Hikari Teeth Whitening Powder

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months

27K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

8.4%

Market size, estimated

£31Ka year

Top search term

hikari teeth whitening powder21K searches a year

Listings sell for £13.70 on average, from £2.28 to £27.78. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £13.70 that is £0 to £1K a year per listing.

Average price

£13.70under the $15 to $100 sweet spot

Price range

£2.28–£27.78

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

95% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 43.2% of listings are out of stock. The average listing ranks #244 within Dental Care. It carries 1,063 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

48%

Out of stock, average day

43.2%

Average rank

#244in Dental Care

Average rating

4.17 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,063per listing

Listings tracked

21

18 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

4Amazon's first-year sales bar

Average brand age

17 months