Heel Support

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

+5.7%

Conversion, latest week

6.5%

Market size, estimated

£45Ka year

Peak month

September1.7× the quietest month

Top search term

gel heel cups19K searches a year

Listings sell for £8.21 on average, from £3.67 to £15.84. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £8.21 that is £821 to £2K a year per listing.

Average price

£8.21under the $15 to $100 sweet spot

Price range

£3.67–£15.84

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£821–£2K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #40 within Medical Supplies & Equipment. It carries 2,623 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

10.1%

Average rank

#40in Medical Supplies & Equipment

Average rating

4.16 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,623per listing

Listings tracked

27

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months