Hot Hands Hand Warmers
FailDemand is soft, at -77.5% this quarter, so Hot Hands Hand Warmers is a Fail.
- Flapen Score
- 27 / 100Ranks 2,022 of 2,035 Health & Personal Care niches · −21 vs the category median of 4827
- Market size
- £57K/yr83K searches / yr
- 90-day growth
- -77.5%search demand this quarter
- Competition
- 95%top-5 click share · 3 brands · 55 sellers
Flapen Score
Hot Hands Hand Warmers against its category
The dotted line is the Health & Personal Care average. Past it, Hot Hands Hand Warmers is stronger. Inside it, weaker.
Market
The Hot Hands Hand Warmers market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Hot Hands Hand Warmers 83K times last year and spent an estimated £57K. All 3 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 27 out of 100, a Fail.
01 · Demand
7.1% of searches ended in a purchase last week.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -77.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- -77.5%
- Conversion, latest week
- 7.1%
- Market size, estimated
- £57Ka year
- Peak month
- January26.7× the quietest month
- Top search term
- hot hands hand warmers38K searches a year
02 · Price
A sale here is worth £9.57.
Listings sell for £9.57 on average, from £2.87 to £20.84. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At £9.57 that is £14K to £19K a year per listing.
- Average price
- £9.57under the $15 to $100 sweet spot
- Price range
- £2.87–£20.84
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £14K–£19K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
43% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #42 within Hot & Cold Therapies. It carries 3,577 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 57%
- Out of stock, average day
- 0.0%
- Average rank
- #42in Hot & Cold Therapies
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,577per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Hot Hands Hand Warmers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
HotHands Hand Warmers - 5 Pairs
- Price
- £2.87
- Rating
- 4.6/5
- Reviews
- 9,995
- Age
- 6y ago
HotHands Hand Warmers - 40 pairs - 10 hours of heat - Air activated - Ready to use 8368342 Orange
- Price
- £20.84
- Rating
- 4.8/5
- Reviews
- 2,248
- Age
- 10y ago
HOTHANDS Hand Warmers Value Pack - Pack total of 20 (10 x 2 sachets) - 10 hours of heat - Air activated - Ready to use yellow orange
- Price
- £8.00
- Rating
- 4.6/5
- Reviews
- 3,258
- Age
- 11y ago
Hot Hands Instant Hand Warmers. 6 Pairs
- Price
- £5.55
- Rating
- 4.5/5
- Reviews
- 3,158
- Age
- 18y ago
HotHands Foot/Toe Warmers 5 Count (Pack of 1)
- Price
- £3.07
- Rating
- 4.4/5
- Reviews
- 5,955
- Age
- 13y ago
Trending
90-day click momentum
HotHands Foot Warmers - 24 Pairs - 8 hours of heat - Air activated - Ready to use Orange
- Price
- £10.53
- Rating
- 4.6/5
- Reviews
- 102
- Age
- 10mo ago
Hot Hands Instant Hand Warmers. 6 Pairs
- Price
- £5.55
- Rating
- 4.5/5
- Reviews
- 3,158
- Age
- 18y ago
HOTHANDS Hand Warmers Value Pack - Pack total of 20 (10 x 2 sachets) - 10 hours of heat - Air activated - Ready to use yellow orange
- Price
- £8.00
- Rating
- 4.6/5
- Reviews
- 3,258
- Age
- 11y ago
HotHands Hand Warmers - 5 Pairs
- Price
- £2.87
- Rating
- 4.6/5
- Reviews
- 9,995
- Age
- 6y ago
HotHands Hand Warmers - 40 pairs - 10 hours of heat - Air activated - Ready to use 8368342 Orange
- Price
- £20.84
- Rating
- 4.8/5
- Reviews
- 2,248
- Age
- 10y ago
Newest
by launch dateHotHands Foot Warmers - 24 Pairs - 8 hours of heat - Air activated - Ready to use Orange
- Price
- £10.53
- Rating
- 4.6/5
- Reviews
- 102
- Age
- 10mo ago
HotHands Hand Warmers - 5 Pairs
- Price
- £2.87
- Rating
- 4.6/5
- Reviews
- 9,995
- Age
- 6y ago
Hot Hands Hand Warmers (25 x Pairs)
- Price
- £16.13
- Rating
- 4.7/5
- Reviews
- 323
- Age
- 7y ago
HotHands Hand Warmers - 40 pairs - 10 hours of heat - Air activated - Ready to use 8368342 Orange
- Price
- £20.84
- Rating
- 4.8/5
- Reviews
- 2,248
- Age
- 10y ago
HOTHANDS Hand Warmers Value Pack - Pack total of 20 (10 x 2 sachets) - 10 hours of heat - Air activated - Ready to use yellow orange
- Price
- £8.00
- Rating
- 4.6/5
- Reviews
- 3,258
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
55
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- HotHands93%
- Heatmax4%
- Le Dzx3%
- Open — no brand owns it (0%)
Demand
Hot Hands Hand Warmers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 26.7×
Search terms
Top Hot Hands Hand Warmers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hot hands hand warmers38K/yr
- hot hands23K/yr
- hothands hand warmer11K/yr
- hothands8K/yr
- hothands hand warmers3K/yr
Reviews and returns
What reviews say buyers love and hate about Hot Hands Hand Warmers
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
slow to heat up not that fast
Heat was only ever warm
Not warm enough
Minimal warmth, keep your money
not warm and uncomfortable
they get so hot
would work out a bit expensive
Just a little pricey
that would be too expensive
Watch out as only 3 packs in. The packet states “value pack 5 pairs” but only 3 pairs
sad to say they werent as described
I failed to notice they were stick on
Don't stick to socks that good
Love
Nice and warm
keep your hands warm
Excellent warmers
An excellent product that I've used for years
Fabulous product
Overall though, really solid
Good value
Great value
Good value for money
Does what it says
Just what I wanted
Worked exactly as described
Lasts ages and keep hands toasty
Really good, lasts long
They do last a while
Return
0.5% Return rate 13% Fixable by listing
slow to heat up not that fast
Heat was only ever warm
Not warm enough
not really work
Minimal warmth, keep your money
not warm and uncomfortable
they get so hot
would work out a bit expensive
Just a little pricey
that would be too expensive
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hot Hands Hand Warmers questions
Answered from the same tracked data.