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Hume Health Body Scale

Fail

The top 5 brands take 100% of clicks, so Hume Health Body Scale is a Fail.

Flapen Score
31
31 / 100
Ranks 1,990 of 2,035 Health & Personal Care niches · −17 vs the category median of 48
Market size
£152K/yr174K searches / yr
90-day growth
-17.7%search demand this quarter
Competition
97%top-5 click share · 5 brands · 34 sellers

Flapen Score

Hume Health Body Scale against its category

The dotted line is the Health & Personal Care average. Past it, Hume Health Body Scale is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hume Health Body Scale market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hume Health Body Scale 174K times last year and spent an estimated £152K. All 5 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £152K a year.

Searches, last 12 months
174K
Growth, 90 days vs prior 90
-17.7%
Conversion, latest week
0.8%
Market size, estimated
£152Ka year
Peak month
January4.1× the quietest month
Top search term
hume health body scale51K searches a year

02 · Price

A sale here is worth £105.23.

Listings sell for £105.23 on average, from £51.71 to £226.66. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £105.23 that is £11K to £26K a year per listing.

Average price
£105.23above the $15 to $100 sweet spot
Price range
£51.71–£226.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
£11K–£26K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #288 within Medical Supplies & Equipment. It carries 908 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
6.4%
Average rank
#288in Medical Supplies & Equipment
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
908per listing
Listings tracked
6

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Hume Health Body Scale products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

£0£23K£46K£68K£91K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Hume Health49%
  • RENPHO21%
  • Tychesy15%
  • GE12%
  • Letron3%

Demand

Hume Health Body Scale search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Black Friday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Hume Health Body Scale search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hume health body scale51K/yr
  • hume health23K/yr
  • hume pod12K/yr
  • renpho morphoscan5K/yr
  • body composition scales with handles9K/yr
  • hume health scale6K/yr
  • the hume pod7K/yr
  • hume scales5K/yr
  • hume body pod20K/yr
  • hume pod scales2K/yr

Reviews and returns

What reviews say buyers love and hate about Hume Health Body Scale

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Measurement/Reading Accuracy16%−0.18

Inaccurate test weight reading

Wildly inaccurate

Rubbish readings

Functionality-Overall14%−0.14

Don't work

Just stopped working

Brand new out of the box and doesnt work

Connectivity-Overall10%+0.16

Connectivity poor

it's still not straight forward connecting

unable to connect to app

Accuracy-Overall9%−0.04

Not at all accurate

Inaccurate data

Difficult to know how accurate the information is

Quality-Overall8%+1.31

Garbage

Don't buy, not reliable

Poor quality product

Love

Quality-Overall23%+1.31

Excellent product

well made

Build quality feels solid

Value For Money17%+0.94

great value

Good value

Worth every penny

Ease Of Use13%+0.65

Easy to use

easy to read

Very easy to operate with detailed instructions

Connectivity-Overall8%+0.16

Bluetooth connectivity has been reliable

Connectivity is quick

they have great connectivity with the app

Health Monitoring6%+0.66

making it useful for tracking progress

body fat which is really helpful for my health

You can really see what you need todo to improve your health

Return

2.6% Return rate 5% Fixable by listing

Measurement/Reading Accuracy21%▃▆▄▆▆█

Inaccurate test weight reading

Wildly inaccurate

Rubbish readings

Functionality-Overall18%█▅▆▆█▆

Don't work

Just stopped working

Brand new out of the box and doesnt work

Accuracy-Overall11%▁▃█▅▄▂

Not at all accurate

Inaccurate data

Difficult to know how accurate the information is

Connectivity-Overall9%▆▄█▆▆▃

Connectivity poor

it's still not straight forward connecting

unable to connect to app

Quality-Overall7%▅▄▂▁▄█

Garbage

Don't buy, not reliable

Poor quality product

FAQ

Common Hume Health Body Scale questions

Answered from the same tracked data.