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Ichthammol Ointment

a concentrated shelf (top 5 take 100% of clicks) — Ichthammol Ointment doesn't clear our bar today.

Flapen Score

40
Skip it
Market size 56Growth 24Conversion 100Competition 0Returns 99Price range 0Avg price 17Brand share 0Review moat 50Quality gap 45
This niche Category average

Is Ichthammol Ointment profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Ichthammol Ointment is a £422K/yr Amazon United Kingdom market (249K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Skip it — 40/100.

Ichthammol Ointment: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -2.5% over the last 90 days and 27.3% of searches end in a purchase.

£422K

revenue / yr

Units sold / yr60K
Search volume / yr-2.5%249K
Conversion rate27.3%
Avg price£6.23

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 43
Top-5 product click share100%
Open market0%
Avg brand age59 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 5 products

Sponsored placement60%
New entrants (1y)2· 1 succeeded
Avg rating4.5★
Avg reviews1,538

Top Ichthammol Ointment products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

£0£84K£169K£253K£338K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

43

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Care73%
  • Storm Patrol12%
  • Wilosc8%
  • BELL'S7%

Ichthammol Ointment demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume249KCVR27.3%Products5Brands4Top 5 Brands100%OOS Rate0.0%Rating4.5★Reviews1,538Avg BSR#43
10K6KHoliday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Top Ichthammol Ointment search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • magnesium sulphate paste112K/yr
  • magnesium sulphate29K/yr
  • ichthammol ointment17K/yr
  • magnesium paste13K/yr
  • drawing ointment12K/yr
  • drawing salve12K/yr
  • magnesium sulphate paste drawing ointment8K/yr
  • magnesium sulfate paste8K/yr
  • drawing out cream for splinters7K/yr
  • drawing ointment for splinters3K/yr

What reviews say buyers love and hate about Ichthammol Ointment

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Quality-Overall25%

Good quality

Advertised Vs Actual Product17%

Does the job

Efficiency12%

Works well

Value For Money10%

Well worth it

Ease Of Use8%

Easy to use

What buyers complain about

72% of reviews
Thickness14%

Too thick to spread on wound spot

Adhesion/Stickiness10%

dries oddly sticky

Moist/Dry8%

Can't return it as it is just a dry mess

Size-Overall8%

It's a small container

Functionality-Overall7%

Didn't help me😟 I'm afraid this did nothing despite mixing It properly

Ichthammol Ointment return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
36%
2Leak-Proof
14%
3Mixing/Blending
14%
4Adhesion/Stickiness
14%
5Value For Money
14%

Common Ichthammol Ointment questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ichthammol Ointment 40/100 on Amazon United Kingdom — Skip it. The niche generates £422K/yr across 5 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved -2.5% over the last 90 days.
Search demand for Ichthammol Ointment on Amazon United Kingdom peaks in Aug, where the busiest month runs 1.7× the quietest.