huel daily greens
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Incredible£30.10avg listing price — sweet spot $15–$100
Price range
Incredible£20.22–£47.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Great368.13avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£53K£53K/yr · 28K searches
Growth
Bad-23.5%90-day search growth — must beat 0% to launch
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, huel daily greens is a £53K/yr Amazon United Kingdom market (28K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 45/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
huel daily greens market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- £60K–£75K
- units × avg price
- Conversion rate
- 6.3%
- Avg BSR
- #119
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 100%
- Out of stock
- 11.1%
- Avg brand age
- 39 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- Free Soul51%
- Huel49%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 42 weeks — -23.5% search growth over the last 90 days.Top huel daily greens search terms
- huel daily greens9K/yr
- free soul greens14K/yr
- freesoul greens2K/yr
- huel greens powder3K/yr
Top huel daily greens products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Free Soul Greens | 21 Advanced Greens Superfoods and Adaptogens Including KSM-66 Ashwagandha Vegan & Gluten-Free Advanced Natural Formula | UK Made | 30 Servings | Mango Flavour
Free Soul£27.514.3★1,664 rev
Huel Daily Greens 255g 30 Servings Vegan Superfood Greens Powder with Carrots Broccoli Spinach Green Tea Kale Spirulina and More Rich in Probiotics Vitamins (One Size Original)
Huel£47.634.3★131 rev
Huel Daily Greens Sparkling Drink 12 x 330ml Cans Peach & Hibiscus Flavour with Ashwagandha Root & Green Tea Extract 41 Vitamins & Minerals 3g Fibre Only 25 Calories Vegan
Huel£20.223.6★23 rev
Huel Daily Greens Sparkling Drink 12 x 330ml Cans Apple Cucumber & Mint Flavour with Ashwagandha Root & Green Tea Extract 41 Vitamins & Minerals 3g Fibre Only 25 Calories Vegan
Huel£20.233.9★25 rev
Huel Watermelon Daily Greens 255g 30 Servings Vegan Superfood Greens Powder with Carrots Broccoli Spinach Green Tea Kale Spirulina & More Rich in Probiotics Vitamins Adaptogens & Minerals
Huel£47.664.3★131 rev
Newest
by launch dateHuel Daily Greens Sparkling Drink 12 x 330ml Cans Peach & Hibiscus Flavour with Ashwagandha Root & Green Tea Extract 41 Vitamins & Minerals 3g Fibre Only 25 Calories Vegan
Huel£20.2223 rev
Huel Daily Greens Sparkling Drink 12 x 330ml Cans Apple Cucumber & Mint Flavour with Ashwagandha Root & Green Tea Extract 41 Vitamins & Minerals 3g Fibre Only 25 Calories Vegan
Huel£20.2325 rev
Huel Daily Greens Sparkling Drink 12 x 330ml Cans Blueberry Lemon & Thyme Flavour with Ashwagandha Root & Green Tea Extract 41 Vitamins & Minerals 3g Fibre Only 25 Calories Vegan
Huel£21.9320 rev
Huel Watermelon Daily Greens 255g 30 Servings Vegan Superfood Greens Powder with Carrots Broccoli Spinach Green Tea Kale Spirulina & More Rich in Probiotics Vitamins Adaptogens & Minerals
Huel£47.66131 rev
Huel Daily Greens 255g 30 Servings Vegan Superfood Greens Powder with Carrots Broccoli Spinach Green Tea Kale Spirulina and More Rich in Probiotics Vitamins (One Size Original)
Huel£47.63131 rev
Trending
90-day click momentumHuel Daily Greens Sparkling Drink 12 x 330ml Cans Peach & Hibiscus Flavour with Ashwagandha Root & Green Tea Extract 41 Vitamins & Minerals 3g Fibre Only 25 Calories Vegan
Huel£20.223.6★
Huel Daily Greens Sparkling Drink 12 x 330ml Cans Blueberry Lemon & Thyme Flavour with Ashwagandha Root & Green Tea Extract 41 Vitamins & Minerals 3g Fibre Only 25 Calories Vegan
Huel£21.933.7★
Huel Daily Greens Sparkling Drink 12 x 330ml Cans Apple Cucumber & Mint Flavour with Ashwagandha Root & Green Tea Extract 41 Vitamins & Minerals 3g Fibre Only 25 Calories Vegan
Huel£20.233.9★
Huel Daily Greens 255g 30 Servings Vegan Superfood Greens Powder with Carrots Broccoli Spinach Green Tea Kale Spirulina and More Rich in Probiotics Vitamins (One Size Original)
Huel£47.634.3★
Huel Watermelon Daily Greens 255g 30 Servings Vegan Superfood Greens Powder with Carrots Broccoli Spinach Green Tea Kale Spirulina & More Rich in Probiotics Vitamins Adaptogens & Minerals
Huel£47.664.3★
What buyers say about huel daily greens
What buyers praise and complain about, mined from review topics.What buyers love
“Decent taste”
“Very competitive pricing”
“Great product with a great test”
“HUEL is a fantastic brand with great ingredients”
“how refreshing and amazing this is, feel so much better taking daily, don't go a day without”
“Energising”
“I love these greens”
“As described”
“Delicious flavour”
“thus your immune system”
What buyers complain about
“Horrible taste”
“Too sweet”
“it's expensive”
“I dont like the flavour at all”
“Utterly foul smell and taste”
“Complete false advertising”
“I haven't noticed or felt any real difference”
“Tried it with water and a little lemon and absolutely disgusting”
“Do not be fooled though, this will never replace the fibre and other benefits eating real vegetables, fruits and healthy food provide”
“i can still barely move without my stomach hurting”
Top return reasons
Common questions
- Is huel daily greens profitable to sell on Amazon United Kingdom?
- The niche generates £53K/yr across 8 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -23.5%. Flapen's verdict: Skip it (45/100).
- How competitive is the huel daily greens niche?
- 2 brands and 11 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in huel daily greens?
- Top complaints mined from reviews: Taste-Overall, Sweetness, Value For Money. The return rate is 0.2%.
- What does it cost to enter the huel daily greens niche?
- Listings span £20.22–£47.66; the average listing price is £30.10 (sweet spot $15–$100). The average incumbent carries 368 reviews — the moat a new listing must climb.