Skip to content

Inadine Wound Dressings

Fail

Prices span $3.41–$13.56, mostly outside the sweet spot, so Inadine Wound Dressings is a Fail.

Flapen Score
46
46 / 100
Ranks 1,173 of 2,035 Health & Personal Care niches · −2 vs the category median of 48
Market size
£252K/yr187K searches / yr
90-day growth
+13.4%search demand this quarter
Competition
67%top-5 click share · 8 brands · 38 sellers

Flapen Score

Inadine Wound Dressings against its category

The dotted line is the Health & Personal Care average. Past it, Inadine Wound Dressings is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Inadine Wound Dressings market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Inadine Wound Dressings 187K times last year and spent an estimated £252K. The top 5 brands take 86% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

18.6% of searches ended in a purchase last week.

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £252K a year.

Searches, last 12 months
187K
Growth, 90 days vs prior 90
+13.4%
Conversion, latest week
18.6%
Market size, estimated
£252Ka year
Peak month
August1.4× the quietest month
Top search term
iodine dressings for wounds51K searches a year

02 · Price

A sale here is worth £7.23.

Listings sell for £7.23 on average, from £3.41 to £13.56. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £7.23 that is £14K to £18K a year per listing.

Average price
£7.23under the $15 to $100 sweet spot
Price range
£3.41–£13.56
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
£14K–£18K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #93 within First Aid. It carries 1,214 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
93%
Out of stock, average day
1.8%
Average rank
#93in First Aid
Average rating
4.69 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,214per listing
Listings tracked
14

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Inadine Wound Dressings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£25K£50K£76K£101K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

38

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

7%

  • Inadine48%
  • Generic12%
  • 3M10%
  • Innofiy9%
  • Softula8%
  • MediSale7%
  • Open — no brand owns it (2 brands, 7%)

Demand

Inadine Wound Dressings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Inadine Wound Dressings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iodine dressings for wounds51K/yr
  • inadine wound dressings43K/yr
  • inadine31K/yr
  • iodine patches21K/yr
  • inadine 5cm x 5cm10K/yr
  • inadine wound dressings 9.5 x 9.56K/yr
  • iodine patches for wounds6K/yr
  • inadine dressing7K/yr
  • inadine patches4K/yr
  • iodine dressing3K/yr

Reviews and returns

What reviews say buyers love and hate about Inadine Wound Dressings

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Stain Resistance15%−0.06

si there is some temporary staining

Staining

stains so easily onto clothes

Size-Overall13%+0.64

A bit small

They are quite small

On the smaller side

Ease Of Use11%−0.01

Could not use

It is quite a painful to put on

Quality-Overall8%+0.38

Not cheap either

The quality is not as good as it was

recently the quality has not been as good

Pain Relief-Overall6%

I had a very painful small toe which had been painful for months

Love

Quality-Overall24%+0.38

They feel well-made

good quality patches with good dates

Excellent product

Value For Money16%−0.01

Reasonably priced

Great value for money

Good price

Advertised Vs Actual Product15%+1.50

Product was as stated

Exactly what was promised

As described

Ease Of Use9%−0.01

Easy to use

Very handy

they are handy to have

Ease Of Cleaning4%−0.03

All cleaned up

Great as wipes

Quick, clean & easy

Return

0.1% Return rate 70% Fixable by listing

Size-Overall45%▁█▁█▁▁

A bit small

They are quite small

On the smaller side

Value For Money20%▁▁▁▃▁█

Expensive

Advertised Vs Actual Product15%▁█▁▆▁▁
Color10%▁█▁▁▁▁
Joint Pain10%▁▁▁▁█▁

FAQ

Common Inadine Wound Dressings questions

Answered from the same tracked data.