Hydrocortisone Cream 1 Percent
FailPrices span $2.70–$8.92, mostly outside the sweet spot, so Hydrocortisone Cream 1 Percent is a Fail.
- Flapen Score
- 42 / 100Ranks 1,521 of 2,035 Health & Personal Care niches · −6 vs the category median of 4842
- Market size
- £119K/yr117K searches / yr
- 90-day growth
- +2.6%search demand this quarter
- Competition
- 67%top-5 click share · 10 brands · 58 sellers
Flapen Score
Hydrocortisone Cream 1 Percent against its category
The dotted line is the Health & Personal Care average. Past it, Hydrocortisone Cream 1 Percent is stronger. Inside it, weaker.
Market
The Hydrocortisone Cream 1 Percent market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hydrocortisone Cream 1 Percent 117K times last year and spent an estimated £119K. The top 5 brands take 84% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
16.8% of searches ended in a purchase last week.
Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £119K a year.
- Searches, last 12 months
- 117K
- Growth, 90 days vs prior 90
- +2.6%
- Conversion, latest week
- 16.8%
- Market size, estimated
- £119Ka year
- Peak month
- February1.3× the quietest month
- Top search term
- hydrocortisone cream 1 percent58K searches a year
02 · Price
A sale here is worth £6.02.
Listings sell for £6.02 on average, from £2.70 to £8.92. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £6.02 that is £5K to £6K a year per listing.
- Average price
- £6.02under the $15 to $100 sweet spot
- Price range
- £2.70–£8.92
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £5K–£6K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #14 within Over-the-Counter Medication. It carries 2,937 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 93%
- Out of stock, average day
- 8.6%
- Average rank
- #14in Over-the-Counter Medication
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,937per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 5 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Hydrocortisone Cream 1 Percent products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Pinewoods Bite & Stings Relief Cream - Hydrocortisone 1% w/w (1 x 10g Tube)
- Price
- £3.29
- Rating
- 4.6/5
- Reviews
- 5,280
- Age
- 6y ago
2 x Bite & Stings Relief Cream Hydrocortisone 1% 10g Tube Anti-Itch Cream
- Price
- £4.93
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 11mo ago
Pinewoods Fast Acting Hydrocortisone Cream 1% w/w Bite and Sting Cream Mosquito and Bee Sting Treatment Itchy Skin and Redness Solution 3 x 10g Tubes for Eczema and Irritation
- Price
- £6.51
- Rating
- 4.6/5
- Reviews
- 1,973
- Age
- 1y ago
2 x Bite & Stings Relief Cream - Hydrocortisone 1% 10g Tube - Anti-Itch Cream - Packging May Vary
- Price
- £4.85
- Rating
- 4.6/5
- Reviews
- 104
- Age
- 11mo ago
Pinewoods Bite & Stings Relief Cream - Hydrocortisone 1% w/w (2 x 10g Tube)
- Price
- £4.45
- Rating
- 4.6/5
- Reviews
- 5,280
- Age
- 6y ago
Trending
90-day click momentum2 x Bite & Stings Relief Cream Hydrocortisone 1% 10g Tube Anti-Itch Cream
- Price
- £4.93
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 11mo ago
Hydrocortisone Cream 1% w/w Bite & Sting Cream Mosquito & Bee Sting Relief Itchy Skin & Redness Solution | 3 × 10g Tubes | HydraSole Bundles Packaging May Vary
- Price
- £7.28
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 3mo ago
Antibacterial Cream Eczema Cream Itch Relief Cream Fast Relief for Dermatitis Itchy Rashes Psoriasis Ointment Relieves Itchy Skin
- Price
- £8.45
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 4mo ago
3 x Hydrocortisone Cream 1% w/w - Bite and Sting Cream for Mosquito and Bee Sting Treatment Anti-Itch Cream and Redness Solution (3 x 10g Tube) Peakwise Bundle Relief Guide (Brand May Vary)
- Price
- £8.22
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 3mo ago
4 x Hydrocortisone Cream 1% w/w Itch Relief Cream for Mosquito Bite & Sting Reactions and Itchy Skin & Redness Solution (4 Pack) GSL (Packaging May Vary)
- Price
- £8.64
- Rating
- 4.6/5
- Reviews
- 75
- Age
- 4mo ago
Newest
by launch dateHydrocortisone Cream 1% w/w Bite & Sting Cream Mosquito & Bee Sting Relief Itchy Skin & Redness Solution | 3 × 10g Tubes | HydraSole Bundles Packaging May Vary
- Price
- £7.28
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 3mo ago
3 x Hydrocortisone Cream 1% w/w - Bite and Sting Cream for Mosquito and Bee Sting Treatment Anti-Itch Cream and Redness Solution (3 x 10g Tube) Peakwise Bundle Relief Guide (Brand May Vary)
- Price
- £8.22
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 3mo ago
Antibacterial Cream Eczema Cream Itch Relief Cream Fast Relief for Dermatitis Itchy Rashes Psoriasis Ointment Relieves Itchy Skin
- Price
- £8.45
- Rating
- 4.0/5
- Reviews
- 30
- Age
- 4mo ago
4 x Hydrocortisone Cream 1% w/w Itch Relief Cream for Mosquito Bite & Sting Reactions and Itchy Skin & Redness Solution (4 Pack) GSL (Packaging May Vary)
- Price
- £8.64
- Rating
- 4.6/5
- Reviews
- 75
- Age
- 4mo ago
2 x Bite & Stings Relief Cream Hydrocortisone 1% 10g Tube Anti-Itch Cream
- Price
- £4.93
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
58
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
11%
- Pinewood30%
- Generic28%
- Skincalm11%
- ANCIENT CARE CREATING HEALTHIER LIVES9%
- Wilosc6%
- HydraSole4%
- Open — no brand owns it (4 brands, 11%)
Demand
Hydrocortisone Cream 1 Percent search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Hydrocortisone Cream 1 Percent search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hydrocortisone cream 1 percent58K/yr
- 1% hydrocortisone cream28K/yr
- hydrocortisone cream 1%19K/yr
- hydrocortisone cream for eczema7K/yr
- 1% hydrocortisone3K/yr
- hydrocortisone cream 1 percent eczema2K/yr
- hydrocortisone cream 1 percent steroid eczema399/yr
Reviews and returns
What reviews say buyers love and hate about Hydrocortisone Cream 1 Percent
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Itchy skin
Allergic reaction
Skin reaction
Not effective
It doesnt work as it claim to be
Didnt work
Didnt take the itching away for hours
Rash
Itchy and Scratchy
Strong smell
it smells very pungent like someone just spray air freshener around the room
It smells awful
Shame it's not the 15gm size
So tiny
Small tubes
Love
Good value for money
Decent price
Great deal
no skin irritation
No more itching
does not irritate your skin
Just as advertised
As described
Works well does exactly as stated
Great cream
Excellent product
No complaints
eases the itching
Stops the itch
Really good itch cream
Return
0.1% Return rate 0% Fixable by listing
when you come to use it again you have to squeeze the whole tube right up to the end
Its taking its time to work
a little expensive
Not value for money
which is on the pricey side
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hydrocortisone Cream 1 Percent questions
Answered from the same tracked data.