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Hearing Aid Filters

Fail

Prices span $3.71–$16.66, mostly outside the sweet spot, so Hearing Aid Filters is a Fail.

Flapen Score
44
44 / 100
Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 48
Market size
£147K/yr81K searches / yr
90-day growth
-5.2%search demand this quarter
Competition
74%top-5 click share · 14 brands · 22 sellers

Flapen Score

Hearing Aid Filters against its category

The dotted line is the Health & Personal Care average. Past it, Hearing Aid Filters is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hearing Aid Filters market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hearing Aid Filters 81K times last year and spent an estimated £147K. The top 5 brands take 79% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 19.2% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 19.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £147K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
-5.2%
Conversion, latest week
19.2%
Market size, estimated
£147Ka year
Peak month
June1.3× the quietest month
Top search term
hearing aid filters14K searches a year

02 · Price

A sale here is worth £9.54.

Listings sell for £9.54 on average, from £3.71 to £16.66. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £9.54 that is £7K to £10K a year per listing.

Average price
£9.54under the $15 to $100 sweet spot
Price range
£3.71–£16.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
£7K–£10K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #54 within Medical Supplies & Equipment. It carries 540 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
93%
Out of stock, average day
11.1%
Average rank
#54in Medical Supplies & Equipment
Average rating
4.63 starsAmazon United Kingdom average 4.36 stars
Average reviews
540per listing
Listings tracked
15

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
24 months

Products

Top Hearing Aid Filters products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.

£0£15K£29K£44K£59K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 rising

Sellers

22

Est. top-5 brand share

79%

Top 20: 100%

Est. top-5 click share

74%

Top 20: 100%

Open market

16%

  • Cerustop32%
  • Wemoralix22%
  • Phonak14%
  • BlissfulAbode6%
  • Koprek6%
  • Vexorlian5%
  • Open — no brand owns it (8 brands, 16%)

Demand

Hearing Aid Filters search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Hearing Aid Filters search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • hearing aid filters14K/yr
  • phonak hearing aid wax filters12K/yr
  • cerustop wax guards for phonak hearing aids5K/yr
  • cerustop7K/yr
  • cerustop wax guards for hearing aids12K/yr
  • wax guards hearing aids6K/yr
  • hearing aid wax guards6K/yr
  • cerustop 098-0282 8pu4K/yr
  • hearing aid filters phonak4K/yr
  • cerustop wax guards5K/yr

Reviews and returns

What reviews say buyers love and hate about Hearing Aid Filters

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
25%of negative reviews mention “Value For Money”
0.2%of orders come back
“it is very costly”
A buyer, on “Value For Money”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Hearing Aid Filters questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data