviews
- 1,453
- Age
- 14y ago

TePe Interdental Brushes Angle Red 0.5 mm Pack of 25
- Price
- £11.30
- Rating
- 4.7/5
- Reviews
- 1,217
- Age
- 12y ago
Trending
90-day click momentum
Interdental Brushes 50 Pcs 3 mm Red Tooth Picks Flossing Gap Cleaning Brushes for Teeth and Daily Oral Care
- Price
- £6.29
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 7mo ago

Tooth Repair Kit with 60ml Gel for Enamel & Gum Protection Liquid Tooth Armor for Chipped Teeth & Fresh Breath Receding Gums Repair Solution
- Price
- £6.80
- Rating
- 3.9/5
- Reviews
- 19
- Age
- 7mo ago

TePe Interdental Brush Original Red 0.5mm/ISO 2 20pcs Plaque Removal efficient Clean Between the Teeth Tooth Floss for Narrow Gaps
- Price
- £8.63
- Rating
- 4.6/5
- Reviews
- 76,837
- Age
- 5y ago

OCBA Plaque Remover Teeth Cleaning Tool 4 Pcs Dental Care Kit Tooth Filling Repair Set Stainless Steel Dental Tools for Men Women Kids and Pet Care
- Price
- £6.07
- Rating
- 4.4/5
- Reviews
- 1,271
- Age
- 5y ago

Hangsun Water Flosser for Teeth Cordless Oral Irrigator Dental Water Jet Electric Tooth Flosser with 6 Jet Tips 300ML Water Tank USB Rechargeable for Travel and Home Use (Black)
- Price
- £21.45
- Rating
- 4.3/5
- Reviews
- 28,728
- Age
- 3y ago
Newest
by launch date
Tooth Repair Kit with 60ml Gel for Enamel & Gum Protection Liquid Tooth Armor for Chipped Teeth & Fresh Breath Receding Gums Repair Solution
- Price
- £6.80
- Rating
- 3.9/5
- Reviews
- 19
- Age
- 7mo ago

Interdental Brushes 50 Pcs 3 mm Red Tooth Picks Flossing Gap Cleaning Brushes for Teeth and Daily Oral Care
- Price
- £6.29
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 7mo ago

TePe Interdental Brush Extra Soft Red 0.5mm/ISO 2 20pcs efficient Cleaning Between Teeth Plaque Remover and Dental flosser for Narrow Gaps
- Price
- £8.84
- Rating
- 4.3/5
- Reviews
- 1,026
- Age
- 1y ago

TePe Interdental Brush Angle Red 0.5mm/ISO 2 6pcs Interspace Cleaning Plaque Remover for Teeth with Narrow Gaps ensures Strong Gums and Teeth Carton Pack
- Price
- £2.88
- Rating
- 4.6/5
- Reviews
- 2,603
- Age
- 1y ago

COSLUS Water Dental Flosser for Teeth Cordless: Portable Oral Irrigator 300ML 5 Jet Tips Rechargeable Tooth Flosser Teeth Braces Pick IPX7 Waterproof Irrigation Cleaner for Travel Home
- Price
- £16.71
- Rating
- 4.3/5
- Reviews
- 46,279
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
71
Top-5 brand share
94%
Top 20: 99%
Top-5 click share
75%
Top 20: 100%
Open market
5%
- TePe81%
- QGH4%
- OCBA3%
- HANGSUN3%
- Stoddard Icon2%
- Inscape Data2%
- Open — no brand owns it (2 brands, 5%)
Demand
Interdental Toothbrush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 10 of 12 months tracked
Search terms
Top Interdental Toothbrush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dental54K/yr
- interdental brushes red27K/yr
- dental care19K/yr
- tepe red16K/yr
- red teepees dental brushes13K/yr
- tepe interdental brushes red28K/yr
- oral care13K/yr
- oral hygiene11K/yr
- red tepe interdental brushes11K/yr
- oral hygiene products12K/yr
Reviews and returns
What reviews say buyers love and hate about Interdental Toothbrush
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Didnt last
STOPPED WORKING
Breaks after a few months
wouldn't charge at all
it stopped charging
would not charge
Poor Quality
the build quality is not up to standard - the head snapped off whilst trying to change it
Not original TePe quality as it used to be
Poor for gum health
Could knock your teeth out
I think if you have a build up of tartar etc you dont have the best oral hygiene
slightly larger than I thought
Small
They are too short
Love
Excellent for you teeth
good for dental care/hygiene
keeps the teeth cleaner
Good quality product and excellent customer service and company
Always good quality is Tepe
Best quality
worth every penny
Great value
Good for the money
Working as advertised
Exactly what I needed
As described
Ease of use
the settings are easy to use
ease to hold
Return
0.4% Return rate 18% Fixable by listing
wouldn't charge at all
it stopped charging
would not charge
slightly larger than I thought
Small
They are too short
Poor Quality
the build quality is not up to standard - the head snapped off whilst trying to change it
Not original TePe quality as it used to be
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Interdental Toothbrush questions
Answered from the same tracked data.









