Hyrox
MaybeReturns run at only 0.2% of orders. But demand is soft, at -12.1% this quarter, so Hyrox is a Maybe.
- Flapen Score
- 55 / 100Top 21% of 2,035 Health & Personal Care niches · +7 vs the category median of 4855
- Market size
- £114K/yr115K searches / yr
- 90-day growth
- -12.1%search demand this quarter
- Competition
- 47%top-5 click share · 11 brands · 40 sellers
Flapen Score
Hyrox against its category
The dotted line is the Health & Personal Care average. Past it, Hyrox is stronger. Inside it, weaker.
Market
The Hyrox market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hyrox 115K times last year and spent an estimated £114K. The top 5 brands take 90% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
4.8% of searches ended in a purchase last week.
Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £114K a year.
- Searches, last 12 months
- 115K
- Growth, 90 days vs prior 90
- -12.1%
- Conversion, latest week
- 4.8%
- Market size, estimated
- £114Ka year
- Top search term
- hyrox51K searches a year
02 · Price
A sale here is worth £20.41.
Listings sell for £20.41 on average, from £3.37 to £42.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £20.41 that is £5K to £10K a year per listing.
- Average price
- £20.41inside the $15 to $100 sweet spot
- Price range
- £3.37–£42.49
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £5K–£10K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #399 within Diet & Nutrition. It carries 163 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 69%
- Out of stock, average day
- 2.6%
- Average rank
- #399in Diet & Nutrition
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 163per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 2 of last year's 16 launches as successful.
16 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Hyrox products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Myprotein PRO x HYROX The Electro | Advanced Electrolyte Watermelon Hydration Powder | 650mg Sodium & 300mg Potassium | Supports Hydration Muscle Function & Recovery | Vegan-Friendly | 30 Servings
- Price
- £13.30
- Rating
- 4.5/5
- Reviews
- 124
- Age
- 1y ago

Myprotein PRO x HYROX THE Electro | Advanced Electrolyte Orange Hydration Powder | 650mg Sodium & 300mg Potassium | Supports Hydration Muscle Function & Recovery | Vegan-Friendly | 30 Servings
- Price
- £14.61
- Rating
- 4.3/5
- Reviews
- 28
- Age
- 1y ago

Myprotein Impact Hydrate Electrolyte Powder | Raspberry Lemonade - Zero Sugar Hydration Drink Mix with Sodium Potassium Magnesium | Supports Muscle Function & Electrolyte Balance | 40 Servings Per Tub
- Price
- £14.91
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 11mo ago

Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £35.23
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago

Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £37.50
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago
Trending
90-day click momentum
Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £34.67
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago

Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £35.32
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago

Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £35.23
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago

Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £35.49
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago

Mens Gym Hooded Tank Top Mesh Muscle Vest Bodybuilding Sleeveless Hoodie Workout Training Stringer Quick Dry Fitness Apparel for Weightlifting Running High Breathability Athletic Gear Gray L
- Price
- £11.38
- Rating
- 4.3/5
- Reviews
- 37
- Age
- 6mo ago
Newest
by launch date
Mens Gym Hooded Tank Top Mesh Muscle Vest Bodybuilding Sleeveless Hoodie Workout Training Stringer Quick Dry Fitness Apparel for Weightlifting Running High Breathability Athletic Gear Gray L
- Price
- £11.38
- Rating
- 4.3/5
- Reviews
- 37
- Age
- 6mo ago

Myprotein MP Mens Woven Training 7 Shorts Black | Regular Fit Workout Shorts with Woven Fabric & Mesh Pockets - M
- Price
- £19.67
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago

Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £35.23
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago

Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £37.50
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago

Grip Gloves for Hyrox | Men & Women | Ski Erg Sled Pull Farmers Carry
- Price
- £39.37
- Rating
- 3.8/5
- Reviews
- 32
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
40
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
47%
Top 20: 90%
Open market
7%
- Myprotein45%
- The Rox Guys30%
- Rane Sports6%
- Puresport5%
- BROKIG4%
- Old English Company3%
- Open — no brand owns it (5 brands, 7%)
Demand
Hyrox search demand
Weekly searches over the year. Pick a range.
Search terms
Top Hyrox search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hyrox51K/yr
- hyrox gifts34K/yr
- my protein electrolyte7K/yr
- hyrox electrolytes9K/yr
- myprotein electrolytes6K/yr
- electrolytes myprotein4K/yr
- my protein electrolytes powder5K/yr
Reviews and returns
What reviews say buyers love and hate about Hyrox
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
strange after taste
Horrid taste
Gross taste
The only negative I have for this is the taste - It's a fairly artificial berry flavour which I can get over
Not my cup of tea for flavour
wasn't keen on the flavor
This rubbish doesnt dissolve
Not dissolving
Doesnt mix well
Doesnt taste like salt like the other brand I bought
Really salty
This is overpriced lo-salt
Very upsetting for the price
I thought they were expensive until I received them
What a waste of money
Love
Amazing taste
Love the taste very refreshing
Great taste mixes well
Value for money
Excellent value
Good value
Amazing strawberry flavour yumyum
Great flavour
The forest berries flavour is actually pretty refreshing once you get used to it
Good quality, comfortable running socks
Best performance brand there is
Good quality
easily dissolves
Mixes well and taste nice
This mixes easily with water
Return
0.2% Return rate 82% Fixable by listing
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hyrox questions
Answered from the same tracked data.









