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Ice Bag

Maybe

Returns run at only 0.5% of orders. But prices span $3.08–$12.94, mostly outside the sweet spot, so Ice Bag is a Maybe.

Filters Trending
Flapen Score
51
51 / 100
Top 36% of 2,035 Health & Personal Care niches · +3 vs the category median of 48
Market size
£32K/yr59K searches / yr
90-day growth
+132.1%search demand this quarter
Competition
68%top-5 click share · 18 brands · 26 sellers

Flapen Score

Ice Bag against its category

The dotted line is the Health & Personal Care average. Past it, Ice Bag is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ice Bag market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ice Bag 59K times last year and spent an estimated £32K. The top 5 brands take 77% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

7.9% of searches ended in a purchase last week.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +132.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
+132.1%
Conversion, latest week
7.9%
Market size, estimated
£32Ka year
Top search term
ice bag37K searches a year

02 · Price

A sale here is worth £6.86.

Listings sell for £6.86 on average, from £3.08 to £12.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £6.86 that is £2K to £3K a year per listing.

Average price
£6.86under the $15 to $100 sweet spot
Price range
£3.08–£12.94
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #181 within First Aid. It carries 2,313 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#181in First Aid
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,313per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Ice Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£13K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

26

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

68%

Top 20: 99%

Open market

21%

  • Koolpak30%
  • BICAREE26%
  • kuou9%
  • Vsport9%
  • Govvay3%
  • Medcosa3%

Search terms

Top Ice Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ice bag37K/yr
  • ice bags for injuries14K/yr
  • ice pack bag5K/yr
  • ice bag for injuries3K/yr

FAQ

Common Ice Bag questions

Answered from the same tracked data.